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Mobile E-Commerce in Belarus

  • ID: 4753797
  • Report
  • February 2020
  • Region: Belarus
  • 4 pages
  • Euromonitor International
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2019, saw increased sales of smartphones, driven by the wider assortments of phones available in the country, as well as the availability of instalment payments, making smartphones more affordable and appealing for consumers. Therefore, local consumers are willing to purchase better quality phones at higher prices, thanks to available credit facilities.

The Mobile E-Commerce in Belarus report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: E-Commerce.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mobile E-Commerce market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Mobile E-Commerce in Belarus
About the Publisher
March 2020

List of Content and Tables

Headlines
Prospects
Thanks to Instalment Payment Systems, Growth is Boosted by the Increasing Number of Consumers Registering for Mobile Internet Subscriptions
On-The-Go Sales Increase As Busy Lifestyles Result in Consumers Viewing Mobile E-Commerce As a Convenient, Time-Saving Shopping Solution
Improving Technologies and the Entrance of Apple Pay Boost Mobile E-Commerce in Belarus
Competitive Landscape
Competition Between Global and Local Players Remains Fierce, As Local Players Improve their Mobile Applications
Lack of Trust for Mobile E-Commerce Payments, Partnered with Competition from Laptops and Tablets Remain Threats to the Industry
Mobile-Friendly Applications and Websites Stimulate Mobile E-Commerce Value Growth
Channel Data
Table 1 Mobile E-Commerce: Value 2014-2019
Table 2 Mobile E-Commerce: % Value Growth 2014-2019
Table 3 Mobile E-Commerce Forecasts: Value 2019-2024
Table 4 Mobile E-Commerce Forecasts: % Value Growth 2019-2024
Executive Summary
Growth is Boosted by the Improving Economic Landscape, Instalment Payment Systems and the Rise of E-Commerce and Mobile E-Commerce
The Demand for Convenient Shopping Experiences Increases the Presence of Food Courts and Convenience Stores, While Retailers Widen their Product Assortments
As Competition Increases, Players Use Various Forms of Discounts, Deals and Promotions to Encourage Value Sales
As Competition Intensifies, Several Mergers and Acquisitions Shape the Landscape
E-Commerce and Mobile E-Commerce Record High Levels of Growth, Thanks to Growing Consumer Trust, Advancements in Technology and a Rise in Mobile Internet Subscriptions
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2019
Physical Retail Landscape
Cash and Carry
Table 5 Cash and Carry Sales: Value 2014-2019
Seasonality
Christmas and New Year
Back to School
International Women’S Day
Homeland Defender’S Day
Payments and Delivery
Emerging Business Models
Market Data
Table 6 Sales in Retailing by Store-Based VS Non-Store: Value 2014-2019
Table 7 Sales in Retailing by Store-Based VS Non-Store: % Value Growth 2014-2019
Table 8 Sales in Store-Based Retailing by Channel: Value 2014-2019
Table 9 Sales in Store-Based Retailing by Channel: % Value Growth 2014-2019
Table 10 Store-Based Retailing Outlets by Channel: Units 2014-2019
Table 11 Store-Based Retailing Outlets by Channel: % Unit Growth 2014-2019
Table 12 Sales in Non-Store Retailing by Channel: Value 2014-2019
Table 13 Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
Table 14 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2014-2019
Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2014-2019
Table 16 Sales in Non-Grocery Specialists by Channel: Value 2014-2019
Table 17 Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
Table 18 Non-Grocery Specialists Outlets by Channel: Units 2014-2019
Table 19 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Table 20 Retailing Gbo Company Shares: % Value 2015-2019
Table 21 Retailing Gbn Brand Shares: % Value 2016-2019
Table 22 Store-Based Retailing Gbo Company Shares: % Value 2015-2019
Table 23 Store-Based Retailing Gbn Brand Shares: % Value 2016-2019
Table 24 Store-Based Retailing Lbn Brand Shares: Outlets 2016-2019
Table 25 Non-Store Retailing Gbo Company Shares: % Value 2015-2019
Table 26 Non-Store Retailing Gbn Brand Shares: % Value 2016-2019
Table 27 Non-Grocery Specialists Gbo Company Shares: % Value 2015-2019
Table 28 Non-Grocery Specialists Gbn Brand Shares: % Value 2016-2019
Table 29 Non-Grocery Specialists Lbn Brand Shares: Outlets 2016-2019
Table 30 Non-Grocery Specialists Lbn Brand Shares: Selling Space 2016-2019
Table 31 Forecast Sales in Retailing by Store-Based VS Non-Store: Value 2019-2024
Table 32 Forecast Sales in Retailing by Store-Based VS Non-Store: % Value Growth 2019-2024
Table 33 Forecast Sales in Store-Based Retailing by Channel: Value 2019-2024
Table 34 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2019-2024
Table 35 Forecast Store-Based Retailing Outlets by Channel: Units 2019-2024
Table 36 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2019-2024
Table 37 Forecast Sales in Non-Store Retailing by Channel: Value 2019-2024
Table 38 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2019-2024
Table 39 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2019-2024
Table 40 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 41 Forecast Sales in Non-Grocery Specialists by Channel: Value 2019-2024
Table 42 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2019-2024
Table 43 Forecast Non-Grocery Specialists Outlets by Channel: Units 2019-2024
Table 44 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2019-2024
Coronavirus (Covid-19)
Sources
Summary 2 Research Sources
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