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Middle East Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Q1 2025 Update

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    Report

  • 1625 Pages
  • February 2025
  • Region: Middle East
  • PayNXT360
  • ID: 4751555
Description Jump to:
The gift card market in Middle East is expected to grow by 10.7% on annual basis to reach US$8.11 billion in 2025.

The gift card market in the region experienced robust growth during 2020-2024, achieving a CAGR of 12.2%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 9.5% during 2025-2029. By the end of 2029, the gift card sector is projected to expand from its 2024 value of USD 7.32 billion to approximately USD 11.68 billion.

This report provides a detailed data-centric analysis of the gift card sector in Middle East, covering market opportunities and risks across consumer segments (retail and corporate); product categories; retail sectors; and store formats. With over 100+ KPIs at the regional and country level, this report provides a comprehensive understanding of gift card market dynamics.

It offers a comprehensive analysis of market dynamics in the gift card sector, segmented by digital and e-gift card sales, distribution channels, key occasions, demographic trends, and market share statistics of leading retailers. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics.

The publisher’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

This title is a bundled offering, comprising 1 regional and 4 country reports:

  • Regional Report - Middle East Gift Card and Incentive Card Market Intelligence (Databook)
  • Country Report 1 - Israel Gift Card and Incentive Card Market Intelligence (Databook)
  • Country Report 2 - Saudi Arabia Gift Card and Incentive Card Market Intelligence (Databook)
  • Country Report 3 - Turkey Gift Card and Incentive Card Market Intelligence (Databook)
  • Country Report 4 - United Arab Emirates Gift Card and Incentive Card Market Intelligence (Databook)

Key Insights

The Middle East gift card market is experiencing robust growth, influenced by unique regional factors such as cultural gifting traditions, a burgeoning fintech landscape, and a youthful, tech-savvy population. Distinct from trends observed in Europe and Asia-Pacific, the Middle East market is characterized by a blend of traditional practices and rapid digital adoption.

Cultural Significance of Gifting Driving Market Demand

  • Traditional Gifting Practices: In Middle Eastern cultures, gifting is integral to social and religious occasions. Gift cards have become increasingly popular during festivals such as Eid al-Fitr and Ramadan, offering a modern twist to traditional gift-giving. This cultural emphasis on gifting significantly boosts the demand for physical and digital gift cards during these periods.
  • Corporate Gifting Culture: Businesses in the region are adopting gift cards for employee recognition and client appreciation, aligning with the cultural importance of gifting. This practice enhances business relationships and employee satisfaction, expanding the market.

Fintech Innovations and Digital Payment Adoption

  • Rise of Digital Wallets: The Middle East is witnessing a surge in digital wallet usage, with platforms like STC Pay and PayBy gaining popularity. Integrating gift cards into these wallets offers consumers seamless purchasing and redemption experiences, driving the shift from physical to digital gift cards.
  • Fintech-Driven Market Expansion: The region's fintech sector is rapidly evolving, with startups introducing innovative gift card solutions. Collaborations between fintech companies and retailers are enhancing the accessibility and appeal of gift cards, particularly among younger consumers who prefer digital transactions.

Youthful Demographics and E-Commerce Growth

  • Young, Tech-Savvy Population: With a median age of approximately 33, the Middle East boasts a youthful demographic that is quick to adopt new technologies. This tech-savvy population is driving the demand for digital gift cards, especially those for online shopping and gaming.
  • E-Commerce Expansion: The growth of e-commerce platforms in the region has created new avenues for gift card usage. Retailers offer digital gift cards that can be redeemed online, catering to consumers' increasing preference for online shopping.

Competitive Landscape of the Middle East Gift Card Market

The Middle East gift card market is characterized by a mix of global players, regional retailers, and fintech innovators. Cultural nuances, technological advancements, and strategic partnerships shape the competitive dynamics.

