Country Profile: Syrups & Spreads in Malaysia
Summary
The Malaysian syrups & spreads sector is led by the sweet spreads category in both value and volume terms in 2018. The jams, jellies & preserves category is expected to register the fastest growth in value terms during 2018-2023. Hypermarkets & supermarkets is the leading channel for the distribution of syrups & spreads products in the country. Glass is the most commonly used pack material in the Malaysian syrups & spreads sector. Unilever, Ced, Kewpie Corporation are the top three companies in the sector.
The author’s Country Profile report on the Syrups & Spreads sector in Malaysia provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
Scope
Reasons to buy
Summary
The Malaysian syrups & spreads sector is led by the sweet spreads category in both value and volume terms in 2018. The jams, jellies & preserves category is expected to register the fastest growth in value terms during 2018-2023. Hypermarkets & supermarkets is the leading channel for the distribution of syrups & spreads products in the country. Glass is the most commonly used pack material in the Malaysian syrups & spreads sector. Unilever, Ced, Kewpie Corporation are the top three companies in the sector.
The author’s Country Profile report on the Syrups & Spreads sector in Malaysia provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
Scope
- The Malaysian syrups & spreads sector is expected to grow by value at a CAGR of 2.1% during 2018-2023
- Sweet spreads is the largest category in both value and volume terms in the Malaysian syrups & spreads sector
- The jams, jellies & preserves category is expected to register the fastest growth in value terms during 2018-2023
- Hypermarkets & supermarkets is the largest distribution channel
- Unilever, Ced, Kewpie Corporation are the top three companies in the sector
- Glass is the most commonly used pack material in the Malaysian syrups & spreads sector
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
- Report scope
- Executive summary
- Malaysia in the global and regional context
- Malaysia in the global and Asia-Pacific syrups & spreads sector
- Malaysia compared to other leading countries in the Asia-Pacific
- Per capita consumption and expenditure - Malaysia compared to the Asia-Pacific and global levels
- Sector analysis - syrups & spreads
- Country snapshot - syrups & spreads sector in Malaysia
- Value and volume analysis - syrups & spreads sector in Malaysia
- Degree of trading up/down in the Malaysian Syrups & Spreads sector
- Cross category comparison - value and growth rate
- Change in category share by value
- Cross category comparison - volume and growth rate
- Change in category share by volume
- Per capita consumption analysis by category
- Category analysis: jams, jellies & preserves
- Segment analysis (in value terms): jams, jellies & preserves
- Segment analysis (in volume terms): jams, jellies & preserves
- Category analysis: molasses
- Category analysis: savory spreads
- Segment analysis (in value terms): savory spreads
- Segment analysis (in volume terms): savory spreads
- Category analysis: sweet spreads
- Segment analysis (in value terms): sweet spreads
- Segment analysis (in volume terms): sweet spreads
- Category analysis: syrups
- Distribution analysis
- Distribution channel share analysis: syrups & spreads
- Distribution channel share analysis by category
- Competitive landscape
- Leading companies (in value and volume terms) in the syrups & spreads sector, 2018
- Top 5 companies share by brand (in value terms and volume terms) in the syrups & spreads sector, 2018
- Brand shares of top five companies (in value terms and volume terms) by category, 2018
- Degree of consolidation/fragmentation by category
- Health & wellness
- Health & wellness trend analysis
- Health & wellness market analysis by product attribute
- Health & wellness market analysis by consumer benefit
- Category comparison - with health & wellness and without health & wellness claims
- Packaging analysis
- Pack material
- Pack type
- Closure type
- Consumergraphics
- Demographic analysis
- Macroeconomic analysis
- Economic summary, labor market trends, and demographic trends
- the author country risk index (GCRI)
- Methodology
- Definitions
- Appendix
List of Tables
- Country snapshot - leading value categories and fastest-growing segments
- Cross category comparison - by value (2013-2023)
- Cross category comparison - by volume (2013-2023)
- Per capita consumption (by category), Malaysia compared to Asia-Pacific and global levels (in kg), 2018
- Jams, jellies & preserves - value analysis by segment, 2013-2023
- Jams, jellies & preserves - volume analysis by segment, 2013-2023
- Savory spreads - value analysis by segment, 2013-2023
- Savory spreads - volume analysis by segment, 2013-2023
