Supermarkets, Grocery Stores and Convenience Stores in New Zealand - Industry Market Research Report

Self-serve: Major supermarkets are investing in their online services to appeal to consumers

Operators in the industry are primarily engaged in retailing groceries, like meat, fish, fruit, vegetables, dairy products, bread, canned goods, toiletries and cleaning items. The industry includes full-service supermarkets, grocery stores and convenience stores, but excludes specialised food-line grocers, like butchers and greengrocers.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.