South Africa Mobile Commerce Business and Investment Opportunities Q3 2018 Update (Databook Series) - Market Size and Forecast (2016-2025), Retail Spend, Consumer Attitude & Behaviour

  • ID: 4522572
  • Report
  • Region: Africa, South Africa
  • 45 pages
  • PayNXT360
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Report Description

This report provides a data-centric analysis of mobile commerce market dynamics to help companies understand business and investment opportunities along with risks.

Market Dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in mobile payment industry. Details market opportunities across market segments in mobile payment for the period 2016-2025 and identifies opportunities, potential risks, and market innovation.

Mobile Commerce: Provides market estimates and forecasts to assess opportunities in mobile commerce market segments. Details three essential KPIs - mobile payment transaction value, volume and average transaction value across five key segments: mobile shopping; travel; entertainment and event pay; digital products; and services, restaurants & bars, and others.

Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key mobile payment KPIs, including spend by age, gender, and income level in both value and volume terms.

Retail Spend: Breaks down retail spend across 10 categories to provide detailed insights on consumer behaviour and changing dynamics of spend through mobile wallet.

Report Scope

Market Data and Insights: It details market opportunities across market segments in mobile commerce industry for the period 2016-2025 and identifies potential opportunities and risks. Market estimates and forecasts assess overall mobile commerce industry on three essential KPIs - mobile payment transaction value, volume and average transaction value.

Mobile Commerce Segments: Mobile shopping; travel; entertainment and event pay; digital products; and services, restaurants & bars, and others

Consumer Spend Segments: Age, Income, Gender

Retail spend categories: Food and Grocery, Health & Beauty, Apparel and Footwear, Books / Music / Video, Consumer Electronics, Pharmacy and Wellness, Restaurants & Bars, Toys, Kids & Babies, Media and Entertainment, Services

Reason to Buy

In-depth Understanding of Mobile Commerce Market Dynamics: Understand market opportunities and key trends along with five year forecast (2016-2025).

Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate mobile wallet strategy; assess market specific key trends, drivers and risks in the mobile payment industry.

Get Insights into Consumer Attitude and Behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through mobile wallet.
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1 About this Report
1.1 Summary
1.2 Scope
1.3 Methodology
1.4 Disclaimer

2 South Africa Mobile Payment Industry Attractiveness
2.1 Mobile Payment Industry Market Size and Future Growth Dynamics
2.1.1 South Africa Mobile Payment - Transaction Value Trend Analysis, 2016-2025
2.1.2 South Africa Mobile Payment - Average Transaction Value Trend Analysis, 2016-2025
2.1.3 South Africa Mobile Payment - Transaction Volume Trend Analysis, 2016-2025
2.2 Mobile Payment Market Share by Application - Emerging Avenues and Future Growth Prospects
2.3 Analysis of Mobile Payment User Base
2.3.1 South Africa Number of Mobile Phone Users, 2016-2025
2.3.2 South Africa Number of Smartphone Users, 2016-2025
2.3.3 South Africa Number of Mobile Payment Users, 2016-2025

3 South Africa Mobile Commerce Market Size and Future Growth Dynamics, 2016-2025
3.1 Mobile Commerce Market Size and Forecast, 2016-2025
3.1.1 Mobile Commerce Market Size and Forecast by Transaction Value, 2016-2025
3.1.2 Mobile Commerce Market Size and Forecast by Average Transaction Value, 2016-2025
3.1.3 Mobile Commerce Market Size and Forecast by Transaction Volume, 2016-2025
3.2 Mobile Shopping Market Size and Forecast by Key Segments, 2016-2025
3.2.1 Mobile Shopping Market Size and Forecast by Transaction Value, 2016-2025
3.2.2 Mobile Shopping Market Size and Forecast by Average Transaction Value, 2016-2025
3.2.3 Mobile Shopping Market Size and Forecast by Transaction Volume, 2016-2025
3.3 Travel Market Size and Forecast by Key Segments, 2016-2025
3.3.1 Travel Market Size and Forecast by Transaction Value, 2016-2025
3.3.2 Travel Market Size and Forecast by Average Transaction Value, 2016-2025
3.3.3 Travel Market Size and Forecast by Transaction Volume, 2016-2025
3.4 Entertainment and Event Pay Market Size and Forecast by Key Segments, 2016-2025
3.4.1 Entertainment and Event Pay Market Size and Forecast by Transaction Value, 2016-2025
3.4.2 Entertainment and Event Pay Market Size and Forecast by Average Transaction Value, 2016-2025
3.4.3 Entertainment and Event Pay Market Size and Forecast by Transaction Volume, 2016-2025
3.5 Digital Products Market Size and Forecast by Key Segments, 2016-2025
3.5.1 Digital Products Market Size and Forecast by Transaction Value, 2016-2025
3.5.2 Digital Products Market Size and Forecast by Average Transaction Value, 2016-2025
3.5.3 Digital Products Market Size and Forecast by Transaction Volume, 2016-2025
3.6 Services, Restaurants & Bars, and Others Market Size and Forecast by Key Segments, 2016-2025
3.6.1 Services, Restaurants & Bars, and Others Market Size and Forecast by Transaction Value, 2016-2025
3.6.2 Services, Restaurants & Bars, and Others Market Size and Forecast by Average Transaction Value, 2016-2025
3.6.3 Services, Restaurants & Bars, and Others Market Size and Forecast by Transaction Volume, 2016-2025

