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Private Tutoring - Global Market Trajectory & Analytics

  • ID: 4721443
  • Report
  • April 2021
  • Region: Global
  • 383 Pages
  • Global Industry Analysts, Inc
Schools Shift to Home Based Learning. Virtual Private Tutoring Gets the Much Awaited Boost. Market to Reach $218 Billion

The global market for Private Tutoring is projected to reach US$218 billion by the year 2027, trailing a post COVID-19 CAGR of 8.4% over the analysis period 2020 through 2027. The pandemic is accelerating the emergence of shadow education as a global phenomenon. With mainstream schools and colleges closed and academic schedules disrupted, private tutoring especially online private tutoring is growing in demand and popularity. Over 1.4 billion students worldwide have been impacted by school, college & university closures worldwide. The pandemic has triggered an overnight shift to online teaching tools in an industry which was skeptical of the effectiveness of the internet as teaching medium. Along with mainstream education, private tutoring is also rapidly migrating to virtual platforms. With schools being shut since early-January or March in most countries, there has been significant growth in demand for private tutors. In order to ensure the continuity of the learning process, many parents consider various options, including online tutoring, homeschooling, and micro-schooling with a small group of children. Large online tutoring firms are generally equipped with proprietary specialist platforms that can help in sustaining students' interest. In addition, large companies have their own training and research teams, as well, as are more dynamic and nimble as compared to schools. Some Asian parents are also sourcing tutors from international locations. In recent months, several tutoring services experienced significant increase in requests for online tuition from local parents as well as English-speaking expat parents globally. Affluent parents from regions, including Central America, Dubai, Italy, Singapore, Hong Kong, and Portugal, are also hiring expensive tutors for homeschooling their children.

Investments in edtech including language apps, virtual tutoring, video conferencing etc. is expected to accelerate even in the post COVID-19 period as the benefits of online learning gives the trend a flavor of permanence. Personalized approach, fewer distractions, greater motivation, better performance at school, are all benefits that will take private tutoring to the next level of growth. Online tutoring services connect students to a worldwide network of tutors trained in various subjects and grade levels. As against going to tuition centers after school hours online tuitions eliminate the need to travel and commute to distant learning facilities. This is a major benefit for students in developing countries with inadequate public transport and poor road infrastructure. Students can avail tutoring for a wide range of subjects including mathematics, calculus, French, Latin, physics, chemistry, and history, among others, from certified teachers/tutors. The vendors also provide test preparation services for exams such as SAT, ACT, GRE, GED, and ASVAB. In addition, several online tutoring systems provide courseware library, which includes a wide array of learning programs in various academic subjects. Other factors prevalent even in the pre-pandemic period that will continue to drive growth include the inadequacy of mainstream school systems, growing pressure on students to improve overall grades, rising student preference for individualized self-paced academic tutoring plans, and the need to acquire competency and knowledge skills to compete in the tough and competitive labor market. The cornerstone for growth in the market is the high unmet student needs especially in developing countries and; growing perception of education as an investment in human capital with payoffs in the form of well-paying jobs, higher remuneration, improved social standing and success in personal and professional life. Few of the benefits of private supplementary tutoring services driving their adoption as the most effective academic-support strategy include one-on-one engagement; provision of a customized learning environment unique to the learning preferences of each child; flexibility in adopting personalized study techniques; provides a positive learning environment; better ability to match tutor skills with student need; improved performance in mainstream exams and test; and reduced distractions and intimidations from other pupils; superior learning experience.

Major factors influencing growth in the market include growing proportion of household income on education; rapid evolution of shadow education curriculum to keep up with formal education; rise of online tutoring supported by the increase in internet penetration, easy access to high-speed internet due to falling mobile data tariffs, and growing smartphone and tablet sales; and importance placed by society and parents on scholastic achievement and educational budget cuts by deficit laden governments that reduce funding for public schools and education systems. Asia-Pacific will grow led by factors such as growing importance of education especially in developing economies which offer attractive opportunities for skilled labor, increasing desire among students to gain admission into prestigious universities, increased spending on private tutoring among the expanding base of educated and affluent middle class population, skilled labor migration into developing economies and the resulting increase in competition in the education and labor markets.

