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Turkey Baby Personal Care Market Summary, Competitive Analysis and Forecast to 2027

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    Report

  • 38 Pages
  • June 2023
  • Region: Turkey
  • MarketLine
  • ID: 5670509
Baby Personal Care in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The baby personal care market consists of retail sale of baby toiletries and diapers. The baby toiletries segment consists of liquid and solid based bathing products, lotion, oil, powder, shampoo and wipes (baby toiletries). The diapers segment consists of baby, cloth and training. The market is valued according to the retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2022 exchange rates.
  • The Turkish Baby Personal Care market had total revenues of $28.3 million in 2022, representing a compound annual growth rate (CAGR) of -13.6% between 2017 and 2022.
  • Market consumption volume increased with a CAGR of 2.9% between 2017 and 2022, to reach a total of 200.3 million units in 2022.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 7.5% for the five-year period 2022 - 2027, which is expected to drive the market to a value of $40.6 million by the end of 2027.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the baby personal care market in Turkey
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the baby personal care market in Turkey
  • Leading company profiles reveal details of key baby personal care market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Turkey baby personal care market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the Turkey baby personal care market by value in 2022?
  • What will be the size of the Turkey baby personal care market in 2027?
  • What factors are affecting the strength of competition in the Turkey baby personal care market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Turkey's baby personal care market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Turkish baby personal care market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2017-2022) ?
7.4. Which companies’ market shares have suffered in the last 5 years (2017-2022) ?
7.5. What are the most popular brands in the Turkish baby personal care market ?
8 Company Profiles
8.1. Kimberly-Clark Corp
8.2. Ontex Group NV
8.3. The Procter & Gamble Co
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Turkey baby personal care market value: $ million, 2017-22
Table 2: Turkey baby personal care market volume: million units, 2017-22
Table 3: Turkey baby personal care market category segmentation: % share, by value, 2017-2022
Table 4: Turkey baby personal care market category segmentation: $ million, 2017-2022
Table 5: Turkey baby personal care market geography segmentation: $ million, 2022
Table 6: Turkey baby personal care market distribution: % share, by value, 2022
Table 7: Turkey baby personal care market value forecast: $ million, 2022-27
Table 8: Turkey baby personal care market volume forecast: million units, 2022-27
Table 9: Turkey baby personal care market share: % share, by value, 2022
Table 10: Kimberly-Clark Corp: key facts
Table 11: Kimberly-Clark Corp: Annual Financial Ratios
Table 12: Kimberly-Clark Corp: Key Employees
Table 13: Ontex Group NV: key facts
Table 14: Ontex Group NV: Annual Financial Ratios
Table 15: Ontex Group NV: Key Employees
Table 16: The Procter & Gamble Co: key facts
Table 17: The Procter & Gamble Co: Annual Financial Ratios
Table 18: The Procter & Gamble Co: Key Employees
Table 19: The Procter & Gamble Co: Key Employees Continued
Table 20: Turkey size of population (million), 2018-22
Table 21: Turkey gdp (constant 2005 prices, $ billion), 2018-22
Table 22: Turkey gdp (current prices, $ billion), 2018-22
Table 23: Turkey inflation, 2018-22
Table 24: Turkey consumer price index (absolute), 2018-22
Table 25: Turkey exchange rate, 2018-22
List of Figures
Figure 1: Turkey baby personal care market value: $ million, 2017-22
Figure 2: Turkey baby personal care market volume: million units, 2017-22
Figure 3: Turkey baby personal care market category segmentation: $ million, 2017-2022
Figure 4: Turkey baby personal care market geography segmentation: % share, by value, 2022
Figure 5: Turkey baby personal care market distribution: % share, by value, 2022
Figure 6: Turkey baby personal care market value forecast: $ million, 2022-27
Figure 7: Turkey baby personal care market volume forecast: million units, 2022-27
Figure 8: Forces driving competition in the baby personal care market in Turkey, 2022
Figure 9: Drivers of buyer power in the baby personal care market in Turkey, 2022
Figure 10: Drivers of supplier power in the baby personal care market in Turkey, 2022
Figure 11: Drivers of degree of rivalry in the baby personal care market in Turkey, 2022
Figure 12: Turkey baby personal care market share: % share, by value, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Kimberly-Clark Corp
  • Ontex Group NV
  • The Procter & Gamble Co