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Global Product-based Sales Training Market 2023-2027

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    Report

  • 120 Pages
  • November 2022
  • Region: Global
  • TechNavio
  • ID: 4894342
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The product-based sales training market is poised to grow by $2,385.09 million over 2023-2027, accelerating at a CAGR of 7.11% during the forecast period. The market is driven by an increased emphasis on cost-effective training methods, a growing emphasis on microlearning, and the use of analytics in product-based sales training.

This report on the product-based sales training market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment.

The product-based sales training market is segmented as below:

By End-user

  • Consumer goods
  • BFSI
  • Automotive
  • Others

By Geographical Landscape

  • APAC
  • North America
  • Europe
  • South America
  • Middle East and Africa
This study identifies the growing use of artificial intelligence in training as one of the prime reasons driving the product-based sales training market growth during the next few years. Also, the emergence of VR as a training tool and the growing popularity of learning analytics will lead to sizable demand in the market.

This report on the product-based sales training market covers the following areas:

  • Product-based sales training market sizing
  • Product-based sales training market forecast
  • Product-based sales training market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading product-based sales training market vendors that include Allen Communication Learning Services, ASLAN Training and Development LLC, Brainshark Inc., CommLab India LLP, Cornerstone OnDemand Inc., Corporate Visions Inc., GMetri Inc., HubSpot Inc., Korn Ferry, Learning Technologies Group Plc, Meirc Training and Consulting LTD., RAIN Group, Richardson Sales Performance, Sales Training America Inc., SalesHood Inc., Sandler Systems Inc., Specialized Sales Systems, The Brooks Group, VirtualSpeech Ltd., and Wilson Learning Worldwide Inc. Also, the product-based sales training market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The analyst presents a detailed picture of the market through the study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The analyst's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by End-user
Exhibit 06: Executive Summary - Chart on Market Segmentation by Learning Method
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
4.1 Global product-based sales training market 2017 - 2021
Exhibit 18: Historic Market Size - Data Table on Global product-based sales training market 2017 - 2021 ($ million)
4.2 End-user Segment Analysis 2017 - 2021
Exhibit 19: Historic Market Size - End-user Segment 2017 - 2021 ($ million)
4.3 Learning method Segment Analysis 2017 - 2021
Exhibit 20: Historic Market Size - Learning method Segment 2017 - 2021 ($ million)
4.4 Geography Segment Analysis 2017 - 2021
Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million)
4.5 Country Segment Analysis 2017 - 2021
Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by End-user
6.1 Market segments
Exhibit 30: Chart on End-user - Market share 2022-2027 (%)
Exhibit 31: Data Table on End-user - Market share 2022-2027 (%)
6.2 Comparison by End-user
Exhibit 32: Chart on Comparison by End-user
Exhibit 33: Data Table on Comparison by End-user
6.3 Consumer goods - Market size and forecast 2022-2027
Exhibit 34: Chart on Consumer goods - Market size and forecast 2022-2027 ($ million)
Exhibit 35: Data Table on Consumer goods - Market size and forecast 2022-2027 ($ million)
Exhibit 36: Chart on Consumer goods - Year-over-year growth 2022-2027 (%)
Exhibit 37: Data Table on Consumer goods - Year-over-year growth 2022-2027 (%)
6.4 BFSI - Market size and forecast 2022-2027
Exhibit 38: Chart on BFSI - Market size and forecast 2022-2027 ($ million)
Exhibit 39: Data Table on BFSI - Market size and forecast 2022-2027 ($ million)
Exhibit 40: Chart on BFSI - Year-over-year growth 2022-2027 (%)
Exhibit 41: Data Table on BFSI - Year-over-year growth 2022-2027 (%)
6.5 Automotive - Market size and forecast 2022-2027
Exhibit 42: Chart on Automotive - Market size and forecast 2022-2027 ($ million)
Exhibit 43: Data Table on Automotive - Market size and forecast 2022-2027 ($ million)
Exhibit 44: Chart on Automotive - Year-over-year growth 2022-2027 (%)
Exhibit 45: Data Table on Automotive - Year-over-year growth 2022-2027 (%)
6.6 Others - Market size and forecast 2022-2027
Exhibit 46: Chart on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 47: Data Table on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 48: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibit 49: Data Table on Others - Year-over-year growth 2022-2027 (%)
6.7 Market opportunity by End-user
Exhibit 50: Market opportunity by End-user ($ million)
7 Market Segmentation by Learning Method
7.1 Market segments
Exhibit 51: Chart on Learning Method - Market share 2022-2027 (%)
Exhibit 52: Data Table on Learning Method - Market share 2022-2027 (%)
7.2 Comparison by Learning Method
Exhibit 53: Chart on Comparison by Learning Method
Exhibit 54: Data Table on Comparison by Learning Method
7.3 Blended training - Market size and forecast 2022-2027
Exhibit 55: Chart on Blended training - Market size and forecast 2022-2027 ($ million)
Exhibit 56: Data Table on Blended training - Market size and forecast 2022-2027 ($ million)
Exhibit 57: Chart on Blended training - Year-over-year growth 2022-2027 (%)
Exhibit 58: Data Table on Blended training - Year-over-year growth 2022-2027 (%)
7.4 Online training - Market size and forecast 2022-2027
Exhibit 59: Chart on Online training - Market size and forecast 2022-2027 ($ million)
Exhibit 60: Data Table on Online training - Market size and forecast 2022-2027 ($ million)
Exhibit 61: Chart on Online training - Year-over-year growth 2022-2027 (%)
Exhibit 62: Data Table on Online training - Year-over-year growth 2022-2027 (%)
7.5 ILT - Market size and forecast 2022-2027
Exhibit 63: Chart on ILT - Market size and forecast 2022-2027 ($ million)
Exhibit 64: Data Table on ILT - Market size and forecast 2022-2027 ($ million)
Exhibit 65: Chart on ILT - Year-over-year growth 2022-2027 (%)
Exhibit 66: Data Table on ILT - Year-over-year growth 2022-2027 (%)
7.6 Market opportunity by Learning Method
Exhibit 67: Market opportunity by Learning Method ($ million)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 68: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
9.1 Geographic segmentation
Exhibit 69: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibit 70: Data Table on Market share By Geographical Landscape 2022-2027 (%)
9.2 Geographic comparison
