While viewing of linear television has declined among broadband households, live video-sports, news, and events-continues to play a critical role in the television business. Alternative platforms have stepped in to capture a portion of live audience, and services like Facebook Live and Periscope have led the charge in live online video entertainment.
This report explores the state of live broadcast video, including the renaissance in live video services online, alternatives to traditional linear television, consumer use, and new opportunities for content creators and distributors.
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Executive Summary
1.1 Purpose of Report
While viewing of linear television has declined among broadband households, live video - sports, news, and events-continue to play a critical role in the television business. Alternative platforms have stepped in to capture a portion of live audience, and services like Facebook Live and Twitter have led the charge in live online video entertainment.
This report explores the state of live broadcast video, including the renaissance in live video services online, alternatives to traditional linear television, consumer use, and new opportunities for content creators and distributors.
1.2 Key Burning Questions Addressed by this Research
- How have viewership habits in live entertainment changed with the decline of pay TV and rise of
- streaming?
- What alternative forms of live content exist and how do they affect the entertainment market?
- Which business models currently exist to access live TV and how prominent are they in current
- ecosystem?
- How do viewing habits differ across various genres of live content?
- What opportunities exist for content creators and distributors in the live space?
Companies Mentioned
- ABC
- Amazon
- Apple
- BAMTech
- Big Sky Conference
- Bloomberg
- Breitbart
- Business Insider
- BuzzFeed
- CBS
- Cheddar
- CNBC
- CNN
- Crowdcast
- Disney
- DoubleVerify
- Dubsmash
- ESPN
- E! Entertainment Television
- FITE TV
- FloSports
- Forbes
- Fox
- Funimate
- Gannet
- HBO
- Hotswitch
- HQ Trivia
- Huffington Post
- IGN
- Liga MX
- Louis Vuitton
- Mashable
- Mediakix
- MLB
- MLS
- Moat
- Mother Jones
- MSNBC
- MTV News
- NBA
- NBC
- New York Times
- NHL
- Nickelodeon
- Nielsen
- NFL
- Nvidia
- Pew Research Center
- PGA
- Philo
- Pluto TV
- Reuters
- The Ringer
- Roku
- SBNation
- Sky
- Sling TV
- Snopes
- Spotify
- TiVo Corporation
- Turner Broadcasting
- Twitch
- UEFA Champions League
- UFC
- Univision
- Viacom
- Viggle
- Vimeo
- Vocativ
- Washington Post
- WWE
- Yahoo!
- YouTube