Country Profile: Pasta & Noodles in Romania
Summary
The Romanian pasta & noodles sector is led by the dried pasta category in both value and volume terms and is also forecast to register the fastest growth in both value and volume terms, during 2018-2023. Hypermarkets & supermarkets is the leading distribution channel for pasta & noodles products in the country. Flexible packaging is the most commonly used pack material, followed by paper & board and rigid plastics in 2018. ‘Pambac Sa’, ‘MP Baneasa Paste SA’ and ‘Pangram Sa’ are the leading players in the Romanian pasta and noodles sector. Older consumers account for the leading share in the consumption of pasta & noodles in Romania.
The Country Profile report on the Pasta & Noodles sector in Romania provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
Category coverage: Value and growth analysis for ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles and dried pasta with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, “dollar stores”, variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers.
Leading players: Market share of brands and private labels in both value and volume terms in 2018.
Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.
Scope
Reasons to Buy
Summary
The Romanian pasta & noodles sector is led by the dried pasta category in both value and volume terms and is also forecast to register the fastest growth in both value and volume terms, during 2018-2023. Hypermarkets & supermarkets is the leading distribution channel for pasta & noodles products in the country. Flexible packaging is the most commonly used pack material, followed by paper & board and rigid plastics in 2018. ‘Pambac Sa’, ‘MP Baneasa Paste SA’ and ‘Pangram Sa’ are the leading players in the Romanian pasta and noodles sector. Older consumers account for the leading share in the consumption of pasta & noodles in Romania.
The Country Profile report on the Pasta & Noodles sector in Romania provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
Category coverage: Value and growth analysis for ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles and dried pasta with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, “dollar stores”, variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers.
Leading players: Market share of brands and private labels in both value and volume terms in 2018.
Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.
Scope
- The per capita consumption of pasta & noodles was higher in Romania compared to global level in 2018
- Dried pasta was the largest category in the Romanian pasta & noodles sector in 2018
- Per capita consumption of dried pasta was higher in Romania when compared to the global average
- Hypermarkets and supermarkets were the largest distribution channel in the sector.
- Pambac Sa is the leading company in the Romanian pasta & noodles sector in 2018
- Flexible packaging is the most commonly used pack material in the Romanian pasta & noodles sector
- Older consumers account for the leading share in the consumption of pasta & noodles in Romania
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
- Report scope
- Executive summary
- Romania in the global and regional context
- Romania in the global and Eastern Europe pasta & noodles sector
- Romania compared to other leading countries in the Eastern Europe
- Per capita consumption and expenditure - Romania compared to the Eastern Europe and global levels
- Sector analysis - pasta & noodles
- Country snapshot - pasta & noodles sector in Romania
- Value and volume analysis - pasta & noodles sector in Romania
- Degree of trading up/down in the Romanian pasta & noodles sector
- Cross category comparison - value and growth rate
- Change in category share by value
- Cross category comparison - volume and growth rate
- Change in category share by volume
- Per capita consumption analysis by category
- Category analysis: ambient noodles
- Category analysis: ambient pasta
- Segment analysis (in value terms): ambient pasta
- Segment analysis (in volume terms): ambient pasta
- Category analysis: chilled noodles
- Category analysis: chilled pasta
- Category analysis: dried & instant noodles
- Segment analysis (in value terms): dried & instant noodles
- Segment analysis (in volume terms): dried & instant noodles
- Category analysis: dried pasta
- Distribution analysis
- Distribution channel share analysis: pasta & noodles
- Distribution channel share analysis by category
- Competitive landscape
- Leading companies in the sector (in value and volume terms) in the pasta & noodles sector, 2018
- Top 5 companies share by brand (in value terms and volume terms) in the pasta & noodles sector, 2018
- Brand shares of top five companies (in value terms and volume terms) by category, 2018
- Degree of consolidation/fragmentation by category
- Packaging analysis
- Pack material
- Pack type
- Closure type
- Primary outer type
- Consumergraphics
- Demographic analysis
- Macroeconomic analysis