- Sweet spreads - value analysis by segment, 2013-2023
- Sweet spreads - volume analysis by segment, 2013-2023
- Change in distribution share, 2013-2018
- Leading brands (in value and volume terms) by category in the syrups & spreads sector, 2018
- Category comparison - with health & wellness and without health & wellness claims, 2013-2023
- Performance overview (score: 1-100)
- Category data, by segment
- Per capita consumption (in kg), 2013-2023
- Per capita expenditure, 2013-2023
- Syrups & spreads sales distribution in Malaysia - by category, 2018
- Brand share (in value and volume terms) in the syrups & spreads sector, 2018
- Brand shares of top five companies (in value terms and volume terms) by category, 2018
- Key health & wellness product attributes driving sales in Malaysia, 2013-2023
- Key health & wellness consumer benefits driving sales in Malaysia, 2013-2023
- Pack material (in million pack units), 2013-2023
- Pack materials by category (in million pack units), 2018
- Pack type (in million pack units), 2013-2023
- Pack types by category (in million pack units), 2018
- Closure type (in million pack units), 2013-2023
- Closure types by category (in million pack units), 2018
- Real GDP and annual growth (%), 2015-2023
- Nominal GDP and annual growth (%), 2015-2023
- Consumer price inflation (%), 2015-2023
- Employed people and unemployment rate (%), 2015-2023
- Nominal household final consumption expenditure and annual growth (%), 2015-2023
- Population and annual growth (%), 2015-2023
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Exchange rates, 2013-2023
- Value/volume change at segment level
List of Figures
- Value and volume share of Malaysia in the global and Asia-Pacific syrups & spreads sector, 2018-2023
- Malaysia compared to the other top countries in terms of market share, growth, and competitive landscape
- PCC comparison - Malaysia, Asia-Pacific, and global, 2013-2023
- PCE comparison - Malaysia, Asia-Pacific, and global, 2013-2023
- Market size and growth analysis by value and volume, syrups & spreads sector, 2013-2023
- Extent to which consumers are trading up or down in the Syrups & Spreads sector
- Cross category comparison - by value growth rate (2013-2023)
- Change in category share (in value terms), 2018-2023
- Cross category comparison - by volume growth rate (2013-2023)
- Change in category share (in volume terms), 2018-2023
- Market size and growth analysis by value and volume, jams, jellies & preserves category, 2013-2023
- Market size and growth analysis by value and volume, molasses category, 2013-2023
- Market size and growth analysis by value and volume, savory spreads category, 2013-2023
- Market size and growth analysis by value and volume, sweet spreads category, 2013-2023
- Market size and growth analysis by value and volume, syrups category, 2013-2023
- Share of key distribution channels (in value terms) - syrups & spreads, 2018
- Key distribution channel share by category (in value terms), 2018
- Leading brands (in value and volume terms) in the syrups & spreads sector, 2018
- Category-wise consolidation/fragmentation (in value terms) - syrups & spreads, 2018
- Value of health & wellness claims by category, 2018-2023
- Contribution of health & wellness by product attributes, 2018-2023
- Contribution of health & wellness by consumer benefits, 2018-2023
- Key pack materials in the Malaysian syrups & spreads sector, percentage share of pack units, 2018
- Annual growth rate by key pack material, 2013-2023
- Use of pack material by category (in pack units), 2018
- Key pack types in the Malaysian syrups & spreads sector, percentage share of pack units, 2018
- Annual growth rate by key pack type, 2013-2023
- Use of pack type by category (in pack units), 2018
- Key closure types in the Malaysian syrups & spreads sector, percentage share of pack units, 2018
- Annual growth rate by key closure type, 2013-2023
- Use of closure type by category (in pack units), 2018
- Demographic analysis
- Real GDP value and annual growth (%)
- Nominal GDP value and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (millions) and unemployment rate (%)
- Five lowest risk nations in GCRI Q4 2018
- Five highest risk nations in GCRI Q4 2018
- Country risk analysis - Malaysia compared to Asia-Pacific and the world
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Unilever
- Ced
- Kewpie Corporation
- Heinz
- Boyne Valley Group
- GBA Holdings Sdn Bhd
- Beerenberg Pty Ltd
- Capilano Honey Pty Ltd.
- Hormel Foods Corporation
- The Hershey Co
- The J.M. Smucker Company
- Hero Group
- K&W Corporation Sdn Bhd
- Wescobee Honey
- Woodland`s Honey
- Ferrero
- J.W. Nutt Company
- Sweet Meadow
- Sri Nona Food Industries Sdn. Bhd.
- United Foods Public Company Limited
- Steffi`s Choice