Select Competitors (Total 100 Featured):
  • Ambow Education Holding Ltd.
  • A Plus-All Subjects Tutoring, Inc.
  • Building Educated Leaders For Life
  • C2 Education Centers, Inc.
  • Chegg, Inc.
  • Club Z!, Inc.
  • Daekyo Co., Ltd.
  • Educomp Solutions Ltd.
  • Fleet Education Services Limited
  • Huntington Learning Centers, Inc.
  • JEI Learning Centers
  • Kaplan, Inc.
  • Kumon Institute of Education Co., Ltd.
  • Mandarin House
  • Mathnasium LLC
  • New Oriental Education and Technology Group
  • Sylvan Learning Inc.
  • The Princeton Review
  • TAL Education Group
  • Tutor Doctor
  • Tutor.com, Inc.
  • TutorMe.com, Inc.
  • Tutoring Club, Inc.
  • Tutors in China
  • Varsity Tutors LLC
  • Xueda Education Group
  • ZGS Bildungs-GmbH

The global analysis and forecast periods covered within the report are 2020-2027 (Current & Future Analysis) and 2012-2019 (Historic Review). Research estimates are provided for 2020, while research projections cover the period 2021-2027.
Note: Product cover images may vary from those shown


  • Influencer Market Insights
  • World Market Trajectories
  • Impact of Covid-19 and a Looming Global Recession
  • Changing Face of Education Amid COVID-19
  • Exhibit 1: Number of Students Impacted by COVID-19 in Select Countries: June 2020
  • Exhibit 2: Number of Students Impacted by COVID-19 in Select Countries: Feb2020-Mar2020
  • School Closures Amid COVID-19 Prompt Boom in Online Private Tutoring
  • Exhibit 3: Number of Online Educational Users in China: December 2016 - March 2020
  • Remote Learning during COVID-19 Emerges as Promising Trend in Video Conferencing Market
  • Private Tutoring: A Prelude
  • Benefits of Private Tutoring
  • Concerns and Issues
  • Global Education Sector: Key Statistics
  • Exhibit 4: Global Educational Expenditure (2019): Percentage Share Breakdown by Region
  • Exhibit 5: Global Educational Expenditure (2019): Percentage Share Breakdown by Sub Sector
  • Exhibit 6: Global Education Expenditure in Primary and Junior High Schools (2019): Expenditure on Education (as % of Household Income) for Select Key Countries
  • Exhibit 7: Global Educational Institutions Expenditure (2017): Percentage Breakdown (as % of GDP) for Select Countries
  • Outlook
  • Factors Influencing Private Tutoring
  • Online Tutoring Emerges as Popular form of Private Tuitions
  • Challenges Faced by Online Tutoring
  • Competition
  • Recent Industry Activity
  • World Brands

  • Private Tutoring Industry Continues to Attract Investors
  • Growing Emphasis on STEM Education Continues to Drive Growth
  • Exhibit 8: Top 10 STEM Occupations in the US by Number of Employees (in '000): 2019
  • Exhibit 9: Employment Growth in STEM Occupations in Australia: Feb 2015-August 2019
  • Exhibit 10: Employment in STEM Occupations in the US (in 000): 2019 Vs 2029
  • Growing Competition to Excel in Entrance Examination Continues Drive Demand for Private Tutoring
  • Growing Student Population Benefits Online Tutoring
  • Exhibit 11: Burgeoning World Student Population Expands the Addressable Market Opportunity for e-Learning Technologies: Student Population (In Million) in Select Countries Worldwide for the Year 2019E
  • Growing Demand for Private Tutoring for Language Learning
  • Technology Advancements in the Private Tutoring Space
  • New Intelligent Tutoring Systems Developed through AI
  • Advances in Artificial Intelligence Drives Adaptive and Personalized eLearning
  • Exhibit 12: Commercialization of AI Technology Boosts Use of AI in e-Learning: Global Market for Market In US$ Billion for 2018, 2020, 2022, and 2024
  • M-Tutoring: An Expanding Platform
  • Location Agnostic Interactive and Synchronous Learning Accelerates the Shift Towards Web Conferencing in Education Sector
  • As Physical Classes Become Virtual Amid the Pandemic, Remote Education Pushes Reliance on High Speed Internet
  • Bandwidth: An Important Prerequisite for Online Education
  • Exhibit 8: Planning for More Robust Connectivity in the Coming Era of eLearning to Spur Opportunities for FTTH: Global Opportunity for e-Learning (In US$ Billion) for the Years 2021, 2023 & 2025
  • 5G Technology to Boost adoption
  • Exhibit 13: Breakdown of Network Latency (in Milliseconds) by Network Type
  • Exhibit 14: Global Smartphone Subscription Breakdown by Technology: 2019 and 2025
  • Covid-19: An Inflection Point for Online Education
  • Favorable Demographics Strengthen Growth in the Private Tutoring Sector
  • Exhibit 15: Global (0-14 Years) Population by Country (2019)
  • Exhibit 16: Global Youth Population (in Millions) Between the Age of 15 to 24 Years by Geographic Region: 2017 & 2050

  • Market Overview
  • E-Tutoring Gains Traction in the Era of COVID-19 Pandemic
  • The Pandemic Aids E-Tutoring Further Establish itself as an Attractive Outsourcing Opportunity
  • Educational Services Market Opens New Avenues for Franchisees
  • Opportunities in Home Schooling Vertical
  • Migrant Population Inflate Overall Demand
  • Challenges in Store
  • Lack of Recognition of Private Tutoring As a Professional Expertise
  • Demand and Supply Imbalances
  • Competitive Scenario
  • Market Analytics
  • An Insight into Private Tutoring Industry
  • Rise in Migrant Population Drives Demand
  • Market Analytics
  • Market Overview
  • Market Analytics
  • Market Overview
  • After-School Tutoring
  • Exhibit 17: China K-12 After School Education Services Market (2019): Percentage Share Breakdown of Revenues for School Subjects and Language Training
  • Post-Secondary Market
  • K-12 Tutoring
  • Market Restraints
  • Competitive Landscape
  • Exhibit 18: K-12 Private Tutoring Market in China (2019): Percentage Share Breakdown of Revenues by Leading Players
  • Exhibit 19: Leading Players in Offline K-12 Tutoring Market
  • Chinese EdTech Startups Benefit During the COVID-19 Crisis
  • Market Analytics
  • Market Overview
  • COVID-19 Crisis Amplifies the Online Tutoring Volumes
  • Increase in Demand for Online Tutoring
  • Market Analytics
  • A Significant Market for Tutors
  • Increase in Demand for Online Tutoring
  • Market Analytics
  • Poland
  • Turkey
  • Market Analytics
  • Asia-Pacific: High Demand for Private Tuitions
  • Overview of Indian Education System
  • Exhibit 20: India’s Population Mix (< 30 Years) for 2019: Percentage Share Breakdown by Age Group
  • Tutoring: A Tradition in India’s Education Industry
  • India Emerges as a Hub of E-Tutoring Industry
  • COVID-19 Stirs Robust Growth in the Indian E-Tutoring Industry
  • Exhibit 21: Venture Capital Investments in EdTech Startups: 2015-2020 1H
  • COVID-19 Crisis Offering Growth Opportunities to Indian Edu-Tech Startups
  • BYJU’s Accelerates Growth Trend in Online Tutoring Market
  • Current Trends in the Indian Private Tutoring Market
  • Coaching Classes Holds Substantial Share of Non-Formal Education Market
  • Exhibit 22: Coaching Class Market in India (2019): Percentage Share of Students Taking Coaching by Education Level
  • Market Analytics
  • South Korea Intensely Focused on Academic Excellence
  • An Intensive Tutoring Market
  • Exhibit 23: Private Tutoring Market in Korea (2013 & 2019): Percentage Share Breakdown of Average Per Capita Monthly Expenditure by School Level
  • Conventional Education Losing Sheen
  • Exhibit 24: Private Education Participation Rate in South Korea (2013-2019)
  • Exhibit 25: Private Education Market in Korea (2019): Percentage Share Breakdown of Spending for Private Educational Institutions, Private Tutoring, and Home Schooling
  • Online Learning on the Rise
  • Exhibit 26: Online Education Market in South Korea (2019): Percentage Share Breakdown for Online High School and Online Middle School
  • Market Analytics
  • Hong Kong
  • Malaysia
  • New Zealand
  • Singapore
  • Vietnam
  • Market Analytics
  • Focus on Select Markets
  • Jordan
  • Kuwait
  • Egypt
  • Total Companies Profiled: 100
Note: Product cover images may vary from those shown