Recreational Vehicles in the US by Product, 6th Edition

Table of Contents

1. EXECUTIVE SUMMARY
2. OVERVIEW
Key Findings
Recreational Vehicle Supply & Demand
Historical Trends
Supply & Demand Forecast
RV Owner Demographic Profile
Travel Preferences of RV Owners
Overview
RVs Offer Better Value & Convenience
RVs Offer Better Opportunities to Meet People
Road Travel Is More Enjoyable
Outdoor Lifestyle Trends
Tiny House Movement Spreads to RVs
Overview & Preferences
Demand Opportunity
Recreational Vehicle Retail Environment
Recreational Vehicle Stock
Recreational Vehicle Ownership Costs
RV Rental Market
Pricing
Motorhomes by Engine Type
Product Highlights
Overview
Outdoor Kitchens
RUVs
Slide-Outs & Other Space Expansions
Toy Haulers
Regulatory & Safety Issues
Licensing & Taxation
Safety Standards
Global Outlook
North America
Western Europe
Asia/Pacific
Trade
3. PRODUCTS
Key Findings
RV Supply & Demand
Overview
Manufacturing Expansions
Recreational Vehicle Supply & Demand Forecast
Travel Trailers
Product Overview
Supply & Demand Forecast
Conventional Travel Trailer Overview
Conventional Travel Trailer Demand
Fifth-Wheel Travel Trailer Overview
Fifth-Wheel Travel Trailer Demand
Producers & Market Share
Motorhomes
Product Overview
Supply & Demand Outlook
Class A Motorhome Overview
Class A Motorhome Demand
Class B Motorhome Overview
Class B Motorhome Demand
Class C Motorhome Overview
Class C Motorhome Demand
Producers & Market Share
Campers & Camping Trailers
Product Overview
Supply & Demand Outlook
Folding Camping Trailer Overview
Folding Camping Trailer Demand
Truck Camper Overview
Truck Camper Demand
Producers
Aftermarket Accessories Demand
Overview
Demand Outlook
Navigation & Electronic
Other Separately Sold Components
4. REGIONS
Key Findings
Regional Trends
Overview
Economic Environment
Population
RV Travel Trends
Demand by Region
Northeast
Overview
New England
Middle Atlantic
Midwest
Overview
East North Central
West North Central
South
Overview
South Atlantic
East South Central
West South Central
West
Overview
Mountain
Pacific
5. INDUSTRY STRUCTURE
Key Findings & Industry Composition
Market Share
Competitive Strategies
Manufacturing
Marketing
Brand Awareness & Loyalty Marketing
Lifestyle Marketing
Channels of Distribution
Mergers & Acquisitions
Cooperative Agreements
List of Industry Participants
6. APPENDIX
Scope
Methodology
Sources
Associations & Agencies
Related Freedonia Group Studies
Definitions
Abbreviations
Macroeconomic Assumptions
Economic Environment
Demographic Trends
Consumer Spending
Recreational Expenditures
Consumer Financing
LIST OF TABLES
2. OVERVIEW
Table 2-1 - Recreational Vehicle Supply & Demand, 2007 – 2022 (million dollars)
Table 2-2 - Activities of Consumers Who Traveled by Motorhome/RV for Any Trip in
Last 12 Months
Table 2-3 - Recreational Vehicle Retail Sales (million dollars)
Table 2-4 - Recreational Vehicles in Use
Table 2-5 - Recreational Vehicle Prices, 2007 – 2022 (thousand dollars per unit)
Table 2-6 - Motorhome Demand by Engine Type, 2007 – 2022 (units)
Table 2-7 - RV Features & Their Regulatory Standards
Table 2-8 - Recreational Vehicle Foreign Trade (million dollars)
3. PRODUCTS
Table 3-1 - Recreational Vehicle Types Overview
Table 3-2 - Selected Recreational Vehicle Manufacturing Expansions
Table 3-3 - Recreational Vehicle Supply & Demand, 2007 – 2022 (million dollars)
Table 3-4 - Travel Trailer Supply & Demand, 2007 – 2022
Table 3-5 - Conventional Travel Trailer Demand, 2007 – 2022 (thousand units)
Table 3-6 - Fifth-Wheel Trailer Demand, 2007 – 2022 (thousand units)
Table 3-7 - Selected Travel Trailer Manufacturers & Products
Table 3-8 - Motorhome Supply & Demand, 2007 – 2022
Table 3-9 - Class A Motorhome Demand, 2007 – 2022 (thousand units)
Table 3-10 - Class B Motorhome Demand, 2007 – 2022 (thousand units)
Table 3-11 - Class C Motorhome Demand, 2007 – 2022 (thousand units)
Table 3-12 - Selected Motorhome Manufacturers & Products
Table 3-13 - Camper & Camping Trailer Supply & Demand, 2007 – 2022
Table 3-14 - Folding Camper Trailer Demand, 2007 – 2022 (thousand units)
Table 3-15 - Truck Camper Demand, 2007 – 2022 (thousand units)
Table 3-16 - Selected Camper & Camping Trailer Manufacturers & Products
Table 3-17 - Recreational Vehicle Accessories Demand, 2007 – 2022 (million dollars)
4. REGIONS
