Premium Beauty and Personal Care in Bulgaria

  • ID: 4544385
  • Report
  • Region: Bulgaria
  • 19 pages
  • Euromonitor International
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Large chained pharmacies demonstrated dynamic growth in the review period, especially in the capital and other major cities. Product expansion was an important driver in beauty and personal care, especially in the premium segment, which offers higher margins.

The Premium Beauty and Personal Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Sets/Kits, Premium Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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PREMIUM BEAUTY AND PERSONAL CARE IN BULGARIA

Headlines
Prospects
Premium Dermacosmetics Brands Growth Boosted by Pharmacy Chains Popularity
Internet Retailers Increasingly Influential in Premium Segment
Premium Niche Fragrances Expand in Male Segment
Competitive Landscape
Boosting "ladies Power" Marketing Campaigns
Leading Company L'oréal Bulgaria Sees Outstanding Growth in the Premium Segment

Category Data
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2013-2017
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2014-2017
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Executive Summary
Stable Increase in Household Consumption in Bulgaria Benefits Beauty and Personal Care
Green Light for "green" Cosmetics
Concentration of Beauty and Personal Care Sales in Large Chained Retailers
Products Increasingly Tailored To Individual Personality and Dynamic Lifestyle of Urban Consumers
Digitalisation Trends Have Growing Impact in Beauty and Personal Care

Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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