Ridesharing Services in Australia - Industry Market Research Report

Wild ride: The COVID-19 outbreak has slammed the brakes on industry demand and revenue

Demand for ridesharing service providers in Australia's major cities has grown rapidly, as rising urbanisation has made it difficult for some consumers to find adequate car parking. The on-demand nature of ridesharing services and improved usability of ridesharing platforms have also boosted demand. The gradual legalisation of ridesharing services in all Australian states and territories has also benefited operators, and attracted new players to the market. However, most of this growth was stripped away due to the effects of the pandemic. Overall, revenue for ridesharing service providers is expected to fall at an annualised 5.9% over the five years through 2022-23, to $714.4 million. This includes a rise of an estimated 62.6% in 2022-23, as the market continues to recover from the pandemic.

Industry firms provide ridesharing software platforms that connect passengers with drivers. These drivers operate as independent contractors. Firms in the industry charge a commission to drivers for using their booking platform. The industry excludes UberBlack, as this service is offered by professional drivers. Online booking systems for taxi companies, such as 13CABS, hire cars and owner-drivers, such as chauffeurs, are also excluded from the industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry's key players and their market shares.