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Premium Beauty and Personal Care in Denmark

  • ID: 4538263
  • Report
  • June 2019
  • Region: Denmark
  • 19 pages
  • Euromonitor International
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The solid performance witnessed in premium beauty and personal care over the review period continued in 2018, with most categories including colour cosmetics, skin care, hair care and fragrances achieving positive value growth as the premiumisation trend continued, partly driven by a strong Danish economy and growing consumer confidence, which encouraged more consumers to purchase products with premium positioning and price tags.

The Premium Beauty and Personal Care in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Premium Beauty and Personal Care in Denmark

List of Contents and Tables
Headlines
Prospects
Premium Beauty and Personal Care Continues To Grow
Premium Beauty and Personal Care To Outperform Mass Products
A Shift Towards Internet Retailing in Search of Lower Prices
Competitive Landscape
E Sæther Continues To Lead Premium Beauty and Personal Care
New Product Launches Expected
Omni-channel Experience Becomes Increasingly Important
Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2014-2018
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2015-2018
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
Executive Summary
Healthy Value Growth Despite Maturity
Strong Demand for Premium Products
the Leading Players Consolidate Their Positions
Consumer Demand for Natural Products Drives the Certification Trend
Positive Value Growth Expected Over the Forecast Period
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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