Bubble Tea Market by Base Ingredient, Flavor, Component - Global Opportunity Analysis and Industry Forecast, 2017-2023

  • ID: 4580537
  • Report
  • Region: Global
  • 228 pages
  • Allied Analytics LLP
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Bubble tea, popularly known as boba tea, is a Taiwanese drink prepared with tea or milk as the base component. This tea is glazed with boba, which are soft, chewy, and gummy tapioca pearls extracted from cassava root. Other ingredients, such as jelly and fruit balls, are used for enhancing the texture of the tea. Bubble tea is served in a hot or cold form, according to the preference of consumers and a fat straw is used through which the pearls can be easily eaten by the consumers. Bubble tea is slowly gaining popularity in Asia-Pacific countries such as China and India, and globally too.

Availability of bubble tea at lower prices and introduction of additional healthy ingredients in tea by different market players drive the global bubble tea market growth. However, excess of sugar content in these drinks leading to health issues and trend of coffee consumption are expected to restrict the market growth. Introduction of various new flavors and blends, and high demand among the young population for a variety of teas are expected to provide lucrative opportunities for market expansion.

The report segments the global bubble tea market on the basis of base ingredient, flavors, component, and geography. Based on base ingredient, the market is divided into black tea, green tea, oolong tea, and white tea. On the basis of flavor, it is categorized into original flavor, coffee flavor, fruit flavor, chocolate flavor, and others. Based on component, it is classified into flavor, creamer, sweetener, liquid, tapioca pearls, and others. Geographically, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key players operating in the market includes Lollicup USA Inc., CuppoTee Company, Bubble Tea House Company, Ten Ren's Tea Time, Boba Box Limited, Sumos Sdn Bhd, Gong Cha USA, Boba Tea Company, Troika JC. (Qbubble), and Fokus Inc.

KEY BENEFITS FOR STAKEHOLDERS

This study outlines the current trends and future scenario of the bubble tea market from 2017 to 2023 to understand the prevailing opportunities and the investment pockets.
Major countries in each region are mapped according to individual market revenue, and key players and their major developments in the recent years are listed.
An in-depth analysis of current research & clinical developments within the market is provided with key dynamic factors.
The key drivers, restrains, and opportunities and their detailed impact analyses have been elucidated.
Porters Five Force's model helps to analyze the potential of buyers & suppliers, and the competitive sketch of the market, which is expected to guide the market players to develop strategies accordingly.

Key market segments

By Base Ingredient

Black Tea
Green Tea
Oolong Tea
White Tea

By Flavor

Original
Coffee
Fruit
Chocolate
Others

By Component

Flavor
Creamer
Sweetener
Liquid
Tapioca pearls
Others

By Geography

North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Italy
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Taiwan
Rest of Asia-Pacific
LAMEA
Brazil
Saudi Arabia
South Africa
Turkey
Rest of LAMEA
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CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key finding of the study
2.2. CXO perspective

CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pocket
3.2.2. Top winning strategies
3.3. Porter's five forces analysis
3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyer
3.3.3. Thereat of new entrants
3.3.4. Threat of substitute
3.3.5. Intensity of competitive rivalry
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Low price of bubble tea
3.4.1.2. Health benefits associated with bubble tea
3.4.1.3. Expanding retail market
3.4.2. Restraints
3.4.2.1. Addition of artificial preservatives & color and excess sugar in the bubble tea
3.4.2.2. Growth in coffee consumption
3.4.3. Opportunities
3.4.3.1. Introduction of new flavors
3.4.3.2. Decrease in demand for carbonated drinks
3.5. Top player positioning

CHAPTER 4: BUBBLE TEA MARKET, BY BASE INGREDIENT
4.1. Overview
4.1.1. Market size and forecast
4.2. Black Tea
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis by country
4.3. Green Tea
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis by country
4.4. Oolong Tea
4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast
4.4.3. Market analysis by country
4.5. White Tea
4.5.1. Key market trends, growth factors, and opportunities
4.5.2. Market size and forecast
4.5.3. Market analysis by country

CHAPTER 5: BUBBLE TEA MARKET, BY FLAVORS
5.1. Overview
5.1.1. Market size and forecast
5.2. Original Flavor
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis by country
5.3. Coffee Flavor
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.3.3. Market analysis by country
5.4. Fruit Flavor
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast
5.4.3. Market analysis by country
5.5. Chocolate Flavor
5.5.1. Key market trends, growth factors, and opportunities
5.5.2. Market size and forecast
5.5.3. Market analysis by country
5.6. Others
5.6.1. Key market trends, growth factors, and opportunities
5.6.2. Market size and forecast
5.6.3. Market analysis by country