Exhibit 71: Chart on Geographic comparison
Exhibit 72: Data Table on Geographic comparison
9.3 APAC - Market size and forecast 2022-2027
Exhibit 73: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 74: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 75: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibit 76: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.4 North America - Market size and forecast 2022-2027
Exhibit 77: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 78: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 79: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibit 80: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.5 Europe - Market size and forecast 2022-2027
Exhibit 81: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 82: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 83: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibit 84: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.6 South America - Market size and forecast 2022-2027
Exhibit 85: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 86: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 87: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibit 88: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.7 Middle East and Africa - Market size and forecast 2022-2027
Exhibit 89: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 90: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 91: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibit 92: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
Exhibit 93: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibit 94: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibit 95: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibit 96: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 China - Market size and forecast 2022-2027
Exhibit 97: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibit 98: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibit 99: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibit 100: Data Table on China - Year-over-year growth 2022-2027 (%)
9.10 UK - Market size and forecast 2022-2027
Exhibit 101: Chart on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 102: Data Table on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 103: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibit 104: Data Table on UK - Year-over-year growth 2022-2027 (%)
9.11 Japan - Market size and forecast 2022-2027
Exhibit 105: Chart on Japan - Market size and forecast 2022-2027 ($ million)
Exhibit 106: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
Exhibit 107: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibit 108: Data Table on Japan - Year-over-year growth 2022-2027 (%)
9.12 Germany - Market size and forecast 2022-2027
Exhibit 109: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 110: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 111: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibit 112: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 113: Market opportunity By Geographical Landscape ($ million)
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 114: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 115: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 116: Overview on factors of disruption
11.4 Industry risks
Exhibit 117: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 118: Vendors covered
12.2 Market positioning of vendors
Exhibit 119: Matrix on vendor position and classification
12.3 Allen Communication Learning Services
Exhibit 120: Allen Communication Learning Services - Overview
Exhibit 121: Allen Communication Learning Services - Product / Service
Exhibit 122: Allen Communication Learning Services - Key offerings
12.4 ASLAN Training and Development LLC
Exhibit 123: ASLAN Training and Development LLC - Overview
Exhibit 124: ASLAN Training and Development LLC - Product / Service
Exhibit 125: ASLAN Training and Development LLC - Key offerings
12.5 Brainshark Inc.
Exhibit 126: Brainshark Inc. - Overview
Exhibit 127: Brainshark Inc. - Product / Service
Exhibit 128: Brainshark Inc. - Key offerings
12.6 CommLab India LLP
Exhibit 129: CommLab India LLP - Overview
Exhibit 130: CommLab India LLP - Product / Service
Exhibit 131: CommLab India LLP - Key offerings
12.7 Cornerstone OnDemand Inc.
Exhibit 132: Cornerstone OnDemand Inc. - Overview
Exhibit 133: Cornerstone OnDemand Inc. - Product / Service
Exhibit 134: Cornerstone OnDemand Inc. - Key offerings
12.8 Corporate Visions Inc.
Exhibit 135: Corporate Visions Inc. - Overview
Exhibit 136: Corporate Visions Inc. - Product / Service
Exhibit 137: Corporate Visions Inc. - Key offerings
12.9 GMetri Inc.
Exhibit 138: GMetri Inc. - Overview
Exhibit 139: GMetri Inc. - Product / Service
Exhibit 140: GMetri Inc. - Key offerings
12.10 Korn Ferry
Exhibit 141: Korn Ferry - Overview
Exhibit 142: Korn Ferry - Business segments
Exhibit 143: Korn Ferry - Key offerings
Exhibit 144: Korn Ferry - Segment focus
12.11 Learning Technologies Group Plc
Exhibit 145: Learning Technologies Group Plc - Overview
Exhibit 146: Learning Technologies Group Plc - Business segments
Exhibit 147: Learning Technologies Group Plc - Key news
Exhibit 148: Learning Technologies Group Plc - Key offerings
Exhibit 149: Learning Technologies Group Plc - Segment focus
12.12 RAIN Group
Exhibit 150: RAIN Group - Overview
Exhibit 151: RAIN Group - Product / Service
Exhibit 152: RAIN Group - Key offerings
12.13 Richardson Sales Performance
Exhibit 153: Richardson Sales Performance - Overview
Exhibit 154: Richardson Sales Performance - Product / Service
Exhibit 155: Richardson Sales Performance - Key offerings
12.14 Sandler Systems Inc.
Exhibit 156: Sandler Systems Inc. - Overview
Exhibit 157: Sandler Systems Inc. - Product / Service
Exhibit 158: Sandler Systems Inc. - Key offerings
12.15 The Brooks Group
Exhibit 159: The Brooks Group - Overview
Exhibit 160: The Brooks Group - Product / Service
Exhibit 161: The Brooks Group - Key offerings
12.16 VirtualSpeech Ltd.
Exhibit 162: VirtualSpeech Ltd. - Overview
Exhibit 163: VirtualSpeech Ltd. - Product / Service
Exhibit 164: VirtualSpeech Ltd. - Key offerings
12.17 Wilson Learning Worldwide Inc.
Exhibit 165: Wilson Learning Worldwide Inc. - Overview
Exhibit 166: Wilson Learning Worldwide Inc. - Business segments
Exhibit 167: Wilson Learning Worldwide Inc. - Key offerings
Exhibit 168: Wilson Learning Worldwide Inc. - Segment focus
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 169: Inclusions checklist
Exhibit 170: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 171: Currency conversion rates for US$
13.4 Research methodology
Exhibit 172: Research methodology
Exhibit 173: Validation techniques employed for market sizing
Exhibit 174: Information sources
13.5 List of abbreviations
Exhibit 175: List of abbreviations

