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Amazon in Home Care: A Credible Competitor

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    Report

  • 87 Pages
  • May 2018
  • Region: Global
  • Euromonitor International
  • ID: 4538304
Amazon is widely regarded as “king disruptor”, but in order to grow and defend it’s number 1 internet retailer position in the face of stiffening international competition it will need to break into new areas, regionally and in internet resistant categories.

The Amazon in Home Care: A Credible Competitor global briefing offers an insight into to the size and shape of the Home Care market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within home care, analyses leading companies and brands and offers strategic analysis of major factors influencing the market - be they new product developments, packaging/ format /ingredients innovations, economic/lifestyle/environmental influences, distribution or retail pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
Get a detailed picture of the Home Care market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Amazon in Home Care: A Credible Competitor

May 2018
Introduction
Existing and Emerging Activities
On the “Side” of the Consumer
On The “Side” of the Consumer
Containment Issues
Smart Home Power Position
Future Trends