Our analysts feel that the future of the luxury car segment in China is bright. The consumer confidence is high and despite the Government’s austerity drive and the trade negotiations with the United States, the sale of luxury and super luxury vehicles has not slowed down significantly. It is projected that the Chinese car market will grow 3%-5% per year until 2020. With households with incomes over USD 34,000 projected to triple to 23 million by 2020, it is expected that the number of prospective buyers for premium cars in China will grow fast.
Currently, global key luxury car manufacturers are feeling the heat of the trade negotiation between the United States and China. BMW AG expects the United States trade negotiations with China to affect earnings in 2019 by at least USD 1.1 billion. Other factors contributing to this affect include higher commodity prices and foreign exchange movements. As per the November 2018 sales reports, BMW is the second largest luxury car player in the United States, behind Mercedes-Benz. BMW clocked sales of 28,330 vehicles in November while Mercedes-Benz recorded sales of 31,022 vehicles.
In 2017, in China, the luxury car segment saw a strong growth. Mercedes-Benz witnessed its best ever month in terms of sales in China in March 2017 with sales growth of 32.1% year-on-year (49,871 units). The Company’s first quarter 2017 sales grew by 37.3% to 144,947 units. Traditionally China has been one of the most important international luxury car markets and the country has been attracting huge foreign investment. In 2015, Daimler and their joint venture partner Beijing Automotive Group announced their intention to spend USD 1.37 billion to increase Mercedes capacity at their Beijing plant to double.
Why should the report be purchased?
The report ‘Assessment of China's Luxury Car Market 2018’ highlights key dynamics of China’s luxury car market. The growing opportunity in the sector has been investigated along with capturing initiatives and performance of key players such as Volkswagen AG, Daimler AG, Bayerische Motoren Werke AG (BMW), Tata Motors Limited, General Motors Company, Honda Motors Company and Porsche AG. The report contains the opinions of industry stakeholders and experts.
Research methodology and delivery time
The author has conducted in depth secondary research to arrive at key insights. Data collected from key public industry sources and publications has been scanned and analyzed impartially to present a clear picture of the industry. All recent developments which impact the sector dynamics have been captured and used to support the research hypothesis.
The report is available as single-site single-user license. The delivery time for the electronic version of the report is 3 business days as each copy undergoes thorough quality check and is updated with the most recent information available. The dispatch time for hard copies 4 business days, as each hard copy is custom printed for the client.
1. Analyst Opinion
2. Global Luxury Car Market Overview
2.2 Statistics and Performance
2.3 Market Drivers
2.4 Industry Speak
3. China Luxury Car Market
3.2 Statistics and Performance (For the years 2015, 2016, 2017 & 2018)
3.3 Market Drivers
3.5 Industry Speak
4. Competitive Landscape
4.1 Bayerische Motoren Werke AG (BMW)
4.1.1 Business & Financial Overview
4.1.2 Latest Developments
4.2 Daimler AG
4.2.1 Business & Financial Overview
4.2.2 Latest Developments
4.3 Volkswagen AG
4.3.1 Business & Financial Overview
4.3.2 Recent Developments
4.4 Honda Motors Company
4.4.1 Business & Financial Overview
4.4.2 Recent Developments
4.5 Tata Motors Limited
4.5.1 Business & Financial Overview
4.5.2 Recent Developments
4.6 General Motors Company
4.6.1 Business & Financial Overview
4.6.2 Latest Developments
4.7 Porsche AG
4.7.1 Business & Financial Overview
4.7.2 Latest Developments
5. List of Charts and Graphs
5.1 Global Luxury Car Market Size (2010 to 2017, Billion Euros)
5.2 Global Sales Selected Luxury Car Brands (2017, units)
5.3 Global Sales Selected Luxury Car Brands (2016, units)
5.4 Global Sales Selected Luxury Car Brands (2014, units)
5.5 BMW Group's global vehicle sales from 2006 to 2017 (in units)
5.6 China Leading Luxury and Premium Car Sales (2015, units)
5.7 China Leading Luxury and Premium Car Sales (2016, units)
5.8 China Leading Luxury and Premium Car Sales (2017, units)
5.9 China Sales Vehicles in High Luxury Segment by Brand (January-November 2017, in 1,000s units)
5.10 China Sales Vehicles in High Luxury Segment by Brand (2016, in 1,000s units)
5.11 China Sales Vehicles in High Luxury Segment by Brand (2015, in 1,000s units)
5.12 Production of cars in China (2006-2016, 1,000 units)
6. Research Methodology