Top Growth Opportunities: Savory Snacks in Poland
Summary
After a period decline at a CAGR of -0.7% in US$ terms between 2012 and 2017, the Polish savory snacks sector will grow at a slower rate in the next five years to 2022, at a CAGR of 5.6%. With increasing health-consciousness among consumers, the demand for premium snacks with reduced salt and cholesterol will also gain momentum.
The report "Top Growth Opportunities: Savory Snacks in Poland", provides an overview of the savory snacks sector, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption.
The report pinpoints the best growth opportunities for savory snack producers, suppliers and retailers by combining robust, granular data and expert insight. Also, the report helps identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.
Top Growth Opportunities for savory snacks in Poland brings together consumer analysis and market data to provide actionable insight into the behavior of Poland's consumers. This is based on unique consumer data, developed from extensive consumption surveys and consumer group tracking. Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the sector.
Companies mentioned: Biedronka, Zabka, PepsiCo, The Lorenz Bahlsen Snack-World Gmbh & Co Kg, Intersnack Group GmbH & Co. KG.
Scope
Reasons to buy
Summary
After a period decline at a CAGR of -0.7% in US$ terms between 2012 and 2017, the Polish savory snacks sector will grow at a slower rate in the next five years to 2022, at a CAGR of 5.6%. With increasing health-consciousness among consumers, the demand for premium snacks with reduced salt and cholesterol will also gain momentum.
The report "Top Growth Opportunities: Savory Snacks in Poland", provides an overview of the savory snacks sector, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption.
The report pinpoints the best growth opportunities for savory snack producers, suppliers and retailers by combining robust, granular data and expert insight. Also, the report helps identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.
Top Growth Opportunities for savory snacks in Poland brings together consumer analysis and market data to provide actionable insight into the behavior of Poland's consumers. This is based on unique consumer data, developed from extensive consumption surveys and consumer group tracking. Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the sector.
Companies mentioned: Biedronka, Zabka, PepsiCo, The Lorenz Bahlsen Snack-World Gmbh & Co Kg, Intersnack Group GmbH & Co. KG.
Scope
- After a period decline at a CAGR of -0.7% in US$ terms between 2012 and 2017, the Polish savory snacks sector will grow at a slower rate in the next five years to 2022, at a CAGR of 5.6%
- With increasing health-consciousness among consumers, the demand for premium snacks with reduced salt and cholesterol will also gain momentum
- Over 2017-2022, nuts and seeds will remain the highest value category followed by ethnic snacks.
Reasons to buy
- This report brings together consumer analysis and market data to provide actionable insight into the behavior of Poland's consumers. This is based on the researcher's unique consumer data, developed from extensive consumption surveys and consumer group tracking. Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the sector.
Table of Contents
1. Introducing a top growth market for savory snacks
2. Market insight - identifying the opportunities to move into
3. Retail and distribution insight - key channels and retailers driving growth
4. Company and brand insight - the competitive landscape defined
5. Consumer insight - who, what, when, where and why
6. Product and packaging insights
7. White spaces and innovation opportunities - space to move into
List of Tables
List of Figures
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Biedronka
- Zabka
- PepsiCo
- The Lorenz Bahlsen Snack-World Gmbh & Co Kg
- Intersnack Group GmbH & Co. KG