- Economic summary, labor market trends, and demographic trends
- Country Risk Index
- Methodology
- Definitions
- Appendix
List of Tables
- Country snapshot - leading value and volume categories
- Cross category comparison - by value (2013-2023)
- Cross category comparison - by volume (2013-2023)
- Per capita consumption (by category), Romania compared to Eastern Europe and global levels (in kg), 2018
- Ambient pasta - value analysis by segment, 2013-2023
- Ambient pasta - volume analysis by segment, 2013-2023
- Dried & instant noodles - value analysis by segment, 2013-2023
- Dried & instant noodles - volume analysis by segment, 2013-2023
- Change in distribution share, 2013-2018
- Top five companies share by brand (in value terms and volume terms) in the pasta & noodles sector, 2018
- Brand shares of top five companies (in value terms and volume terms) by category, 2018
- Use of primary outer type by category (in pack units), 2018
- Performance overview (score: 1-100)
- Category data, by segment
- Per capita consumption (in kg), 2013-2023
- Per capita expenditure, 2013-2023
- Pasta & noodles sales distribution in Romania - by category, 2018
- Brand share (in value and volume terms) in the pasta & noodles sector, 2018
- Brand share (in value and volume terms) in the pasta & noodles sector by category, 2018
- Pack material (in million pack units), 2013-2023
- Pack type (in million pack units), 2013-2023
- Pack types by category (in million pack units), 2018
- Closure type (in million pack units), 2013-2023
- Closure types by category (in million pack units), 2018
- Primary outer type (in million pack units), 2013-2023
- Primary outer types by category (in million pack units), 2018
- Real GDP and annual growth (%), 2015-2023
- Nominal GDP and annual growth (%), 2015-2023
- Consumer price inflation (%), 2015-2023
- Employed people and unemployment rate (%), 2015-2023
- Nominal household final consumption expenditure and annual growth (%), 2015-2023
- Population and annual growth (%), 2015-2023
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Exchange rates, 2013-2023
List of Figures
- Value and volume share of Romania in the global and Eastern Europe pasta & noodles sector, 2018-2023
- Romania compared to other top countries in terms of market share, growth, and competitive landscape
- PCC comparison - Romania, Eastern Europe, and global, 2013-2023
- PCE comparison - Romania, Eastern Europe, and global, 2013-2023
- Market size and growth analysis by value and volume, pasta & noodles sector, 2013-2023
- Extent to which consumers are trading up or down in the pasta & noodles sector
- Cross category comparison - by value growth rate (2013-2023)
- Change in category share (in value terms), 2018-2023
- Cross category comparison - by volume growth rate (2013-2023)
- Change in category share (in volume terms), 2018-2023
- Market size and growth analysis by value and volume, ambient noodles category, 2013-2023
- Market size and growth analysis by value and volume, ambient pasta category, 2013-2023
- Market size and growth analysis by value and volume, chilled noodles category, 2013-2023
- Market size and growth analysis by value and volume, chilled pasta category, 2013-2023
- Market size and growth analysis by value and volume, dried & instant noodles category, 2013-2023
- Market size and growth analysis by value and volume, dried pasta category, 2013-2023
- Share of key distribution channels (in value terms) - pasta & noodles, 2018
- Key distribution channel share by category (in value terms), 2018
- Leading companies in the sector (in value and volume terms) in the pasta & noodles sector, 2018
- Category-wise consolidation/fragmentation (in value terms) - pasta & noodles, 2018
- Key pack materials in the Romanian pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key pack material, 2013-2023
- Use of pack material by category (in pack units), 2018
- Key pack types in the Romanian pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key pack type, 2013-2023
- Use of pack type by category (in pack units), 2018
- Key closure types in the Romanian pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key closure type, 2013-2023
- Use of closure type by category (in pack units), 2018
- Key primary outer types in the Romanian pasta & noodles sector, percentage share of pack units, 2018
- Annual growth rate by key primary outer type, 2013-2023
- Demographic analysis
- Real GDP value and annual growth (%)
- Nominal GDP value and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- Five lowest risk nations in GCRI Q4 2018
- Five highest risk nations in GCRI Q4 2018
- Country risk analysis - Romania compared to Eastern Europe and the world
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Pambac Sa
- MP Baneasa Paste SA
- Pangram Sa
- Sc Boromir Ind Srl.
- Barilla
- ARNOS SRL
- F. Divella S.P.A
- Flli De Cecco de Filippo Fara San Martino SpA
- Stanescu Diana
- Vietnam Food Industries Joint Stock Co