4 South Africa Mobile Payment Analysis of Consumer Attitude and Behaviour
4.1 Mobile Payment Spend Analysis by Age Group
4.1.1 Trend Analysis by Age Group in Value Terms
4.1.2 Trend Analysis by Age Group in Volume Terms
4.2 Mobile Payment Transaction Value and Volume Analysis by Income Group
4.2.1 Trend Analysis by Income Group in Value Terms
4.2.2 Trend Analysis by Income Group in Volume Terms
4.3 Mobile Payment Transaction Value Analysis by Gender
4.4 Spend Analysis by Retail Categories, Value

5 Further Reading
5.1 About
5.2 Related Research
5.3 Knowledge Center

List of Figures
Figure 1: Methodology Framework
Figure 2: South Africa Mobile Payment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 3: South Africa Mobile Payment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 4: South Africa Mobile Payment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 5: South Africa Mobile Payment - Market Share by Application, 2017
Figure 6: South Africa Mobile Payment - Mobile Phone Users Trend Analysis (Million), 2016-2025
Figure 7: South Africa Mobile Payment - Smartphone Users Trend Analysis (Million), 2016-2025
Figure 8: South Africa Mobile Payment - Mobile Payment Users Trend Analysis (Million), 2016-2025
Figure 9: South Africa Mobile Payment - Mobile Commerce Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 10: South Africa Mobile Payment - Mobile Commerce Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 11: South Africa Mobile Payment - Mobile Commerce Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 12: South Africa Mobile Payment - Mobile Shopping Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 13: South Africa Mobile Payment - Mobile Shopping Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 14: South Africa Mobile Payment - Mobile Shopping Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 15: South Africa Mobile Payment - Travel Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 16: South Africa Mobile Payment - Travel Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 17: South Africa Mobile Payment - Travel Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 18: South Africa Mobile Payment - Entertainment and Event Pay Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 19: South Africa Mobile Payment - Entertainment and Event Pay Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 20: South Africa Mobile Payment - Entertainment and Event Pay Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 21: South Africa Mobile Payment - Digital Products Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 22: South Africa Mobile Payment - Digital Products Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 23: South Africa Mobile Payment - Digital Products Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Figure 24: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Transaction Value Trend Analysis (US$ Million), 2016-2025
Figure 25: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Average Transaction Value Trend Analysis (US$), 2016-2025
Figure 26: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Transaction Volume Trend Analysis (Million), 2016-2025
Figure 27: South Africa Mobile Payment - Trend Analysis by Age Group in Transaction Value Terms
Figure 28: South Africa Mobile Payment - Trend Analysis by Age Group in Volume Terms
Figure 29: South Africa Mobile Payment - Trend Analysis by Income Group in Value Terms
Figure 30: South Africa Mobile Payment - Trend Analysis by Income Group in Volume Terms
Figure 31: South Africa Mobile Payment - Trend Analysis by Gender in Value Terms
Figure 32: South Africa Mobile Payment - Spend Analysis by Retail Categories in Value Terms

List of Tables
Table 1: South Africa Mobile Payment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 2: South Africa Mobile Payment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 3: South Africa Mobile Payment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 4: South Africa Mobile Payment - Mobile Phone Users Trend Analysis (Million), 2016-2025
Table 5: South Africa Mobile Payment - Smartphone Users Trend Analysis (Million), 2016-2025
Table 6: South Africa Mobile Payment - Mobile Payment Users Trend Analysis (Million), 2016-2025
Table 7: South Africa Mobile Payment - Mobile Commerce Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 8: South Africa Mobile Payment - Mobile Commerce Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 9: South Africa Mobile Payment - Mobile Commerce Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 10: South Africa Mobile Payment - Mobile Shopping Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 11: South Africa Mobile Payment - Mobile Shopping Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 12: South Africa Mobile Payment - Mobile Shopping Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 13: South Africa Mobile Payment - Travel Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 14: South Africa Mobile Payment - Travel Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 15: South Africa Mobile Payment - Travel Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 16: South Africa Mobile Payment - Entertainment and Event Pay Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 17: South Africa Mobile Payment - Entertainment and Event Pay Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 18: South Africa Mobile Payment - Entertainment and Event Pay Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 19: South Africa Mobile Payment - Digital Products Segment - Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 20: South Africa Mobile Payment - Digital Products Segment - Average Transaction Value Trend Analysis (US$), 2016-2025
Table 21: South Africa Mobile Payment - Digital Products Segment - Transaction Volume Trend Analysis (Million), 2016-2025
Table 22: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Transaction Value Trend Analysis (US$ Million), 2016-2025
Table 23: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Average Transaction Value Trend Analysis (US$), 2016-2025
Table 24: South Africa Mobile Payment - Services, Restaurants & Bars, and Others Segment -Transaction Volume Trend Analysis (Million), 2016-2025
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