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India Direct-To-Home (DTH) Market By Resolution Type (Standard Definition, High Definition & Others), By Subscription Type (Basic, Premium & Others), By End User (Residential, Commercial & On-Vehicle), Competition Forecast & Opportunities, 2013-2023

  • ID: 4614559
  • Report
  • Region: India
  • 103 pages
  • TechSci Research
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India DTH Market is Projected to Exhibit a CAGR of around 10% Through to 2023

FEATURED COMPANIES

  • Bharti Airtel Limited
  • Dish TV India Limited
  • Doordarshan
  • Tata Sky Ltd.
  • MORE
According to “India Direct-To-Home (DTH) Market By Resolution Type, By Subscription Type, By End User, Competition Forecast & Opportunities, 2013-2023” Direct-To-Home (DTH) market is projected to exhibit a CAGR of around 10% during through 2023, on the back of increasing government efforts towards encouraging the adoption of set-top box services across the country. Moreover, ease of bill payment through online payment systems, growing penetration of DTH across the rural parts of the country and increasing emergence of technologically advanced televisions are expected to positively influence the Direct-To-Home (DTH) market in India over the coming years.

Market growth is also anticipated to be driven by increasing number of partnerships between DTH operators and OTT providers over the course of next five years. There are six major players operating in India Direct-To-Home (DTH) market, which include Tata Sky Ltd., Dish TV India Limited, Bharti Airtel Limited, Sun Direct TV Private Limited, Reliance Communications Limited and Doordarshan.

“India Direct-To-Home (DTH) Market By Resolution Type, By Subscription Type, By End User, Competition Forecast & Opportunities, 2013-2023” discusses the following aspects of DTH market in India:
  • DTH Market Size, Share & Forecast
  • Segmental Analysis - By Resolution Type (Standard Definition, High Definition & Others), By Subscription Type (Basic, Premium & Others), By End User (Residential, Commercial & On-Vehicle)
  • Competitive Analysis
  • Changing Market Trends & Emerging Opportunities
Why You Should Buy This Report?
  • To gain an in-depth understanding of DTH market in India
  • To identify the on-going trends and anticipated growth in the next five years
  • To help industry consultants, DTH distributor, distributors and other stakeholders align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail of 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interaction with DTH distributor, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Bharti Airtel Limited
  • Dish TV India Limited
  • Doordarshan
  • Tata Sky Ltd.
  • MORE
1. Product Overview

2. Research Methodology

3. Analyst View

4. Voice of Customer
4.1. Sample Distribution
4.2. Awareness of DTH Services
4.3. Preferred DTH Service Provider
4.4. Brand Recall
4.5. Satisfaction Level of Current DTH Service Provider
4.6. Awareness of DTH Service Provider
4.7. DTH Services Used
4.8. Satisfaction Level of Current DTH Service Provider
4.9. Switch to Other DTH Service Provider
4.10. Reason for Switch
4.11. Number of Set Top Boxes Used
4.12. Type of Resolution of Set Top Box
4.13. Deployment of Subscription Package
4.14. Average Time Spent on Watching TV
4.15. Preferred Genre of Set Top Box
4.16. Ranking of Top Content Watched on Regular Basis
4.17. Deployment of OTT Applications
4.18. Willingness to Pay Extra Subscription Fees on Availability of OTT Apps on STBs
4.19. Switch from DTH to OTT on Depletion of Subscription Charges

5. Global Direct-To-Home (DTH) Market Overview

6. India Direct-To-Home (DTH) Market Landscape

7. India Direct-To-Home (DTH) Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Number of Subscribers
7.2. Market Share & Forecast
7.2.1. ARPU
7.2.2. By Resolution Type (Standard Definition, High Definition and Others (Ultra HD, 4K, etc.))
7.2.3. By Subscription Type (Basic, Premium and Others (Ultra-Premium, etc.)
7.2.4. By End User (Residential, Commercial and On-Vehicle)
7.2.5. By Region (North, South, East and West)
7.2.6. By Company

8. India Direct-To-Home (DTH) Market Attractiveness
8.1. By Resolution
8.2. By Subscription Type
8.3. By End User
8.4. By Region

9. India Free Dish vs Subscription Based Dish

10. India Residential Direct-To-Home (DTH) Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Subscription Type
10.2.2. By Region

11. India Commercial Direct-To-Home (DTH) Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value
11.2. Market Share & Forecast
11.2.1. By Subscription Type
11.2.2. By Region

12. India On-Vehicle Direct-To-Home (DTH) Market Outlook
12.1. Market Size & Forecast
12.1.1. By Value
12.2. Market Share & Forecast
12.2.1. By Subscription Type
12.2.2. By Region

13. Market Dynamics
13.1. Impact Analysis
13.2. Drivers
13.3. Challenges

14. Market Trends & Developments

15. Policy & Regulatory Landscape

16. India Economic Profile

17. India DTH Market Product Benchmarking

18. Competitive Landscape
18.1. Competitive Benchmarking
18.2. Company Profiles
18.2.1. Tata Sky Ltd.
18.2.2. Dish TV India Limited
18.2.3. Bharti Airtel Limited
18.2.4. Sun Direct TV Private Limited
18.2.5. Reliance Communications Limited
18.2.6. Doordarshan

19. Strategic Recommendations

*List of Figures Available on Enquiry.
Note: Product cover images may vary from those shown
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  • Tata Sky Ltd.
  • Dish TV India Limited
  • Bharti Airtel Limited
  • Sun Direct TV Private Limited
  • Reliance Communications Limited
  • Doordarshan
Note: Product cover images may vary from those shown
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