The global fruit and vegetable pieces and powders market is projected to register a CAGR of 4.14% during the forecast period, 2021-2026.
The overall fruit and vegetable pieces and powder industry didn't witness a significant negative effect on the revenue during the COVID-19 pandemic. As the processed food and beverage products were still witnessing an increased production all over the gove, therefore this factor derived the demand for these ingredients further.
The rapid expansion of the processed and packaged food industry is expected to accelerate the demand for natural food additives, eventually driving the sales of fruit and vegetable pieces and powders. The global marketplace witnessed an increase in the extraction of bioactive compounds from fruits and vegetables, to be utilized as natural additives in the food industry.
Factors, such as increased customer health awareness and the stringent regulations set by food regulatory bodies, are resulting in a decline in the usage of artificial flavours and additives among food products, which, in turn, is boosting the market for natural fruit and vegetable ingredients.
Fruit concentrates are witnessing an increasing application as substitutes for sugar in the bakery and confectionery sector, due to the changing consumer trends and food preferences. Fruit concentrates are perceived as healthy ingredients to refined white sugar in baking recipes. This is one of the major factors that is strongly augmenting the sales of fruit concentrates worldwide.
Key Market Trends
Increase in Demand for Natural Ingredients in the Food and Beverage Industry
The rapid expansion of the processed and packaged food industry is expected to accelerate the demands for natural food additives, eventually driving the sales of fruit and vegetable extracts. The global marketplace has witnessed an increase in the extraction of bioactive compounds, from fruits and vegetables, to be utilized as natural additives for the food industry. Natural ingredients, such as fruit and vegetable concentrates, are predicted to gain a higher share in the developing markets of Asia-Pacific, during the forecast period. This rising awareness about the ingredients used in the products, coupled with increasing health consciousness, and the use of natural and organic food products, is expected to favor the fruit and vegetable pieces and powders market.
Europe to Dominate the Global Market
Europe offers a favourable geographical location for fruit and vegetable pieces and powders manufacturers, with well-developed transportation channels and well-situated food processors, export facilities for transport of food vegetable powders and pieces to other European Union countries. The demand for ingredients sourced from fruits and vegetables, like avocadoes, berries, and mangoes, is high in Europe, as they form an important part of the local cuisines and staple food, such as bakery products.
The global fruit and vegetable pieces and powders market is a competitive market, with many local and international players competing for a market share. Agrana holds the dominant position in the market. Other major players in the market include SunOpta Inc., Olam International, Kanegrade Ltd, and Dohler Group. Since the demand for pieces, powder, purees, concentrates, and juices of fruits and vegetables are expected to increase during the forecast period, key players operating in the market are adopting various strategies, such as partnerships/agreements and expansion.
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Table of Contents
1.2 Scope of the Study
4.2 Market Restraints
4.3 Industry Attractiveness - Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
18.104.22.168 Other Fruits
22.214.171.124 Other Vegetables
5.2 By Product Type
5.2.2 Pastes and Purees
5.2.5 NFC Juices
5.3 By Application
5.3.2 Confectionery Products
5.3.3 Bakery Products
5.3.4 Soups and Sauces
5.3.5 Dairy Products
5.3.6 RTE Products
5.4.1 North America
126.96.36.199 United States
188.8.131.52 Rest of North America
184.108.40.206 United Kingdom
220.127.116.11 Rest of Europe
5.4.3 Asia Pacific
18.104.22.168 Rest of Asia-Pacific
5.4.4 South America
22.214.171.124 Rest of South America
5.4.5 Middle East & Africa
126.96.36.199 South Africa
188.8.131.52 Rest of Middle East & Africa
6.2 Strategies Adopted by Leading Players
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Sunopta Inc.
6.4.2 Archer Daniels Midland Company
6.4.3 International Flavors & Fragrances Inc.
6.4.4 Agrana Beteiligungs AG
6.4.5 Cargill Inc.
6.4.6 Olam International
6.4.7 Kanegrade Ltd
6.4.8 European Freeze Dry Ltd
6.4.9 Dohler Group
6.4.10 Van Drunen Farms
A selection of companies mentioned in this report includes:
- Sunopta Inc.
- Archer Daniels Midland Company
- International Flavors & Fragrances Inc.
- Agrana Beteiligungs AG
- Cargill Inc.
- Olam International
- Kanegrade Ltd
- European Freeze Dry Ltd
- Dohler Group
- Van Drunen Farms