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Vitamins in Slovakia

  • ID: 4752939
  • Report
  • October 2019
  • Region: Slovakia
  • 5 pages
  • Euromonitor International
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Vitamins are strongly promoted in Slovakia as part of the healthy lifestyle trend, which continues to grow in popularity. Products in this area are increasingly marketed in magazines and via the internet, with producers outlining the benefits of vitamin supplementation and the negative effects that a lack of certain vitamins can cause. Therefore, interest in these products is growing, with all vitamins categories seeing value growth in recent years.

The Vitamins in Slovakia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Vitamins and Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vitamins market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List of Contents and Tables
  • Headlines
  • Prospects
  • Preventive health trend continues to fuel demand for vitamins
  • Multivitamins attracts consumers via targeted positioning and convenience
  • Rising health awareness supports sales of vitamin C and B
  • Competitive Landscape
  • Wide portfolio and strong promotion key to success
  • Zentiva leads single vitamins but continues to suffer from lack of promotion
  • Rising demand fuels entry of new players and brands
  • Category Data
  • Table 1 Sales of Vitamins by Category: Value 2014-2019
  • Table 2 Sales of Vitamins by Category: % Value Growth 2014-2019
  • Table 3 Sales of Multivitamins by Positioning: % Value 2014-2019
  • Table 4 NBO Company Shares of Vitamins: % Value 2015-2019
  • Table 5 LBN Brand Shares of Vitamins: % Value 2016-2019
  • Table 6 Forecast Sales of Vitamins by Category: Value 2019-2024
  • Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2019-2024
  • Executive Summary
  • Improving economy boosts interest in consumer health
  • New innovative launches fuel demand for vitamins and dietary supplements
  • Zentiva remains in pole position due to extensive portfolio and distribution
  • Distribution dominated by widespread chemists/pharmacies networks
  • Rising maturity set to limit sales growth
  • Market Indicators
  • Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
  • Table 9 Life Expectancy at Birth 2014-2019
  • Market Data
  • Table 10 Sales of Consumer Health by Category: Value 2014-2019
  • Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
  • Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
  • Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
  • Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Appendix
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Definitions
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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