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Tourism Flows in Spain

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    Report

  • 24 Pages
  • September 2025
  • Region: Spain
  • Euromonitor International
  • ID: 4621900
In 2025, Spain experienced a record-breaking year for international tourism, with inbound arrivals rising by 3% to reach 97 million trips. The majority of visitors came from European countries, with the UK, France, and Germany being the leading sources. Nevertheless, arrivals from non-European countries also continued to grow, with Chinese arrivals exhibiting a particularly strong surge.

The Tourism Flows in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Domestic Tourism, Inbound Arrivals, Outbound Departures.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tourism Flows market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Inbound arrivals reach new highs, but this brings its own challenges
  • International travel increasingly appeals to Spaniards, although domestic travel remains popular
PROSPECTS AND OPPORTUNITIES
  • Diversification of the tourist product as a way to attract new tourists
  • Outbound travel set to grow, although travel habits are likely to change
CATEGORY DATA
  • Table 1 Inbound Arrivals: Number of Trips 2020-2025
  • Table 2 Inbound Arrivals by Country: Number of Trips 2020-2025
  • Table 3 Inbound City Arrivals 2020-2025
  • Table 4 Inbound Tourism Spending: Value 2020-2025
  • Table 5 Forecast Inbound Arrivals: Number of Trips 2025-2030
  • Table 6 Forecast Inbound Arrivals by Country: Number of Trips 2025-2030
  • Table 7 Forecast Inbound Tourism Spending: Value 2025-2030
  • Table 8 Domestic Tourism by Destination: Number of Trips 2020-2025
  • Table 9 Domestic Spending: Value 2020-2025
  • Table 10 Forecast Domestic Tourism by Destination: Number of Trips 2025-2030
  • Table 11 Forecast Domestic Spending: Value 2025-2030
  • Table 12 Outbound Departures: Number of Trips 2020-2025
  • Table 13 Outbound Departures by Destination: Number of Trips 2020-2025
  • Table 14 Outbound Tourism Spending: Value 2020-2025
  • Table 15 Forecast Outbound Departures: Number of Trips 2025-2030
  • Table 16 Forecast Outbound Departures by Destination: Number of Trips 2025-2030
  • Table 17 Forecast Outbound Spending: Value 2025-2030
TRAVEL IN SPAIN
EXECUTIVE SUMMARY
  • Travel in 2025: The Big Picture
  • Airlines: Key trends
  • Hotels: Key trends
  • Booking: Key trends
  • What next for travel?
MARKET DATA
  • Table 18 Surface Travel Modes Sales: Value 2020-2025
  • Table 19 Surface Travel Modes Online Sales: Value 2020-2025
  • Table 20 Forecast Surface Travel Modes Sales: Value 2025-2030
  • Table 21 Forecast Surface Travel Modes Online Sales: Value 2025-2030
  • Table 22 In-Destination Spending: Value 2020-2025
  • Table 23 Forecast In-Destination Spending: Value 2025-2030
DISCLAIMER
SOURCES
  • Summary 1 Research Sources