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Sunglasses in Malaysia

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    Report

  • 18 Pages
  • June 2023
  • Region: Malaysia
  • Euromonitor International
  • ID: 4612544
The continued relaxation of restrictions on international travel introduced to contain the spread of COVID-19 has served to strengthen consumers’ confidence in travelling and boosted cross border travel, which was allowed freely towards the end of 2022. This has acted as a significant spur to the recovery of sunglasses sales, as consumers have been purchasing replacement sunglasses to take travelling following the reopening of international travel.

The analyst's Sunglasses in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Data Coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sunglasses market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SUNGLASSES IN MALAYSIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Relaxation of international travel rules related to COVID-19 containment boosts recovery in sunglasses
  • Prices for sunglasses remain stable with constant discounts and promotions given by retailers and manufacturers
  • Smaller players dominate
PROSPECTS AND OPPORTUNITIES
  • Continuous enhancement in transition lenses expected to attract more sales away from sunglasses
  • Retailers focus on retaining sales share by reducing price and technological innovation
  • Trend of premiumisation in sunglasses anticipated along with opening of more premium eyewear retailers
CATEGORY DATA
  • Table 1 Sales of Sunglasses: Volume 2018-2023
  • Table 2 Sales of Sunglasses: Value 2018-2023
  • Table 3 Sales of Sunglasses: % Volume Growth 2018-2023
  • Table 4 Sales of Sunglasses: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Sunglasses: % Value 2018-2022
  • Table 6 LBN Brand Shares of Sunglasses: % Value 2019-2022
  • Table 7 Distribution of Sunglasses by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Sunglasses: Volume 2023-2028
  • Table 9 Forecast Sales of Sunglasses: Value 2023-2028
  • Table 10 Forecast Sales of Sunglasses: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Sunglasses: % Value Growth 2023-2028
EYEWEAR IN MALAYSIA
EXECUTIVE SUMMARY
  • Eyewear in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for eyewear?
MARKET DATA
  • Table 12 Sales of Eyewear by Category: Volume 2018-2023
  • Table 13 Sales of Eyewear by Category: Value 2018-2023
  • Table 14 Sales of Eyewear by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Eyewear by Category: % Value Growth 2018-2023
  • Table 16 NBO Company Shares of Eyewear: % Value 2018-2022
  • Table 17 LBN Brand Shares of Eyewear: % Value 2019-2022
  • Table 18 Distribution of Eyewear by Format: % Value 2018-2023
  • Table 19 Forecast Sales of Eyewear by Category: Volume 2023-2028
  • Table 20 Forecast Sales of Eyewear by Category: Value 2023-2028
  • Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028
  • Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources