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Food and Drink E-Commerce in Hungary

  • ID: 4750314
  • Report
  • April 2022
  • Region: Hungary
  • 44 Pages
  • Euromonitor International
Sales of food and drinks through online platforms and mobile applications skyrocketed in 2020, seeing triple-digit growth, mostly due to lockdowns, the shift towards home working and the desire to reduce store visits. This trend, although slowing, also remained strong in 2021, due to the continuation of the pandemic and resultant consumer caution and lockdowns as new waves of the virus were seen.

This 'Food and Drink E-Commerce in Hungary' report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Food and Drink E-Commerce market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
Note: Product cover images may vary from those shown

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • Food and drink e-commerce increases significantly during the COVID-19 pandemic
  • New entrants in terms of both retailers and distributors/logistics operators
  • Kifli.hu launches new subscription-based programme with special benefits for loyal customers
PROSPECTS AND OPPORTUNITIES
  • Online superstores to be created by specialised distribution and logistics players
  • Operators widen their geographic coverage, but Budapest and its catchment will remain the focus
  • The loyalty of grocery shoppers gains importance as they are amongst the most valuable customers
CHANNEL DATA
  • Table 1 Food and Drink E-Commerce: Value 2016-2021
  • Table 2 Food and Drink E-Commerce: % Value Growth 2016-2021
  • Table 3 Food and Drink E-Commerce Forecasts: Value 2021-2026
  • Table 4 Food and Drink E-Commerce Forecasts: % Value Growth 2021-2026
RETAILING IN HUNGARY
EXECUTIVE SUMMARY
  • Retailing in 2021: COVID-19 still determines all aspects of retailing
  • E-commerce keeps retailers afloat
  • 2021 sees improved consumer sentiment and better household financial position, driving a rebound
  • What next for retailing?- Uncertainties are here to stay
OPERATING ENVIRONMENT
  • Informal retailing
  • Opening hours
  • Summary 1 Standard Opening Hours by Channel Type 2021
  • Physical retail landscape
  • Cash and carry
  • Table 5 Cash and Carry Sales: Value 2016-2021
  • Seasonality
  • Black Friday
  • Christmas
  • Back-to-school
  • Payments
  • Delivery and collection
  • Emerging business models
MARKET DATA
  • Table 6 Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
  • Table 7 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
  • Table 8 Sales in Store-based Retailing by Channel: Value 2016-2021
  • Table 9 Sales in Store-based Retailing by Channel: % Value Growth 2016-2021
  • Table 10 Store-based Retailing Outlets by Channel: Units 2016-2021
  • Table 11 Store-based Retailing Outlets by Channel: % Unit Growth 2016-2021
  • Table 12 Sales in Non-Store Retailing by Channel: Value 2016-2021
  • Table 13 Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021
  • Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space 2016-2021
  • Table 15 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
  • Table 16 Sales in Grocery Retailers by Channel: Value 2016-2021
  • Table 17 Sales in Grocery Retailers by Channel: % Value Growth 2016-2021
  • Table 18 Grocery Retailers Outlets by Channel: Units 2016-2021
  • Table 19 Grocery Retailers Outlets by Channel: % Unit Growth 2016-2021
  • Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2016-2021
  • Table 21 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2016-2021
  • Table 22 Sales in Non-Grocery Specialists by Channel: Value 2016-2021
  • Table 23 Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
  • Table 24 Non-Grocery Specialists Outlets by Channel: Units 2016-2021
  • Table 25 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021
  • Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space 2016-2021
  • Table 27 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2016-2021
  • Table 28 Sales in Mixed Retailers by Channel: Value 2016-2021
  • Table 29 Sales in Mixed Retailers by Channel: % Value Growth 2016-2021
  • Table 30 Mixed Retailers Outlets by Channel: Units 2016-2021
  • Table 31 Mixed Retailers Outlets by Channel: % Unit Growth 2016-2021
  • Table 32 Retailing GBO Company Shares: % Value 2017-2021
  • Table 33 Retailing GBN Brand Shares: % Value 2018-2021
  • Table 34 Store-based Retailing GBO Company Shares: % Value 2017-2021
  • Table 35 Store-based Retailing GBN Brand Shares: % Value 2018-2021
  • Table 36 Store-based Retailing LBN Brand Shares: Outlets 2018-2021
  • Table 37 Non-Store Retailing GBO Company Shares: % Value 2017-2021
  • Table 38 Non-Store Retailing GBN Brand Shares: % Value 2018-2021
  • Table 39 Grocery Retailers GBO Company Shares: % Value 2017-2021
  • Table 40 Grocery Retailers GBN Brand Shares: % Value 2018-2021
  • Table 41 Grocery Retailers LBN Brand Shares: Outlets 2018-2021
  • Table 42 Grocery Retailers LBN Brand Shares: Selling Space 2018-2021
  • Table 43 Non-Grocery Specialists GBO Company Shares: % Value 2017-2021
  • Table 44 Non-Grocery Specialists GBN Brand Shares: % Value 2018-2021
  • Table 45 Non-Grocery Specialists LBN Brand Shares: Outlets 2018-2021
  • Table 46 Non-Grocery Specialists LBN Brand Shares: Selling Space 2018-2021
  • Table 47 Mixed Retailers GBO Company Shares: % Value 2017-2021
  • Table 48 Mixed Retailers GBN Brand Shares: % Value 2018-2021
  • Table 49 Mixed Retailers LBN Brand Shares: Outlets 2018-2021
  • Table 50 Mixed Retailers LBN Brand Shares: Selling Space 2018-2021
  • Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2021-2026
  • Table 52 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2021-2026
  • Table 53 Forecast Sales in Store-based Retailing by Channel: Value 2021-2026
  • Table 54 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2021-2026
  • Table 55 Forecast Store-based Retailing Outlets by Channel: Units 2021-2026
  • Table 56 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2021-2026
  • Table 57 Forecast Sales in Non-Store Retailing by Channel: Value 2021-2026
  • Table 58 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2021-2026
  • Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
  • Table 60 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
  • Table 61 Forecast Sales in Grocery Retailers by Channel: Value 2021-2026
  • Table 62 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2021-2026
  • Table 63 Forecast Grocery Retailers Outlets by Channel: Units 2021-2026
  • Table 64 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2021-2026
  • Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2021-2026
  • Table 66 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
  • Table 67 Forecast Sales in Non-Grocery Specialists by Channel: Value 2021-2026
  • Table 68 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2021-2026
  • Table 69 Forecast Non-Grocery Specialists Outlets by Channel: Units 2021-2026
  • Table 70 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2021-2026
  • Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2021-2026
  • Table 72 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2021-2026
  • Table 73 Forecast Sales in Mixed Retailers by Channel: Value 2021-2026
  • Table 74 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2021-2026
  • Table 75 Forecast Mixed Retailers Outlets by Channel: Units 2021-2026
  • Table 76 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2021-2026
SOURCES
  • Summary 2 Research Sources
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