CHAPTER 6: BUBBLE TEA MARKET, BY COMPONENTS
6.1. Overview
6.1.1. Market size and forecast
6.2. Flavor
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast
6.2.3. Market analysis by country
6.3. Creamer
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast
6.3.3. Market analysis by country
6.4. Sweetener
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast
6.4.3. Market analysis by country
6.5. Liquid
6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast
6.5.3. Market analysis by country
6.6. Tapioca Pearls
6.6.1. Key market trends, growth factors, and opportunities
6.6.2. Market size and forecast
6.6.3. Market analysis by country
6.7. Others
6.7.1. Key market trends, growth factors, and opportunities
6.7.2. Market size and forecast
6.7.3. Market analysis by country

CHAPTER 7: BUBBLE TEA MARKET, BY GEOGRAPHY
7.1. Overview
7.1.1. Market size and forecast
7.2. North America
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by Base ingredient
7.2.3. Market size and forecast, by Flavors
7.2.4. Market size and forecast, by Component
7.2.5. Market size and forecast, by country
7.2.6. U.S.
7.2.6.1. Market size and forecast, by Base ingredient
7.2.6.2. Market size and forecast, by Flavors
7.2.6.3. Market size and forecast, by Component
7.2.7. Canada
7.2.7.1. Market size and forecast, by Base ingredient
7.2.7.2. Market size and forecast, by Flavors
7.2.7.3. Market size and forecast, by Component
7.2.8. Mexico
7.2.8.1. Market size and forecast, by Base ingredient
7.2.8.2. Market size and forecast, by Flavors
7.2.8.3. Market size and forecast, by Component
7.3. Europe
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by Base ingredient
7.3.3. Market size and forecast, by Flavors
7.3.4. Market size and forecast, by Component
7.3.5. Market size and forecast, by country
7.3.6. UK
7.3.6.1. Market size and forecast, by Base ingredient
7.3.6.2. Market size and forecast, by Flavors
7.3.6.3. Market size and forecast, by Component
7.3.7. Germany
7.3.7.1. Market size and forecast, by Base ingredient
7.3.7.2. Market size and forecast, by Flavors
7.3.7.3. Market size and forecast, by Component
7.3.8. France
7.3.8.1. Market size and forecast, by Base ingredient
7.3.8.2. Market size and forecast, by Flavors
7.3.8.3. Market size and forecast, by Component
7.3.9. Italy
7.3.9.1. Market size and forecast, by Base ingredient
7.3.9.2. Market size and forecast, by Flavors
7.3.9.3. Market size and forecast, by Component
7.3.10. Rest of Europe
7.3.10.1. Market size and forecast, by Base ingredient
7.3.10.2. Market size and forecast, by Flavors
7.3.10.3. Market size and forecast, by Component
7.4. Asia-Pacific
7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast, by Base ingredient
7.4.3. Market size and forecast, by Flavors
7.4.4. Market size and forecast, by Component
7.4.5. Market size and forecast, by country
7.4.6. China
7.4.6.1. Market size and forecast, by Base ingredient
7.4.6.2. Market size and forecast, by Flavors
7.4.6.3. Market size and forecast, by Component
7.4.7. India
7.4.7.1. Market size and forecast, by Base ingredient
7.4.7.2. Market size and forecast, by Flavors
7.4.7.3. Market size and forecast, by Component
7.4.8. Japan
7.4.8.1. Market size and forecast, by Base ingredient
7.4.8.2. Market size and forecast, by Flavors
7.4.8.3. Market size and forecast, by Component
7.4.9. Australia
7.4.9.1. Market size and forecast, by Base ingredient
7.4.9.2. Market size and forecast, by Flavors
7.4.9.3. Market size and forecast, by Component
7.4.10. Taiwan
7.4.10.1. Market size and forecast, by Base ingredient
7.4.10.2. Market size and forecast, by Flavors
7.4.10.3. Market size and forecast, by Component
7.4.11. Rest of Asia-Pacific
7.4.11.1. Market size and forecast, by Base ingredient
7.4.11.2. Market size and forecast, by Flavors
7.4.11.3. Market size and forecast, by Component
7.5. LAMEA
7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast, by Base ingredient
7.5.3. Market size and forecast, by Flavors
7.5.4. Market size and forecast, by Component
7.5.5. Market size and forecast, by country
7.5.6. Brazil
7.5.6.1. Market size and forecast, by Base ingredient
7.5.6.2. Market size and forecast, by Flavors
7.5.6.3. Market size and forecast, by Component
7.5.7. Saudi Arabia
7.5.7.1. Market size and forecast, by Base ingredient
7.5.7.2. Market size and forecast, by Flavors
7.5.7.3. Market size and forecast, by Component
7.5.8. South Africa
7.5.8.1. Market size and forecast, by Base ingredient
7.5.8.2. Market size and forecast, by Flavors
7.5.8.3. Market size and forecast, by Component
7.5.9. Turkey
7.5.9.1. Market size and forecast, by Base ingredient
7.5.9.2. Market size and forecast, by Flavors
7.5.9.3. Market size and forecast, by Component
7.5.10. Rest of LAMEA
7.5.10.1. Market size and forecast, by Base ingredient
7.5.10.2. Market size and forecast, by Flavors
7.5.10.3. Market size and forecast, by Component