Market Trends and Key Players

  • Retailer-Branded Gift Cards: Major retail chains such as Carrefour and Landmark Group offer branded gift cards, capitalizing on their extensive customer base and brand loyalty. These cards are available in physical and digital formats, catering to diverse consumer preferences.
  • Fintech Collaborations: Companies like YouGotaGift are partnering with various retailers to provide a centralized platform for digital gift cards, enhancing consumer convenience and expanding market reach.
  • Customized Corporate Solutions: Providers are developing tailored gift card programs for corporate clients, offering customizable options that align with company branding and objectives. This focus on B2B solutions is strengthening the role of gift cards in employee incentives and customer loyalty programs.

Recent Developments and Partnerships

  • Integration with Digital Wallets: Gift card providers collaborate with digital wallet platforms to enable storage and redemption of gift cards via mobile devices, reflecting the region's mobile-first consumer behavior.
  • Cross-Border Usability: Some companies are introducing gift cards that can be used across multiple countries in the Middle East, appealing to a geographically diverse customer base and facilitating cross-border gifting.
  • Enhanced Security Features: To build consumer trust, providers are implementing advanced security measures, such as two-factor authentication and real-time tracking, to protect against fraud and misuse.

Outlook for the Next 2-4 Years

  • Digital Gift Cards to Surpass Physical Cards: As digital payment infrastructure continues to improve and consumer preferences shift, digital gift cards are expected to dominate the market, offering convenience and instant delivery.
  • Expansion of E-Gifting During Festivals: The cultural importance of gifting during religious and social occasions will continue to drive the popularity of e-gift cards, with retailers offering special promotions and themed cards to attract consumers.
  • Growth in Corporate Incentive Programs: Businesses are projected to increasingly adopt gift cards as part of their incentive and loyalty programs, recognizing their versatility and appeal to a diverse workforce.
  • Technological Advancements Enhancing User Experience: Integrating technologies such as blockchain for security and artificial intelligence for personalized recommendations will enhance the functionality and attractiveness of gift cards.
  • Regulatory Developments to Shape Market Dynamics: As governments in the region continue to promote cashless economies, supportive regulations are likely to emerge, facilitating the growth of the digital gift card market.

Scope

This report provides in-depth, data-centric analysis of gift card industry in the Middle East through 400+ tables and 1120+ charts, across 4 countries and overall region. Below is a summary of key market segments at regional and country level.

Total Spend on Gifts

  • By Consumer Segment (Retail and Corporate)
  • By Product Categories (13 Segments)
  • By Retail Sectors (7 Segments)

Gift Card Market Size by KPIs across Consumer Segments

  • Gross Load Value
  • Transaction Value
  • Unused Value
  • Average Value Per Transaction
  • Transaction Volume
  • Average Value of Card Purchased
  • Number of Cards

Gift Card Market Size by Consumer Segment

  • Retail Consumer
  • Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)

Digital Gift Card Market Size

  • By Retail Consumer
  • By Retail Purchase Occasion
  • By Corporate Consumer
  • By Corporate Purchase Occasion
  • By Company Size

Gift Card Market Size by Retail Consumer

  • By Functional Attribute
  • By Occasion
  • Festivals & Special Celebration Days
  • Milestone Celebration
  • Self-Use
  • Other
  • Value by Purchase Channel

Gift Card Spend by Consumer Behavior and Demographics

  • Consumer Purchase Behaviour
  • Gift Card Buyer by Age Group
  • Gift Card Buyer by Income Level
  • Gift Card Buyer by Gender

Gift Card Market Size by Corporate Consumer

  • By Functional Attribute
  • By Occasion
  • Employee Incentive
  • Sales Incentive
  • Consumer Incentive
  • By Scale of Business

Gift Spend by Product Categories (Split by Retail and Corporate Consumers)

  • Food & Beverage
  • Health, Wellness & Beauty
  • Apparel, Footwear & Accessories
  • Books & Media Products
  • Consumer Electronics
  • Restaurants & Bars
  • Toys, Kids, and Babies
  • Jewelry
  • Sporting Goods
  • Home & Kitchen Accessories & Appliances
  • Travel
  • Entertainment & Gaming
  • Other

Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers)

  • Ecommerce & Department Stores
  • Restaurants & Bars
  • Supermarket, Hypermarket, Convenience Store
  • Entertainment & Gaming
  • Specialty Stores
  • Health & Wellness
  • Travel

Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers)

  • Gift Card Online Sales
  • Gift Card Offline Sales
  • 1st Party Sales
  • 3rd Party Sales
  • Sales Uplift

Gift Card Purchase by Payment Method

  • Credit Card
  • Debit Card
  • Bank Transfer
  • Prepaid Card
  • Digital & Mobile Wallet
  • BNPL & Other Digital Payment
  • Cash

Market share by retailers for key countries (35 retailers)

Reasons to buy

  • Comprehensive comprehension of the dynamics of the gift card and incentive card markets: Recognise the opportunities in the market, the main drivers and trends, and the five-year projection for gift and incentive cards in Africa & Middle East.
  • Create strategies tailored to the market: To create your gift card strategy, identify growth categories and target particular opportunities across consumer segments and occasions; evaluate important trends and risks unique to your market.
  • Learn about the attitudes and behaviours of consumers in Africa & Middle East: Increase ROI by understanding how consumer attitudes and behaviours are evolving. With gift cards, you may obtain comprehensive information about retail spending for both corporate and retail customers.
  • Six key performance indicators (KPIs) provide a comprehensive view: the quantity of cards in circulation, load value, unused value, average purchase value, average value per transaction, and transaction value.
  • Distribution channel insights: Recognise the differences in gift card sales across online and offline channels as well as between first-party and third-party sales.

Table of Contents

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definition
1.4 Disclaimer
2 Total Gift Spend Analyzer
2.1 Total Spend on Gift by Value - Market Size and Forecast, 2020-2029
2.2 Total Spend on Gift by Volume - Market Size and Forecast, 2020-2029
2.3 Total Gift Spend Market Share Analysis by Consumer Segment, 2020-2029
2.4 Gift Spend Market Size and Forecast Analysis by Product Category
2.5 Gift Spend Market Share Analysis by Product Category
2.6 Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
2.7 Total Gift Spend Market Share Analysis by Retail Sector
3 Retail Consumer Gift Spend Analyzer
3.1 Retail Consumer Spend on Gift - Market Size and Forecast, 2020-2029
3.2 Retail Consumer Gift Spend Market Analysis by Volume, 2020-2029
3.3 Retail Consumer Gift Spend Market Size and Forecast Analysis by Product Category
3.5 Retail Consumer Gift Spend Market Share Analysis by Product Category
3.6 Retail Consumer Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
3.7 Retail Consumer Total Gift Spend Market Share Analysis by Retail Sector
4 Corporate Consumer Gift Spend Analyzer
4.1 Corporate Consumer Spend on Gift - Market Size and Forecast, 2020-2029
4.2 Corporate Consumer Gift Spend Market Analysis by Volume, 2020-2029
4.3 Corporate Consumer Gift Spend Market Size and Forecast Analysis by Product Category
4.4 Corporate Consumer Gift Spend Market Share Analysis by Product Category
4.5 Corporate Consumer Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector
4.6 Corporate Consumer Total Gift Spend Market Share Analysis by Retail Sector
5 Gift Card Spend Analyzer
5.1 Gift Card Spend Market Size and Forecast, 2020-2029
5.2 Gift Card Spend Market Analysis by Transaction Value and Volume, 2020-2029
5.3 Gift Card Spend Market Analysis by Avg. Value and Unused Value, 2020-2029
5.4 Gift Card Spend Market Share Analysis by Consumer Segment
5.5 Gift Card Spend Market Share Analysis by Functional Attribute
5.6 Digital Gift Card Spend Market Size and Forecast, 2020-2029
6 Digital Gift Card Spend Analyzer
6.1 Digital Gift Card Market Size and Forecast, 2020-2029
6.2 Digital Gift Card Penetration by Occasion, 2020-2029
6.3 Retail Consumer Digital Gift Card Market Size and Forecast, 2020-2029
6.4 Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2020-2029
6.5 Corporate Consumer Digital Gift Card Market Size and Forecast, 2020-2029
6.6 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2020-2029
6.7 Large Enterprise Segment Digital Gift Card Spend Analysis
6.8 Mid-Tier Segment Digital Gift Card Spend Analysis
6.9 Small Scale Segment Digital Gift Card Spend Analysis
7 Gift Card Spend Share by Demographics and Purchase Behaviour
7.1 Gift Card Spend Share by Age, Income, and Gender
7.2 Digital Gift Card Spend Share by Age, Income, and Gender
7.3 Gift Card Consumer Purchase Behaviour
7.4 Corporate Consumer Gift Card Spend by Company Type
8 Retail Consumer Gift Card Spend Analyzer
8.1 Retail Consumer Gift Card Spend Market Size and Forecast, 2020-2029
8.2 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
8.3 Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute
8.4 Retail Consumer Digital Gift Card Spend Market Size and Forecast, 2020-2029
9 Retail Consumer Gift Card Spend Analysis by Functional Attribute
9.1 Retail Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2020-2029
9.2 Retail Consumer Open Loop Gift Card Spend Market Size and Forecast, 2020-2029
9.3 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2020-2029
9.4 Retail Consumer Average Value of Gift Card Purchased by Functional Attribute
10 Retail Consumer Gift Card Spend Analysis by Occasion
10.1 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
10.2 Retail Consumer Gift Card Spend Market Size and Forecast - Festivals & Special Celebration Days, 2020-2029
10.3 Retail Consumer Gift Card Spend Market Size and Forecast - Milestone Celebration, 2020-2029
10.4 Retail Consumer Gift Card Spend Market Size and Forecast - Self-Use, 2020-2029
10.5 Retail Consumer Gift Card Spend Market Size and Forecast - Other, 2020-2029
11 Corporate Consumer Gift Card Spend Analyzer
11.1 Corporate Consumer Gift Card Spend Market Size and Forecast, 2020-2029
11.2 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
11.3 Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute
11.4 Corporate Consumer Digital Gift Card Spend Market Size and Forecast, 2020-2029
12 Corporate Consumer Gift Card Spend Analysis by Functional Attribute
12.1 Corporate Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2020-2029
12.2 Corporate Consumer Open Loop Gift Card Spend Market Size and Forecast, 2020-2029
12.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2020-2029
12.4 Corporate Consumer Average Value of Gift Card Purchased by Functional Attribute
13 Corporate Consumer Gift Card Spend Analysis by Occasion
13.1 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2020-2029
13.2 Corporate Consumer Gift Card Spend Market Size and Forecast - Employee Incentive, 2020-2029
13.3 Corporate Consumer Gift Card Spend Market Size and Forecast - Sales / Channel Incentive, 2020-2029
13.4 Corporate Consumer Gift Card Spend Market Size and Forecast - Consumer Incentive, 2020-2029
14 Corporate Consumer Gift Card Spend Analysis by Company Size
14.1 Corporate Consumer Gift Card Spend Market Share Analysis by Company Size
14.2 Corporate Consumer - Large Enterprise Segment - Gift Card Spend Market Size and Forecast, 2020-2029
14.3 Corporate Consumer - Mid-Tier Segment - Gift Card Spend Market Size and Forecast, 2020-2029
14.4 Corporate Consumer - Small Scale Segment - Gift Card Spend Market Size and Forecast, 2020-2029
15 Corporate Consumer Gift Card Spend Analysis by Company Size X Functional Attribute
15.1 Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute
15.2 Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute
15.3 Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute
16 Gift Card Spend Analysis by Distribution Channel
16.1 Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.2 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2022-2029
16.4 Gift Card Spend Market Size and Forecast by Online Distribution Channel - 1st Party Sales vs. 3rd Party Sales, 2022-2029
17 Gift Card Spend Analysis by Retail Sector
17.1 Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
17.2 Total Gift Card Spend Market Share Analysis by Retail Sector
17.3 Sales Uplift by Retail Sector, 2024
18 Retail Consumer Gift Card Spend Analysis by Retail Sector
18.1 Retail Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
18.2 Retail Consumer Gift Card Spend Market Share Analysis by Retail Sector
19 Corporate Consumer Gift Card Spend Analysis by Retail Sector
19.1 Corporate Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2020-2029
19.2 Corporate Consumer Gift Card Spend Market Share Analysis by Retail Sector
20 Further Reading
20.1 About the Publisher
20.2 Related Research
List of Tables
Table 1: Total Gift Spend Analysis (US$ Million), 2020-2029
Table 2: Gift Card Penetration by Market Value(%), 2020-2029
Table 3: Total Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 4: Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 5: Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Table 6: Total Gift Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Table 7: Retail Consumer Gift Spend Analysis (US$ Million), 2020-2029
Table 8: Retail Consumer Gift Card Penetration by Market Value (%), 2020-2029
Table 9: Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 10: Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 11: Corporate Consumer Gift Spend Analysis (US$ Million), 2020-2029
Table 12: Corporate Consumer Gift Card Penetration by Market Value (%), 2020-2029
Table 13: Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Table 14: Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Table 15: Gift Card Load Value (US$ Million), 2020-2029
Table 16: Number of Gift Cards Purchased (Million) 2020-2029
Table 17: Gift Card Transaction Value (US$ Million), 2020-2029
Table 18: Gift Card Transaction Volume (Million), 2020-2029
Table 19: Average Value of Per Transaction (US$), 2020-2029
Table 20: Unused Value of Gift Card Purchased (US$ Million), 2020-2029
Table 21: Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Table 22: Gift Card Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Table 23: Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 24: Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2020-2029
Table 25: Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Table 26: Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 27: Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 28: Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 29: Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2020-2029
Table 30: Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2020-2029
Table 31: Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 32: Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 33: Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 34: Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 35: Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Table 36: Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Table 37: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 38: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 39: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Table 40: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2020-2029
Table 41: Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 42: Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 43: Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 44: Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 45: Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Table 46: Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Table 47: Retail Consumer Gift Card Load Value (US$ Million), 2020-2029
Table 48: Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Table 49: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 50: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 51: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 52: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2020-2029
Table 53: Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2020-2029
Table 54: Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 55: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 56: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Table 57: Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Table 58: Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2020-2029
Table 59: Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Table 60: Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2020-2029
Table 61: Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Table 62: Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Table 63: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 64: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 65: Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2020-2029
Table 66: Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2020-2029
Table 67: Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2020-2029
Table 68: Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2020-2029
Table 69: Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2020-2029
Table 70: Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2020-2029
Table 71: Retail Consumer Gift Card Load Value - Other (US$ Million), 2020-2029
Table 72: Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2020-2029
Table 73: Corporate Consumer Gift Card Load Value (US$ Million), 2020-2029
Table 74: Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Table 75: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 76: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 77: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 78: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2020-2029
Table 79: Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Table 80: Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Table 81: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 82: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Table 83: Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Table 84: Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2020-2029
Table 85: Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Table 86: Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2020-2029
Table 87: Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Table 88: Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Table 89: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Table 90: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Table 91: Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2020-2029
Table 92: Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2020-2029
Table 93: Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2020-2029
Table 94: Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2020-2029
Table 95: Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2020-2029
Table 96: Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2020-2029
Table 97: Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Table 98: Corporate Consumer Gift Card Market Share by Company Size (%), 2020-2029
Table 99: Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 100: Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2020-2029
Table 101: Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 102: Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2020-2029
Table 103: Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2020-2029
Table 104: Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2020-2029
Table 105: Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 106: Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 107: Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 108: Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 109: Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Table 110: Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Table 111: Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 112: Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 113: Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 114: Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 115: Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Table 116: Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Table 117: Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2022-2029
Table 118: Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2022-2029
List of Figures
Figure 1: Methodology Framework
Figure 2: Total Gift Spend Analysis (US$ Million), 2020-2029
Figure 3: Gift Card Penetration by Market Value(%), 2020-2029
Figure 4: Total Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 5: Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 6: Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Figure 7: Total Gift Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Figure 8: Food & Beverage - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 9: Health, Wellness & Beauty - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 10: Apparel, Footwear & Accessories - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 11: Books & Media Products - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 12: Consumer Electronics - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 13: Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 14: Toys, Kids, and Babies - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 15: Jewelry - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 16: Sporting Goods - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 17: Home & Kitchen Accessories & Appliances - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 18: Travel - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 19: Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 20: Other - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 21: Food & Beverage - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 22: Health, Wellness & Beauty - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 23: Apparel, Footwear & Accessories - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 24: Books & Media Products - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 25: Consumer Electronics - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 26: Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 27: Toys, Kids, and Babies - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 28: Jewelry - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 29: Sporting Goods - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 30: Home & Kitchen Accessories & Appliances - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 31: Travel - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 32: Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 33: Other - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 34: Ecommerce & Department Stores - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 35: Restaurants & Bars - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 36: Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 37: Entertainment & Gaming - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 38: Specialty Stores - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 39: Health & Wellness - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 40: Travel - Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 41: Ecommerce & Department Stores - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 42: Restaurants & Bars - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 43: Supermarket, Hypermarket, Convenience Store - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 44: Entertainment & Gaming - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 45: Specialty Stores - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 46: Health & Wellness - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 47: Travel - Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 48: Retail Consumer Gift Spend Analysis (US$ Million), 2020-2029
Figure 49: Retail Consumer Gift Card Penetration by Market Value (%), 2020-2029
Figure 50: Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 51: Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 52: Food & Beverage - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 53: Health, Wellness & Beauty - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 54: Apparel, Footwear & Accessories - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 55: Books & Media Products - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 56: Consumer Electronics - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 57: Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 58: Toys, Kids, and Babies - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 59: Jewelry - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 60: Sporting Goods - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 61: Home & Kitchen Accessories & Appliances - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 62: Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 63: Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 64: Food & Beverage - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 65: Health, Wellness & Beauty - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 66: Apparel, Footwear & Accessories - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 67: Books & Media Products - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 68: Consumer Electronics - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 69: Restaurants & Bars - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 70: Toys, Kids, and Babies - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 71: Jewelry - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 72: Sporting Goods - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 73: Home & Kitchen Accessories & Appliances - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 74: Travel - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 75: Entertainment & Gaming - Retail Consumer Gift Spend Market Share Analysis (%), 2024-2029
Figure 76: Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 77: Restaurants & Bars - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 78: Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 79: Entertainment & Gaming - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 80: Specialty Stores - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 81: Health & Wellness - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 82: Travel - Retail Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 83: Ecommerce & Department Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 84: Restaurants & Bars - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 85: Supermarket, Hypermarket, Convenience Store - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 86: Entertainment & Gaming - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 87: Specialty Stores - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 88: Health & Wellness - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 89: Travel - Retail Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 90: Corporate Consumer Gift Spend Analysis (US$ Million), 2020-2029
Figure 91: Corporate Consumer Gift Card Penetration by Market Value (%), 2020-2029
Figure 92: Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2020-2029
Figure 93: Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2020-2029
Figure 94: Food & Beverage - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 95: Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 96: Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 97: Books & Media Products - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 98: Consumer Electronics - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 99: Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 100: Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 101: Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 102: Other - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 103: Food & Beverage - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 104: Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 105: Apparel, Footwear & Accessories - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 106: Books & Media Products - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 107: Consumer Electronics - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 108: Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 109: Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 110: Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 111: Other - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 112: Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 113: Restaurants & Bars - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 114: Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 115: Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 116: Specialty Stores - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 117: Health & Wellness - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 118: Travel - Corporate Consumer Total Gift Spend Market Size Analysis (US$ Million), 2020-2029
Figure 119: Ecommerce & Department Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 120: Restaurants & Bars - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 121: Supermarket, Hypermarket, Convenience Store - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 122: Entertainment & Gaming - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 123: Specialty Stores - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 124: Health & Wellness - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 125: Travel - Corporate Consumer Total Gift Spend Market Share Analysis (%), 2024-2029
Figure 126: Gift Card Load Value (US$ Million), 2020-2029
Figure 127: Number of Gift Cards Purchased (Million) 2020-2029
Figure 128: Gift Card Transaction Value (US$ Million), 2020-2029
Figure 129: Gift Card Transaction Volume (Million), 2020-2029
Figure 130: Average Value of Per Transaction (US$), 2020-2029
Figure 131: Unused Value of Gift Card Purchased (US$ Million), 2020-2029
Figure 132: Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2020-2029
Figure 133: Gift Card Spend Market Share Analysis by Consumer Segment (%), 2020-2029
Figure 134: Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 135: Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2020-2029
Figure 136: Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Figure 137: Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 138: Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 139: Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 140: Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2020-2029
Figure 141: Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2020-2029
Figure 142: Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 143: Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 144: Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 145: Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 146: Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2020-2029
Figure 147: Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2020-2029
Figure 148: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 149: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 150: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Figure 151: Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2020-2029
Figure 152: Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 153: Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 154: Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 155: Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 156: Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2020-2029
Figure 157: Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2020-2029
Figure 158: Gift Card Spend Share by Payment Methods, 2024
Figure 159: Gift Card Spend Share by Age, 2024
Figure 160: Gift Card Spend by Income, 2024
Figure 161: Gift Card Spend by Gender, 2024
Figure 162: Digital Gift Card Spend Share by Age, 2024
Figure 163: Digital Gift Card Spend by Income, 2024
Figure 164: Digital Gift Card Spend by Gender, 2024
Figure 165: Gift Card Consumer Purchase Behaviour, 2024
Figure 166: Expected Gift Card Purchase in 2024
Figure 167: Gift Card Spend 2024 - Large Enterprise
Figure 168: Gift Card Spend 2024 - Mid Tier
Figure 169: Gift Card Spend 2024 - Small Scale
Figure 170: Retail Consumer Gift Card Load Value (US$ Million), 2020-2029
Figure 171: Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Figure 172: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 173: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 174: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 175: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2020-2029
Figure 176: Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2020-2029
Figure 177: Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 178: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 179: Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Figure 180: Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 181: Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2020-2029
Figure 182: Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 183: Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2020-2029
Figure 184: Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Figure 185: Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Figure 186: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 187: Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 188: Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2020-2029
Figure 189: Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2020-2029
Figure 190: Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2020-2029
Figure 191: Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2020-2029
Figure 192: Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2020-2029
Figure 193: Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2020-2029
Figure 194: Retail Consumer Gift Card Load Value - Other (US$ Million), 2020-2029
Figure 195: Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2020-2029
Figure 196: Corporate Consumer Gift Card Load Value (US$ Million), 2020-2029
Figure 197: Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2020-2029
Figure 198: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 199: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 200: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 201: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2020-2029
Figure 202: Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2020-2029
Figure 203: Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2020-2029
Figure 204: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 205: Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2020-2029
Figure 206: Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 207: Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2020-2029
Figure 208: Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2020-2029
Figure 209: Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2020-2029
Figure 210: Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2020-2029
Figure 211: Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2020-2029
Figure 212: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2020-2029
Figure 213: Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2020-2029
Figure 214: Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2020-2029
Figure 215: Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2020-2029
Figure 216: Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2020-2029
Figure 217: Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2020-2029
Figure 218: Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2020-2029
Figure 219: Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2020-2029
Figure 220: Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2020-2029
Figure 221: Corporate Consumer Gift Card Market Share by Company Size (%), 2020-2029
Figure 222: Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 223: Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2020-2029
Figure 224: Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 225: Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2020-2029
Figure 226: Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2020-2029
Figure 227: Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2020-2029
Figure 228: Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 229: Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 230: Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 231: Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 232: Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2020-2029
Figure 233: Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2020-2029
Figure 234: Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 235: Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 236: Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 237: Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 238: Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2022-2029
Figure 239: Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2022-2029
Figure 240: Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2022-2029
Figure 241: Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2022-2029
Figure 242: Ecommerce & Department Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 243: Restaurants & Bars - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 244: Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 245: Entertainment & Gaming - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 246: Specialty Stores - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 247: Health & Wellness - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 248: Travel - Total Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 249: Ecommerce & Department Stores - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 250: Restaurants & Bars - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 251: Supermarket, Hypermarket, Convenience Store - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 252: Entertainment & Gaming - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 253: Specialty Stores - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 254: Health & Wellness - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 255: Travel - Total Gift Card Spend Market Share Analysis (%), 2024-2029
Figure 256: Sales Uplift by Retail Sector (%), 2024
Figure 257: Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 258: Restaurants & Bars - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 259: Supermarket, Hypermarket - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 260: Entertainment & Gaming - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 261: Specialty Stores - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 262: Health & Wellness - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 263: Travel - Retail Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 264: Ecommerce & Department Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 265: Restaurants & Bars- Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 266: Supermarket, Hypermarket, Convenience Store - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 267: Entertainment & Gaming - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 268: Specialty Stores - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 269: Health & Wellness - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 270: Travel - Retail Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 271: Ecommerce & Department Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 272: Restaurants & Bars - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 273: Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 274: Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 275: Specialty Stores - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 276: Health & Wellness - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 277: Travel - Corporate Consumer Gift Card Spend Market Size Analysis (US$ Million), 2020-2029
Figure 278: Ecommerce & Department - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 279: Restaurants & Bars - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 280: Supermarket, Hypermarket - Corporate Consumer Gift Card Spend Market Share Analysis in (%), Convenience Store, 2024-2029
Figure 281: Entertainment & Gaming - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 282: Specialty Stores - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 283: Health & Wellness - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029
Figure 284: Travel - Corporate Consumer Gift Card Spend Market Share Analysis in (%), 2024-2029

