Mass Beauty and Personal Care in Russia

  • ID: 4535470
  • Report
  • Region: Russia
  • 20 pages
  • Euromonitor International
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2017 became the fourth consecutive year when Russians experienced declining disposable incomes. This increased their price sensitivity and desire to spend less on non-essential goods. In this regard, some Russians preferred to shift from premium to mass beauty and personal care. Benefiting the most were mass body care, mass liquid/cream/gel/bar cleansers, mass baby and child-specific products, mass colour cosmetics as well as mass men’s and women’s fragrances.

The publisher's Mass Beauty and Personal Care in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Sets/Kits, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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MASS BEAUTY AND PERSONAL CARE IN RUSSIA

Headlines
Prospects
Mass Beauty and Personal Care Benefits From Low Disposable Incomes
Natural Trend Deeply Penetrates Mass Beauty and Personal Care
Competitive Landscape
Competitive Landscape in Mass Beauty and Personal Care Remains Fragmented
Private Label Remains Low in Mass Beauty and Personal Care

Category Data

Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Beauty and Personal Care Slows Down Amidst Ongoing Economic Hardship
Personalisation, Digitalisation and Naturalness Trends Are Among the Most Apparent
Fragmented Competitive Landscape Is Enriched With New Brands
Brands Seek To Meet Growing Consumer Desire for Natural Products and Multitasking
Beauty and Personal Care Is Expected To Continue With Stagnant Performance

Market Data

Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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