Discounters in Greece

Having surged by more than a quarter during 2020, the retail current value sales of discounters continued to expand at a robust (but much slower) pace during 2021, with their highly competitive pricing at a time of heightened economic uncertainty the main driver of this. Lidl Hellas remained dominant, accounting for more than four-fifths of retail value sales in this category. Unlike many other grocery retail chains, Lidl has remained aloof from e-commerce.

The Discounters in Greece report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Discounters market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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