China Luxury Car Market Share, Size - Segmentation by Vehicle Type (Hatchback, Sedan, SUV), and Drive Type (IC Engine, Electric Vehicles) - Growth, Trends, and Forecast (2018 - 2023).

  • ID: 4622678
  • Report
  • Region: China
  • 98 pages
  • Mordor Intelligence
UP TO OFF
until Dec 31st 2018
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FEATURED COMPANIES

  • BMW
  • BYD Auto
  • Daimler AG
  • Dongfeng
  • Ford Motor Company
  • Geely Holding Group
  • MORE
The China luxury car market is expected to grow at a CAGR of 11.3% by the year 2023. The sales of luxury car are seeing a strong growth as the expansion of wealth is growing evidently and going much further than just personal luxury goods. By 2023, the penetration rate of luxury car market is expected to reach about 11%, compared to global average estimate of about 15%.

Second Tier Brands Are Gaining Market Traction
In the first half of 2017, the luxury car sales remained stable for the luxury automakers in China, but competition increased. Audi, the most sold brand of China, lost its position to Mercedes Benz and BMW. Benz, the top seller of luxury vehicles in China, sold 304,000 cars in the first six months, 34% more than the same period in 2016. BMW followed closely with 293,000 cars and an 18% increase. Audi is the only luxury car company that witnessed a drop in sales. Due to a battle with its dealers, the company’s sales decreased 12%.

The second tier brands have done much better than tier one. Cadillac, which is using Donald Trump to reinvent itself in China, recorded a 71% sales increase, and Lincoln witnessed 97% growth. Most other brands managed growth between 20 -30%. According to the China Auto Dealers Association, studied the results of twelve major luxury brands and found that their sales growth averaged 18% in the first half of 2017, even higher than last year’s 16%. The total number of luxury car sales crossed 1.2 million, accounting for about 13% of the entire passenger car market, the highest in the last seven years.

Premium Automakers Share
The BMW Group beat an internal sales recorded in the year 2017 in China, after achieving a stable growth of 15% in the first ten months of 2017, with 487,069 BMW and Mini cars delivered. Mercedes-Benz also reached new highs in China in the first ten months of the year. The brand's sales increased with a double-digit growth rate to 46,016 vehicles in October 2017

A positive outlook for the world's largest market is shared among the premium automakers, and the automakers tied their hopes on the continuous expansion of the Chinese luxury segment for the year 2018 growth. Chinese customers are showing their preference more and more for premium brands with a unique character and products with personality.

Key Developments in the China Luxury Car Market
April 2018: Infiniti bringing EVs to China’s luxury car market
April 2018: BMW sees slower growth in China in 2018

China Luxury Car Market Major Players:
Volkswagen AG
Daimler AG
General Motors Company
Geely
Dongfeng

Reasons to Purchase China Luxury Car Market Report
Analyzing various perspectives of the market with the help of Porter’s five forces analysis
The vehicle type that is expected to dominate the market
The countries that are expected to witness the fastest growth during the forecast period
Identify the latest developments, market shares, and strategies employed by the major market players
3 months analyst support, along with the Market Estimate sheet (in Excel)

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Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • BMW
  • BYD Auto
  • Daimler AG
  • Dongfeng
  • Ford Motor Company
  • Geely Holding Group
  • MORE
1. Introduction
1.1 Scope of the Market
1.2 Executive Summary

2. Research Methodology
2.1 Study Deliverables
2.2 Study Assumptions
2.2 Research Phases

3. Market Insights and Trends
3.1 Industry Attractiveness - Porter's Five Forces Analysis
3.1.1 Bargaining Power of Suppliers
3.1.2 Bargaining Power of Consumers
3.1.3 Threat of New Entrants
3.1.4 Threat of Substitute Products and Services
3.1.5 Degree of Competition
3.2 Technological Trends
3.3 Regulatory Analysis

4. Market Dynamics
4.1 China Luxury Car Market Drivers
4.2 China Luxury Car Market Restraints
4.3 China Luxury Car Market Opportunities

5. Market Segmentation and Analysis (Market Size, Growth, and Forecast)
5.1 China Luxury Car Market By Vehicle Type
5.1.1 Hatchback
5.1.2 Sedan
5.1.3 SUV
5.2 China Luxury Car Market By Drive Type
5.2.1 IC Engine
5.2.2 Electric Vehicles

6. Future of the China Luxury Car Market

7. China Luxury Car Market Competitive Landscape
7.1 Mergers & Acquisitions, Joint Ventures, Collaborations, and Agreements
7.2 Market Share Analysis
7.3 Strategies Adopted by Leading Players

8. China Luxury Car Market Company Profiles (Overview, Financials**, Products and Services, and Recent Developments)
8.1 Volkswagen AG
8.2 Daimler AG
8.3 BMW
8.4 General Motors Company
8.5 Geely Holding Group
8.6 Ford Motor Company
8.7 BYD Auto
8.8 Dongfeng
*List not Exhaustive

9. Disclaimer
**Subject to Availability on Public Domain
Note: Product cover images may vary from those shown
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  • Volkswagen AG
  • Daimler AG
  • BMW
  • General Motors Company
  • Geely Holding Group
  • Ford Motor Company
  • BYD Auto
  • Dongfeng
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown
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