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Hot Drinks in Latvia

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    Report

  • 37 Pages
  • December 2025
  • Region: Latvia
  • Euromonitor International
  • ID: 461957
Latvia’s hot drinks market faces limited growth potential due to saturation, a shrinking consumer base, and ongoing substitution towards coffee at the expense of tea and other categories. Inflation-driven price rises have strained purchasing power, softening real demand despite nominal current value gains. In coffee, heavy reliance on promotions continues to distort purchasing behaviour, while tea remains weighed down by an ageing consumer base.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Limited potential for growth
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Limited scope for growth
  • Premiumisation is a key feature of coffee, alongside everyday low price strategies
  • Fruit/herbal offerings provide boost to tea sales
WHAT’S NEXT?
  • Limited growth prospects amid ongoing saturation
  • Coffee innovation to focus on pods and beans
  • Everyday low-price strategy could influence market dynamics
COMPETITIVE LANDSCAPE
  • JDE retains its lead
  • Paulig strengthens presence in Latvia
CHANNELS
  • Supermarkets remains leading channel
  • Discounters and e-commerce gain traction
  • Foodservice vs retail split
MARKET DATA
  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources
COFFEE IN LATVIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Shift towards quality-driven consumption
INDUSTRY PERFORMANCE
  • Moderate value growth amid price volatility
  • Premium coffee formats drive sales
WHAT’S NEXT?
  • Promotions could diminish over forecast period
  • Online channels could support growth of premium coffee
COMPETITIVE LANDSCAPE
  • JDE retains lead with low-price strategy
  • Paulig gains traction
CHANNELS
  • Supermarkets retains its lead
  • Discounters and e-commerce gain traction
CATEGORY DATA
  • Table 26 Retail Sales of Coffee by Category: Volume 2020-2025
  • Table 27 Retail Sales of Coffee by Category: Value 2020-2025
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2020-2025
  • Table 30 NBO Company Shares of Coffee: % Retail Value 2021-2025
  • Table 31 LBN Brand Shares of Coffee: % Retail Value 2022-2025
  • Table 32 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
  • Table 33 Forecast Retail Sales of Coffee by Category: Value 2025-2030
  • Table 34 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
  • Table 35 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERTEA IN LATVIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Tea faces ongoing challenges
INDUSTRY PERFORMANCE
  • Limited value growth amid shifting preferences
  • Fruit/herbal tea benefits form healthy living trend
WHAT’S NEXT?
  • Tea faces decline amid ageing consumer base
  • Fruit/herbal tea will show greatest resilience
  • Greater sustainability focus
COMPETITIVE LANDSCAPE
  • Inteka remains leading tea player
  • Rigas Farmaceitiska Fabrika’’s functional teas gain ground
CHANNELS
  • Supermarkets remains leading channel
  • Discounters shows notable dynamism
CATEGORY DATA
  • Table 36 Retail Sales of Tea by Category: Volume 2020-2025
  • Table 37 Retail Sales of Tea by Category: Value 2020-2025
  • Table 38 Retail Sales of Tea by Category: % Volume Growth 2020-2025
  • Table 39 Retail Sales of Tea by Category: % Value Growth 2020-2025
  • Table 40 NBO Company Shares of Tea: % Retail Value 2021-2025
  • Table 41 LBN Brand Shares of Tea: % Retail Value 2022-2025
  • Table 42 Forecast Retail Sales of Tea by Category: Volume 2025-2030
  • Table 43 Forecast Retail Sales of Tea by Category: Value 2025-2030
  • Table 44 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
  • Table 45 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMEROTHER HOT DRINKS IN LATVIAKEY DATA FINDINGS
2025 DEVELOPMENTS
  • Unfavourable demographics and health trends hinder consumption
INDUSTRY PERFORMANCE
  • Gloomy picture for other hot drinks
  • Chocolate-based offerings show greatest resilience
WHAT’S NEXT?
  • Other hot drinks faces stagnation amid limited consumer interest
  • Other plant-based hot drinks could offer growth potential
  • Innovation will be needed to sustain interest in chocolate-based drinks
COMPETITIVE LANDSCAPE
  • Nestlé SA holds onto its lead amid competition from niche players
  • Mokate shows dynamism
CHANNELS
  • Supermarkets dominate sales
  • Discounters and e-commerce gain traction
CATEGORY DATA
  • Table 46 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
  • Table 47 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
  • Table 48 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
  • Table 50 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
  • Table 51 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
  • Table 52 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER