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Corporate Strategies in Consumer Electronics

  • ID: 4746793
  • Report
  • January 2019
  • Region: Global
  • 35 pages
  • Euromonitor International
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Sales of consumer electronics is poised for continued growth as companies improve on existing technologies rather than going after the next big thing. A host of new companies are also shaking up the competitive landscape and driving innovations. This report looks at the top 10 companies in consumer electronics and what made these companies successful.

The publisher's Corporate Strategies in Consumer Electronics global briefing offers insight on emerging geographies, key growth categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, and offers strategic analysis of key factors influencing the market – be it new product developments, economic/lifestyle influences, distribution or pricing issues. From the latest innovations such as Smartphones, Ultrabooks and OLED TVs to existing technologies such as Laptops, Home Audio and Cinema Systems and In-Car Entertainment, the publisher offers a consistent yet incisive snapshot of the Consumer Electronics industry. Forecasts illustrate how the market is set to change and the criteria for success over the next five years.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics, Tablets by OS.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Consumer Electronics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Corporate Strategies in Consumer Electronics

Introduction
Family Matters
Old Empire
The Middle Kingdom
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