Companies Mentioned

  • Abdullah AlOthaim Supermarket
  • Al Nahdi
  • Al-Dawaa pharmacies
  • Amazon
  • Amazon Turkey
  • Amazon.ae
  • Be (Shufersal's Drugstore Chain)
  • BIM
  • Carrefour
  • CarrefourSA
  • Choithrams
  • Cohen Sales Warehouses Ltd
  • Danube
  • Dubai Duty Free
  • HyperPanda
  • IKEA
  • Jarir
  • LC Waikiki
  • LuLu Hypermarket
  • Mall Gift Cards
  • MediaMarkt
  • Merav - Mazon Kol
  • Migros
  • Panda
  • Rami Levy
  • Sharaf DG
  • Shufersal Deal
  • Şok Marketler
  • Spinneys
  • Super-Pharm
  • Tamimi Markets
  • Teknosa
  • Tiv Taam
  • Victory
  • Virgin Megastore
  • Yesh
  • Yeynot Bitan

Table Information

Report AttributeDetails
No. of Pages1625
PublishedFebruary 2025
Forecast Period2025 - 2029
Estimated Market Value ( USD ) in 2025 $ 8.11 Billion
Forecasted Market Value ( USD ) by 2029 $ 11.68 Billion
Compound Annual Growth Rate9.5%
Regions CoveredMiddle East
No. of Companies Mentioned37

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About the Market

The Gift Card market within the Retail sector is a rapidly growing industry. Gift Cards are a form of payment that can be used to purchase goods or services from a retailer. They are typically issued by a retailer or bank and can be used in-store or online. Gift Cards are often used as a form of payment for special occasions such as birthdays, anniversaries, or holidays. They are also used as rewards for loyalty programs or employee incentives. Gift Cards are becoming increasingly popular due to their convenience and flexibility. They are also a great way to encourage customers to shop with a particular retailer. Many retailers offer promotional discounts or rewards when customers purchase Gift Cards. Some of the major players in the Gift Card market include Amazon, Walmart, Target, Best Buy, and Apple. Other companies such as Visa, Mastercard, and American Express also offer Gift Cards. Show Less Read more

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