Premium beauty and personal care achieved solid current value growth in 2021, despite the difficult economic context the country. Romanian consumers showed an increased interest in premium products, especially in colour cosmetics, fragrances and skin care. The increased interest is the result of massive advertising campaigns premium brands held on social media in collaboration with influencers.
The Premium Beauty and Personal Care in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances , Premium Hair Care, Premium Skin Care.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Premium Beauty and Personal Care in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances , Premium Hair Care, Premium Skin Care.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Premium Beauty and Personal Care market
- Pinpoint growth sectors and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
List of Contents and Tables- Premium Beauty and Personal Care in Romania
- Key Data Findings
- 2021 Developments
- Increasing Awareness About the Benefits of Dermocosmetics Boosts Sales of Premium Beauty and Personal Care Products in 2021
- L’Oréal Romania Remains Clear Leader with Strong Resources
- E-Commerce Continues Its Upward March
- Prospects and Opportunities
- Premium Dermocosmetics Set for New Entrants as Trend Gains Traction
- Clean Beauty Trend Will Benefit Premium Beauty and Personal Care
- E-Commerce to Continue Growing as Affordable Luxury Brands Appeal to Consumers
- Category Data
- Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
- Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 3 Nbo Company Shares of Premium Beauty and Personal Care: % Value 2017-2021
- Table 4 Lbn Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021
- Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026
- Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026
- Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
- Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
- Beauty and Personal Care in Romania
- Executive Summary
- Beauty and Personal Care in 2021: the Big Picture
- 2021 Key Trends
- Competitive Landscape
- Retailing Developments
- What Next for Beauty and Personal Care?
- Market Data
- Table 7 Sales of Beauty and Personal Care by Category: Value 2016-2021
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
- Table 9 Gbo Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 10 Nbo Company Shares of Beauty and Personal Care: % Value 2017-2021
- Table 11 Lbn Brand Shares of Beauty and Personal Care: % Value 2018-2021
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
- Disclaimer
- Sources
- Summary 1 Research Sources