Opportunities in the Eastern European Savory & Deli Sector: Analysis of opportunities offered by high-growth economies

Opportunities in the Eastern European Savory & Deli Sector: Analysis of opportunities offered by high-growth economies

Summary

Eastern Europe held a value share of 9% in the global savory & deli sector in 2017, and is forecast to record a CAGR of 4% during 2017-2022. Diverging consumer tastes and increasing demand for convenience will drive the growth of the savory & deli sector in the region.

The savory & deli sector in the Eastern European region is highly fragmented, with the top five brands accounting for 5.2% of the value share in 2017. Profi accounted for 1.1% of the overall value sales that year. Based on the relative performance of countries on multiple metrics, Poland, Bulgaria, Hungary, and Romania were shortlisted as high-potential countries, primarily due to the large savory & deli sector size, projected high-value growth rates, and projected rising per capita value growth levels. Poland is expected to register the highest growth in terms of both value and volume among the high-potential countries.

Pre-packed sandwiches was the largest category, accounting for US$2,221.5 million (19% of the overall savory & deli sector in Eastern Europe) in 2017 and is expected to reach US$82,652.4 million in 2022, growing at a CAGR of 3.6%. The savory & deli products with health & wellness attributes accounted for 0.9% of the overall value sales in 2017, lower than the global share of 2.9% in the same year.

Hypermarkets & supermarkets was the largest distribution channel in the Eastern European savory & deli sector, accounting for 49.6% of overall value sales in 2017. Rigid plastics was the most commonly used pack material in the Eastern European savory & deli sector with a 49.2% volume share in 2017, while tray was the most popular pack type, accounting for a 53.5% share in the same year.

The report "Opportunities in the Eastern European Savory & Deli Sector", brings together multiple data sources to provide a comprehensive overview of the region's savory & deli sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Countries mentioned: Slavs Salad LLC., WH Group, Wielkopolska Wytwórnia Zywnosci PROFI spólka z ograniczona odpowiedzialnoscia sp.k., Satellite LLC., Saturn Nornic Holding AB company, Drosed S.A. Cherkizovo Group, Cris-Tim group, Kostelecké uzeniny as, SC Aldis SRL, Company Ariri.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Eastern Europe savory & deli sector. It includes analysis on the following -

• Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions


• Change in consumption: Analysis on the shift in consumption of savory & deli by category across the key countries in the Eastern Europe region


• High potential countries: Provides Risk-Reward analysis of top four high potential countries in the Eastern Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure


• Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region


• Brand Analysis: Provides an overview of leading brands in the Eastern Europe region, besides analyzing the growth of private labels in the region


• Key distribution channels: Provides analysis on the leading distribution channels for savory & deli across the key countries in the Eastern Europe region, in 2017.


• It covers five distribution channels: hypermarkets & supermarkets, convenience stores, health & beauty stores, drugstores & pharmacies, and others, which include cash & carries and warehouse clubs, ‘dollar stores', e-retailers, and department stores


• Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various package materials, pack type, closure type, and primary outer types based on the volume sales (by pack units) of savory & deli.

Reasons to buy

• Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.


• The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances


• The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion


• To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.