The global automotive switch market was valued at USD 23.76 billion in 2017, projecting a CAGR of 8.59%, during the forecast period (2018 - 2023).
The growing electronic content in the vehicles and increasing focus and enactment of stringent emission and fuel economy norms are expected to drive the demand for automotive switches. However, with the advent of growing awareness of virtual assistants and inclusion of voice recognition technology in the vehicles, the market is expected to witness hindrance in the coming years.
The Asia-Pacific region is expected to continue to dominate the market and to witness the highest CAGR of 9.35%, during the forecast period, owing to growing automotive industry and rising demand for technologically-advanced vehicles, which include safety features, infotainment systems, and HVAC systems.
Increasing Penetration of Electronics In Vehicles Produced Worldwide
The automotive industry is transitioning from hardware- to software-defined vehicles, and the average software and electronics content per vehicle is increasing rapidly.
Both government involvement and consumers’ demand for greater automatic control of systems have been resulting in the increased usage of electronics in vehicles.
Large efforts are being deployed in the automobile industry to transform the driving experience of the consumers. Electrical vehicles are becoming a trend and governments across the world are encouraging this market with tax incentives. Additionally, cars are becoming smarter and are capable of conducting self-diagnostics, and in the coming years, will be able to connect with each other effectively. And most importantly, the installation of safety features and systems in vehicles has greatly aided in reducing the number of accidents and fatalities on the roads in the past few decades.
Additionally, with the increasing focus toward autonomous vehicles, and making cars smarter (by making them able to connect with each other, vehicle-to-vehicle (V2V) and vehicle-to-infrastructure (V2I) communications), along with ensuring convenience for the consumers, the demand for electronic systems in new cars has been increasing rapidly.
Moreover, the demand for automotive electronics is further increasing, as technology is being made widely available in mid-range and entry-level cars, and also because consumers purchase technology-based aftermarket products.
In addition, drivetrain electrification, especially in fully electric vehicles, has the advantages of higher energy efficiency and zero tailpipe emissions. Thereby, the advent of a broad suite of microcontrollers, power semiconductors, switches, and sensors for the pure electric vehicle segment are expected to help drive the growth of the automotive switch market.
Electronic System Switches to Dominate the Market
The global automotive electronic system switches market was valued at about USD 9.79 billion in 2017.
Switches associated to the vehicle electronic system include infotainment, seat adjustment, window adjustment, parking button, sunroof, trunk/tailgate, and hood openings.
The above systems are majorly fitted with button type of switches, while infotainment system in high-end vehicles, like luxury and premium cars, are provided with touchpad features in the market. For instance, Mercedes-Benz models, including the C-Class and S-Class, have been provided with touchpad controller as an optional feature in the market. This feature includes a rotary knob and one-touch keys, as well as touchpad that provides access to features, like infotainment, navigation, etc. It responds to a variety of finger motions, like pinch, swipe, and even handwriting.
Sunroof feature in cars have been growing across the world, majorly in North America and Europe. Among the countries in the abovementioned regions, the United States had recorded nearly more than 50% of the new car sales fitted with sunroof, in 2017. While in Asia-Pacific, the sunroofs have been majorly noticed in high-end vehicles, like luxury and premium cars of Sedan and SUV models.
Additionally, during 2014-2017, the SUV sales have been consistently increasing across the world, and reached 27.85 million sales in 2017, with 12.7% increase compared to 2016. These SUVs have been provided with standard features of infotainment system and electronically controlled vehicle body parts, like windows, wipers, trunk/tailgate, and hood openings, at the press of a button. While sunroof has been provided with an optional feature.
With growing technology toward electrification, along with growing vehicle sales, the abovementioned vehicle electronic system comes as a standard feature, excluding sunroof, in almost all new cars and commercial vehicles, which is likely to be majorly operated by button switch compared to touchpad, during the forecast period.
Key Developments in the Market
March 2018: The growth of electric cars heralds not only promises a main technology switch but also promises enormous disruption to today's auto giants as Tesla and a group of powerful Chinese rivals take over the fast lane
February 2018: The Multi-Switch Detection Interface: A Cure for Many BCM Ailments
The global automotive switch market is characterized by the presence of numerous domestic and international players, resulting in a highly fragmented market environment. The twelve international and regional players in the market account for 27% of the market share and the remaining 73% of the market share is dominated by other players (domestic and international players).
Other companies in the market include TE Connectivity, Ascentic, Weastec Inc. etc., and many other Chinese players capturing 73% of the market.
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1.1 Scope of the Market
1.2 Executive Summary
2. RESEARCH METHODOLOGY
2.1 Study Deliverables
2.2 Study Assumptions
2.3 Research Phases
3. MARKET OVERVIEW AND TRENDS
3.1 Current Market Scenario
3.2 Industry Attractiveness – Porter’s Five Forces Analysis
3.2.1 Bargaining Power of Suppliers
3.2.2 Bargaining Power of Buyers
3.2.3 Threat of New Entrants
3.2.4 Threat of Substitute Products and Services
3.2.5 Degree of Competition
3.3 Technology Trends
4. MARKET DYNAMICS
4.1.1 Spike in Fuel Saving with the Advent of an Engine Switch
4.1.2 Increasing Penetration of Electronics in Vehicles Produced Worldwide
4.2.1 Entry of Voice Recognition Effecting the Growth
4.3.1 Increasing Demand for Electric Vehicles
5. MARKET SEGMENTATION AND ANALYSIS – BY SWITCH TYPE
6. MARKET SEGMENTATION AND ANALYSIS – BY APPLICATION
6.1 Indicator System Switches
6.2 Electronic System Switches
6.4 EMS Switches
7. REGIONAL MARKET ANALYSIS (MARKET SIZE, GROWTH, AND FORECAST)
7.1 North America
7.1.1 United States
7.1.4 Rest of North America
7.2.2 United Kingdom
7.2.6 Rest of Europe
7.3.4 Rest of Asia-Pacific
7.4 South America
7.4.3 Rest of South America
7.5 Middle East & Africa
7.5.1 Saudi Arabia
7.5.2 South Africa
7.5.3 Rest of Middle East & Africa
8. COMPETITIVE LANDSCAPE
8.2 Market Share Analysis
9. COMPANY PROFILES (OVERVIEW, FINANCIALS**, PRODUCTS AND SERVICES, AND RECENT DEVELOPMENTS)
9.1 Alps Electric
9.2 Robert Bosch GmbH
9.3 Continental AG
9.4 Hella KGaA Hueck & Co
9.5 Omron Corporation
9.7 Tokai Rika
9.8 Minda Corporation Limited
9.9 ZF Friedrichshafen AG
10. FUTURE OF THE MARKET
**Subject to Availability on Public Domain