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Continuous Delivery Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

  • ID: 4622675
  • Report
  • January 2021
  • Region: Global
  • 120 Pages
  • Mordor Intelligence


  • Accenture PLC
  • Atlassian Corporation PLC
  • Clarive Software Inc.
  • Flexagon LLC
  • Microsoft Corporation
  • Salesforce.com
The Continuous Delivery market has registered a CAGR of 19.75% over the forecast period 2021 - 2026. According to Perforce, 65% of managers, software developers, and executives report that their organizations have started the use of continuous delivery.
  • The market for continuous delivery is expanding at a significant rate, due to the adoption of AI and machine learning, rapid deployment of connected infrastructure, and proliferation of automated digital devices.
  • However, open source continuous delivery projects and tools are set to dominate the commercial continuous delivery tools segment, which is driving the growth of the service continuous delivery market. The continuous delivery market aids businesses or enterprises to transform their service delivery and operations processes to achieve higher accuracy, cost savings, and high productivity.
  • Additionally, it generates a significant amount of valuable information, which helps make smarter and faster decisions, right from optimizing the current processes and operations to predict when, where, and how to provide best products and services.
  • Many organizations are reluctant to accept changes by adopting new technologies in existing processes and tool chains. Organizations are finding it difficult to adopt end-to-end automated practices for implementing DevOps and continuous delivery tools. Such factors are anticipated to hinder the market growth in the forecast period.
  • However, the lack of skilled labor is expected to hinder the growth of the continuous delivery market. Many organizations are reluctant to accept changes by adopting new technologies in existing processes and toolchains. Organizations find it difficult to adopt end-to-end automated practices for implementing DevOps and continuous delivery tools. Such factors are expected to hinder market growth.
  • However, COVID-19 is expected to positively impact the market growth. With employees forced to work remotely, businesses are recognizing the need to improve their development workflow.

Key Market Trends

Cloud Deployment to Gain Significant Traction in the Continuous Delivery Market
  • The implementation of continuous delivery tools on the cloud provides high scalability, flexibility, and sharing capabilities, with defined authority. The industry players into continuous delivery tools are utilizing the opportunity to tap the market.
  • Continuous delivery tools provide DevOps capabilities that allow teams to collaborate, develop, test, deploy, and manage software on the cloud, in one place. This helps end users access everything and build new applications on the cloud.
  • With the majority share of companies migrating their data to the cloud, industry players are offering cloud-based solutions to tap into the potential market opportunity within, which is likely to boost the market growth over the forecast period.
  • Google announced Cloud Build, which helps to fully-managed continuous delivery and continuous integration platforms, helping to build, test, and deploy software quickly, at scale. In addition, organizations are rigorously investing in cloud computing, which is also expected to have a positive impact on the market growth over the forecast period.
  • According to Morgan Stanley, public clouds account for just 20% of all computing workloads, but the percentage could increase to 48% by the end of 2020, driven by greater awareness in the benefits of the public cloud, thus impacting the growth of public cloud deployments.
  • One of the prominent trends of the continuous delivery market is release management, planning, and release automation tools, which help to make it easier for DevOps applications and tools to deploy software to public or private clouds. Release automation tools, for instance, can save time by easily enabling the staff to set up deployment configurations as templates.

North America to Occupy Significant Market Share
  • The North American region is projected to have the largest growth in demand due to the early adoption of cloud-based technologies and IoT by the United States. However, benefits, such as improved flexibility and agility as well as being able to implement new applications, also hold significance.
  • Additionally, in the North American region, companies are adopting cloud-based applications, and it was estimated that nearly 35% of SMBs in the United States have already deployed cloud solutions. There have been a series of mergers, collaborations, and acquisitions in North America to take advantage of this opportunity. For instance, Steltix has partnered with Autodeploy to bring continuous deployment and delivery software suite to the European markets.
  • With the emergence of new technologies, such as machine learning, AI, and predictive and prescriptive analytics, and the integration of these new technologies with continuous delivery models, organizations will be managed more effectively through rules, self-learning, data sets, and inference engines.
  • The major driver behind these investments has been the continuous evolution of new technologies to utilize the volumes that were previously considered non-commercial. With these series of investments, retail, healthcare, communications, and manufacturing applications in North America are expected to hold a significant share in the market.

