Premium Beauty and Personal Care in Egypt

Premium beauty and personal care in Egypt experienced a significant decline in volume terms in 2024, primarily due to a sharp increase in prices, which rose by over 40% across several phases. This price hike followed the devaluation of the Egyptian pound in March 2024, when the currency lost more than 60% of its value. As nearly all beauty and personal care products are imported, this devaluation led to substantial price increases, further straining consumer purchasing power.

The Premium Beauty and Personal Care in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Premium Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.