Table 4-1 - US Personal Consumption Expenditures by Region, 2007 – 2022
(billion dollars)
Table 4-2 - Population by Region, 2007 – 2022 (million people)
Table 4-3 - Regional Share of Consumers Who Traveled by RV or Motorhome for Any
Trip in the Past 12 Months, 2017
Table 4-4 - Recreational Vehicle Demand by Region, 2007 – 2022 (million dollars)
Table 4-5 - Northeast Recreational Vehicle Demand by Subregion, 2007 – 2022
(million dollars)
Table 4-6 - Midwest Recreational Vehicle Demand by Subregion, 2007 – 2022
(million dollars)
Table 4-7 - South Recreational Vehicle Demand by Subregion, 2007 – 2022
(million dollars)
Table 4-8 - West Recreational Vehicle Demand by Subregion, 2007 – 2022
(million dollars)
5. INDUSTRY STRUCTURE
Table 5-1 - US Recreational Vehicles Product Sales by Company, 2017
Table 5-2 - Competitive Strategies in the US Recreational Vehicles Industry
Table 5-3 - Selected Acquisitions & Divestitures
6. APPENDIX
Table 6-1 - Study Scope: US Geographic Regions & Subregions
Table 6-2 - Relevant Industry Codes
Table 6-3 - Abbreviations & Acronyms Used in Study
Table 6-4 - Macroeconomic Indicators, 2007 – 2022 (billion 2009 dollars)
Table 6-5 - Population & Households, 2007 – 2022 (million persons)
Table 6-6 - Personal Consumption Expenditures, 2007 – 2022 (billion dollars)
Table 6-7 - Recreational Expenditures, 2007 – 2022 (billion dollars)
Table 6-8 - Consumer Financing Environment, 2007 – 2017
LIST OF FIGURES
1. EXECUTIVE SUMMARY
Figure 1-1 - Key Trends in the US Recreational Vehicle Market
2. OVERVIEW
Figure 2-1 - Key Trends in Recreational Vehicles
Figure 2-2 - Recreational Vehicle Market, 2007 – 2022
Figure 2-3 - Demographic Profile of Consumers Who Traveled by Motorhome/RV for
Any Trip in Last 12 Months
Figure 2-4 - Consumer Attitudes About the Value of RV Travel Versus Staying in a
Hotel
Figure 2-5 - Consumer Attitudes About the Convenience of RV Travel Versus Staying
in a Hotel
Figure 2-6 - Consumer Attitudes About the Social Value of RV Travel
Figure 2-7 - Consumer Attitudes About Traveling on the Road Versus by Airplane or
Train
Figure 2-8 - Consumer Attitudes About Living in a Tiny Home
Figure 2-9 - Destination Trailers
Figure 2-10 - Historical Recreational Vehicle Pricing, 2007 – 2017 (thousand dollars
per unit)
Figure 2-11 - Motorhome Demand by Engine Type, 2007 – 2022 (units)
Figure 2-12 - Outdoor Kitchens
Figure 2-13 - RUV Motorhomes
Figure 2-14 - Space Expansions to Conventional Trailers
Figure 2-15 - Toy Haulers
3. PRODUCTS
Figure 3-1 - Key Trends in Recreational Vehicle Products
Figure 3-2 - Demand for Recreational Vehicles: Volume & Value, 2017
Figure 3-3 - Highlights of Travel Trailer Types
Figure 3-4 - Conventional Travel Trailers
Figure 3-5 - Conventional Travel Trailer Demand by Length, 2007 – 2022 (000 units)
Figure 3-6 - Fifth-Wheel Travel Trailers
Figure 3-7 - Travel Trailer Market Share, 2017 (billion dollars)
Figure 3-8 - Motorhome Demand by Type, 2007 – 2017 (billion dollars)
Figure 3-9 - Class A Motorhomes
Figure 3-10 - Class B Motorhomes
Figure 3-11 - Class C Motorhomes
Figure 3-12 - Motorhome Market Share, 2017 (billion dollars)
Figure 3-13 - Camper & Camping Trailer Demand, 2007 – 2017 (000 units)
Figure 3-14 - Folding Camping Trailers
Figure 3-15 - Truck Campers
Figure 3-16 - Accessories Demand Versus RV Demand, 2007 – 2017
Figure 3-17 - Rand McNally’s OverDryve 7 RV GPS Tablet
4. REGIONS
Figure 4-1 - Key Regional Trends in Recreational Vehicles
Figure 4-2 - Recreational Vehicle Demand by Region, 2017 (billion dollars)
Figure 4-3 - Northeast Recreational Vehicle Market Position
Figure 4-4 - Midwest Recreational Vehicle Market Position
Figure 4-5 - South Recreational Vehicle Market Position
Figure 4-6 - West Recreational Vehicle Market Position
5. INDUSTRY STRUCTURE
Figure 5-1 - US Recreational Vehicles Market Share, 2017 (billion dollars)
Figure 5-2 - Recreational Vehicles: Leading Supplier
Figure 5-3 - Recreational Vehicles: Second Leading Supplier
Figure 5-4 - Recreational Vehicles: Third Leading Supplier
Figure 5-5 - Recreational Vehicles: Fourth Leading Supplier
Figure 5-6 - Recreational Vehicles: Fifth Leading Supplier
6. APPENDIX
Figure 6-1 - Annual Growth in Real GDP, 2000 – 2017, Compared to 1980 – 2005
Average (percent)
Figure 6-2 - Annual Population Growth, 2002 – 2017 (percent)

Methodology