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Mass Beauty and Personal Care in Macedonia

  • ID: 4576138
  • Report
  • June 2019
  • Region: North Macedonia
  • 19 pages
  • Euromonitor International
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In 2018, mass fragrances, especially mass women’s fragrances, achieved the fastest current value growth in mass beauty and personal care. This was driven by frequent key new launches and lower unit prices compared with premium fragrances; thus, remaining an attractive proposition to the vast majority of consumers in Macedonia. Mass fragrances still dominates, with premium fragrances lagging behind. Over the forecast period, growth in mass fragrances is set to remain strong.

The author's Mass Beauty and Personal Care in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mass Beauty and Personal Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Mass Beauty and Personal Care in Macedonia

List of Contents and Tables
Headlines
Prospects
Mass Fragrances Leads Growth, Thanks To Mass Women's Fragrances
Mass Skin Care Grows Rapidly, Driven by Anti-agers and Basic Moisturisers
the Growth of Mass Beauty and Personal Care Remains Stable
Competitive Landscape
L'Oréal Groupe Takes the Lead in Mass Beauty and Personal Care
Avon Is the Leading Brand in Mass Beauty and Personal Care
International Companies Overwhelmingly Dominate Mass Beauty and Personal Care
Category Data
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2013-2018
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2014-2018
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2015-2018
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
Executive Summary
Beauty and Personal Care Sees Stable Growth Despite Serious Challenges
Innovation and Frequent New Launches Positively Impact Beauty and Personal Care
International Companies Dominate Beauty and Personal Care
Modern Grocery Retailers Increases Its Share of Distribution
Slower Growth Over the Forecast Period, Due To Saturation and Economic Woes
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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