Competitive Landscape

The continuous delivery market is fragmented. With the adoption of new technologies, many players are entering into the market with innovation and development making the market competitive. Some of the key players include XebiaLabs, IBM Corporation, Microsoft Corporation, Accenture PLC, Wipro Limited,Salesforce.com, CA Technologies (Broadcom Company), Electric Cloud Inc. (CloudBees Inc. ), Red Hat Inc. (IBM), Atlassian Corporation PLC, among others.
  • Aug 2020 - Harness, a continuous delivery-as-a-service platform, announced that it has acquired self-service continuous integration firm Drone.io, which is the creator of the open-source project Drone. This has made way for the company into the open-source software community and will establish the company as the first self-service CI/CD platform for cloud and container-native applications. The addition of Drone.io’s continuous integration to the company’s continuous delivery platform will enable developers and DevOps engineers to build, test and deploy software on-demand, without delay or downtime.
  • Feb 2020 - Wind River, a player in delivering software for the intelligent edge, launched a continuous integration and continuous delivery (CI/CD) solution for its Linux customers. Wind River Linux follows a CI/CD process that will allow the customers to access new releases every few weeks. With this new cadence, the teams can begin to build their own CI/CD systems for their customers and get a head start on building new platforms sooner and have benefits of common vulnerabilities and exposures (CVE) management, technical support, and quality typically found in annual and Long-Term Support (LTS) releases.

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  • Accenture PLC
  • Atlassian Corporation PLC
  • Clarive Software Inc.
  • Flexagon LLC
  • Microsoft Corporation
  • Salesforce.com

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
4.1 Market Overview
4.2 Market Drivers
4.2.1 Increasing Demand For Automation Across Business Processes
4.2.2 Increasing Adoption Of Cloud Technology
4.3 Market Restraints
4.3.1 Maintaining Data Security And Privacy
4.4 Industry Value Chain Analysis
4.5 Industry Attractiveness - Porter's Five Force Analysis
4.5.1 Bargaining Power of Suppliers
4.5.2 Bargaining Power of Buyers/Consumers
4.5.3 Threat of New Entrants
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Assessment of COVID-19 impact on the industry
5.1 Deployment Type
5.1.1 Cloud
5.1.2 On-premise
5.2 Organization Size
5.2.1 Large Enterprises
5.2.2 Small- and Medium-sized Enterprises
5.3 End User Industry
5.3.1 Banking, Financial Services, and Insurance
5.3.2 Telecom and IT
5.3.3 Retail and Consumer Goods
5.3.4 Healthcare and Life Sciences
5.3.5 Manufacturing
5.3.6 Government and Defense
5.3.7 Other End User Industries
5.4 Geography
5.4.1 North America
5.4.2 Europe
5.4.3 Asia Pacific
5.4.4 Latin America
5.4.5 Middle East and Africa
6.1 Company Profiles*
6.1.1 XebiaLabs
6.1.2 Broadcom Inc. (CA Technologie)
6.1.3 IBM Corporation (Red Hat Inc.)
6.1.4 Electric Cloud Inc. (CloudBees Inc. )
6.1.5 Atlassian Corporation PLC
6.1.6 Microsoft Corporation
6.1.7 Accenture PLC
6.1.8 Wipro Limited
6.1.9 Salesforce.com
6.1.10 Flexagon LLC
6.1.11 Clarive Software Inc.
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • XebiaLabs
  • Broadcom Inc. (CA Technologie)
  • IBM Corporation (Red Hat Inc.)
  • Electric Cloud Inc. (CloudBees Inc. )
  • Atlassian Corporation PLC
  • Microsoft Corporation
  • Accenture PLC
  • Wipro Limited
  • Salesforce.com
  • Flexagon LLC
  • Clarive Software Inc.
Note: Product cover images may vary from those shown