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Tourism Flows in the United Kingdom

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    Report

  • 25 Pages
  • September 2025
  • Region: United Kingdom
  • Euromonitor International
  • ID: 4650632
Tourism flows is expanding in the UK in 2025, which remains an attractive destination for inbound tourists, with both visitor numbers and spending continuing to grow. The country appeals to travellers seeking a destination rich in history but also known for its eccentricity. Its strongest resonance is with the cultural explorer consumer segment, though it also attracts adventure seekers and, to a lesser extent, luxury seekers.

The Tourism Flows in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Domestic Tourism, Inbound Arrivals, Outbound Departures.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tourism Flows market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • China and India drive inbound growth in 2025
  • Weak consumer sentiment puts pressure on domestic tourism
PROSPECTS AND OPPORTUNITIE
  • Inbound tourism to regional England: a challenge and opportunity
  • Domestic recovery beholden to political decisions
CATEGORY DATA
  • Table 1 Inbound Arrivals: Number of Trips 2020-2025
  • Table 2 Inbound Arrivals by Country: Number of Trips 2020-2025
  • Table 3 Inbound City Arrivals 2020-2025
  • Table 4 Inbound Tourism Spending: Value 2020-2025
  • Table 5 Forecast Inbound Arrivals: Number of Trips 2025-2030
  • Table 6 Forecast Inbound Arrivals by Country: Number of Trips 2025-2030
  • Table 7 Forecast Inbound Tourism Spending: Value 2025-2030
  • Table 8 Domestic Tourism by Destination: Number of Trips 2020-2025
  • Table 9 Domestic Spending: Value 2020-2025
  • Table 10 Forecast Domestic Tourism by Destination: Number of Trips 2025-2030
  • Table 11 Forecast Domestic Spending: Value 2025-2030
  • Table 12 Outbound Departures: Number of Trips 2020-2025
  • Table 13 Outbound Departures by Destination: Number of Trips 2020-2025
  • Table 14 Outbound Tourism Spending: Value 2020-2025
  • Table 15 Forecast Outbound Departures: Number of Trips 2025-2030
  • Table 16 Forecast Outbound Departures by Destination: Number of Trips 2025-2030
  • Table 17 Forecast Outbound Spending: Value 2025-2030
TRAVEL IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
  • Travel in 2025: The Big Picture
  • Airlines: Key trends
  • Hotels: Key trends
  • Booking: Key trends
  • What next for travel?
MARKET DATA
  • Table 18 Surface Travel Modes Sales: Value 2020-2025
  • Table 19 Surface Travel Modes Online Sales: Value 2020-2025
  • Table 20 Forecast Surface Travel Modes Sales: Value 2025-2030
  • Table 21 Forecast Surface Travel Modes Online Sales: Value 2025-2030
  • Table 22 In-Destination Spending: Value 2020-2025
  • Table 23 Forecast In-Destination Spending: Value 2025-2030
DISCLAIMER
SOURCES
  • Summary 1 Research Sources