CHAPTER 8: COMPANY PROFILES
9.1. The bubble tea company
9.1.1. Company overview
9.1.2. Company snapshot
9.1.3. Operating business segments
9.2. Bubble Tea House Company
9.2.1. Company overview
9.2.2. Company snapshot
9.2.3. Operating business segments
9.3. Bobabox Limited
9.3.1. Company overview
9.3.2. Company snapshot
9.3.3. Operating business segments
9.4. Cuppotee
9.4.1. Company overview
9.4.2. Company snapshot
9.4.3. Operating business segments
9.5. Fokus Inc.
9.5.1. Company overview
9.5.2. Company snapshot
9.5.3. Operating business segments
9.6. Gong Cha
9.6.1. Company overview
9.6.2. Company snapshot
9.6.3. Operating business segments
9.7. Lollicup USA, Inc.
9.7.1. Company overview
9.7.2. Company snapshot
9.7.3. Operating business segments
9.8. Sumo's (M) Sdn Bhd
9.8.1. Company overview
9.8.2. Company snapshot
9.8.3. Operating business segments
9.9. Ten Ren's Tea Time
9.9.1. Company overview
9.9.2. Company snapshot
9.9.3. Operating business segments
9.10. Troika JC.
9.10.1. Company overview
9.10.2. Company snapshot
9.10.3. Operating business segments
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According to a new report titled, Bubble Tea Market by Base Ingredient, Flavors And Component: Global Opportunity Analysis and Industry Forecast, 2017-2023, the global bubble tea market was valued at $1,957 million in 2016, and is projected to reach $3,214 million by 2023, growing at a CAGR of 7.40% from 2017 to 2023. The black tea bubble tea accounted for more than 42% of the global bubble tea market in 2016.

Tea offers various health benefits owing to presence of polyphenols working as antioxidants, vitamins, trace minerals; and different amino acids resulting in stronger immunity, lower cholesterol, increased metabolism, prevention of cancer, and more. In addition, the presence of small amount of caffeine makes it a mild stimulant preventing fatigue. Bubble tea is a widely consumed flavored beverage which contains tea as the basic component with chewy tapioca balls added to the beverage. It originated in Taiwan and known by various names which include pearl milk tea, bubble milk tea, boba juice, boba tea, or simply bubble tea. The chewy tapioca balls are referred to as 'pearls' or 'boba' by which it gets its name as pearl milk tea and boba tea.

By base ingredient, the global bubble tea market is divided into black tea, green tea, oolong tea and white tea. The green tea bubble tea segment is estimated to be the most lucrative segment and hold a large proportion of the global bubble tea market size, since it offers several health benefits such as prevention of variety of cancers & cardiovascular diseases, lowers cholesterol, enhances metabolism, helps in weight loss, and reduces risk of type II diabetes as well as Alzheimers & Parkinsons diseases.
Based on flavors, the global bubble tea market is divided into original flavor, coffee flavor, fruit flavor, chocolate flavor and others. The fruit flavor bubble tea segment is estimated to be the most lucrative segment due to high consumer preference, diversity in fruit flavor and good nutrients value as compared to other flavors.

Based on components, the global bubble tea market is divided into flavor, creamer, sweetener, liquid, tapioca pearls, and others. Liquid by component is expected to dominate the bubble tea market throughout the forecast period, as liquid id the base of the bubble tea. The major part of the liquid is the tea, which is the key ingredient in the manufacturing of the bubble tea.

Key findings of the Bubble Tea Market:

The green tea bubble tea is expected to grow at a high CAGR of 8.20%, in terms of value, during the forecast period.
The chocolate flavor is anticipated to grow at a high CAGR of 8.20%, in terms of value.
Europe is expected to grow at the highest CAGR of 9.10%, in terms of value.
The North American bubble tea accounted for more than 57% of the global market in 2016.
U.S. in North American bubble tea accounted for more than 97% of the North American market in 2016.

In 2016, North America and Asia-Pacific collectively accounted for more than 83% of the global bubble tea industry, in terms of value. This is due to the rapid popularity of the bubble tea in this region. Furthermore, lower price of bubble tea in this region also help the growth of bubble tea in this region. Europe is projected to grow at the highest rate, followed by Asia-Pacific, owing to increase in the health benefits of bubble tea, thereby increasing the bubble tea market size.

The major companies profiled in this report are Lollicup USA Inc., CuppoTee Company, Bubble Tea House Company, Ten Ren's Tea Time, Boba Box Limited, Sumos Sdn Bhd, Gong Cha USA, Boba Tea Company, Troika JC. (Qbubble), and Fokus Inc.
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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