Executive Summary

The analyst recognizes the following companies as the key players in the global product-based sales training market: Allen Communication Learning Services, ASLAN Training and Development LLC, Brainshark Inc., CommLab India LLP, Cornerstone OnDemand Inc., Corporate Visions Inc., GMetri Inc., HubSpot Inc., Korn Ferry, Learning Technologies Group Plc, Meirc Training and Consulting LTD., RAIN Group, Richardson Sales Performance, Sales Training America Inc., SalesHood Inc., Sandler Systems Inc., Specialized Sales Systems, The Brooks Group, VirtualSpeech Ltd., and Wilson Learning Worldwide Inc.

Commenting on the report, one of the report's analysts said: 'The latest trend gaining momentum in the market is the growing use of artificial intelligence in training.'

According to the report, one of the major drivers for this market is the increased emphasis on cost-effective training methods.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Allen Communication Learning Services
  • ASLAN Training and Development LLC
  • Brainshark Inc.
  • CommLab India LLP
  • Cornerstone OnDemand Inc.
  • Corporate Visions Inc.
  • GMetri Inc.
  • HubSpot Inc.
  • Korn Ferry
  • Learning Technologies Group Plc
  • Meirc Training and Consulting LTD.
  • RAIN Group
  • Richardson Sales Performance
  • Sales Training America Inc.
  • SalesHood Inc.
  • Sandler Systems Inc.
  • Specialized Sales Systems
  • The Brooks Group
  • VirtualSpeech Ltd.
  • Wilson Learning Worldwide Inc.