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Global Geofencing Market 2019-2023 - Product Image

Global Geofencing Market 2019-2023

  • ID: 4756181
  • Report
  • Region: Global
  • 106 pages
  • TechNavio
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FEATURED COMPANIES

  • Apple Inc.
  • Esri
  • Localytics
  • Simpli.fi
  • Thumbvista
  • MORE
Geofencing advertising and marketing solutions are used by various enterprises and business organizations for location-based marketing. It is also known as proximity marketing and is emerging as a key strategy for marketers. With the help of location-based marketing, marketers are connecting with consumers through the location of their mobile devices. With location-based marketing, enterprises are sending customized push notifications and personalized commercial messages based on various factors such as prior purchase history, preferences, geographic location of consumer, and time of the day. With an increasing focus toward location accuracy, which is a key technical requirement, enterprises are adopting targeted advertising using advanced technologies such as RFID, beacon, and Wi-Fi. The analysts have predicted that the geofencing market will register a CAGR of over 26% by 2023.

Market Overview

Increase in demand for indoor navigation services

Being more accurate than GPS, enterprise indoor location-based services can enable airport apps to guide passengers around the terminal. This can help passengers find restrooms and boarding gate, thereby enhancing the passenger experience. Various companies provide indoor navigation services.

High initial setup costs and capital investment

Geofencing services are evolving and constantly changing. The adoption and implementation of location-based solutions like geofencing are expensive and time-consuming. Thus, the deployment of such solutions requires extensive planning to mitigate these cost risks, which, in turn, might pose a challenge to vendors during the forecast period.

For the detailed list of factors that will drive and challenge the growth of the geofencing market during the 2019-2023, view this report.

Competitive Landscape

The market appears to be moderately fragmented and with the presence of several vendors. The increase in location- based marketing had driven the market growth during our forecast period. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market’s competitive landscape and offering information on the products offered by companies.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Apple Inc.
  • Esri
  • Localytics
  • Simpli.fi
  • Thumbvista
  • MORE
PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT
  • Preface
  • Currency conversion rates for US$
PART 03: MARKET LANDSCAPE
  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis
PART 04: MARKET SIZING
  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023
PART 05: FIVE FORCES ANALYSIS
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition
PART 06: MARKET SEGMENTATION BY PRODUCT
  • Market segmentation by product
  • Comparison by product
  • Fixed - Market size and forecast 2018-2023
  • Mobile - Market size and forecast 2018-2023
  • Market opportunity by product
PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE
  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • Key leading countries
  • Market opportunity
PART 09: DRIVERS AND CHALLENGES
  • Market drivers
  • Market challenges
PART 10: MARKET TRENDS
  • Growing applications of geofencing
  • Increased use of analytics
  • Increased availability of geofencing API
PART 11: VENDOR LANDSCAPE
  • Overview
  • Landscape disruption
PART 12: VENDOR ANALYSIS
  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Apple Inc.
  • Esri
  • Localytics
  • Simpli.fi
  • Thumbvista
PART 13: APPENDIX
  • Research methodology
  • List of abbreviations
List of Exhibits
Exhibit 01: Global information technology (IT) services market
Exhibit 02: Segments of global information technology (IT) services market
Exhibit 03: Market characteristics
Exhibit 04: Market segments
Exhibit 05: Market definition - Inclusions and exclusions checklist
Exhibit 06: Market size 2018
Exhibit 07: Global market: Size and forecast 2018-2023 ($ millions)
Exhibit 08: Global market: Year-over-year growth 2019-2023 (%)
Exhibit 09: Five forces analysis 2018
Exhibit 10: Five forces analysis 2023
Exhibit 11: Bargaining power of buyers
Exhibit 12: Bargaining power of suppliers
Exhibit 13: Threat of new entrants
Exhibit 14: Threat of rivalry
Exhibit 15: Market condition - Five forces 2018
Exhibit 16: Product - Market share 2018-2023 (%)
Exhibit 17: Comparison by product
Exhibit 18: Fixed - Market size and forecast 2018-2023 ($ millions)
Exhibit 19: Fixed - Year-over-year growth 2019-2023 (%)
Exhibit 20: Mobile - Market size and forecast 2018-2023 ($ millions)
Exhibit 21: Mobile - Year-over-year growth 2019-2023 (%)
Exhibit 22: Market opportunity by product
Exhibit 23: Customer landscape
Exhibit 24: Market share by geography 2018-2023 (%)
Exhibit 25: Geographic comparison
Exhibit 26: North America - Market size and forecast 2018-2023 ($ millions)
Exhibit 27: North America - Year-over-year growth 2019-2023 (%)
Exhibit 28: Europe - Market size and forecast 2018-2023 ($ millions)
Exhibit 29: Europe - Year-over-year growth 2019-2023 (%)
Exhibit 30: APAC - Market size and forecast 2018-2023 ($ millions)
Exhibit 31: APAC - Year-over-year growth 2019-2023 (%)
Exhibit 32: MEA - Market size and forecast 2018-2023 ($ millions)
Exhibit 33: MEA - Year-over-year growth 2019-2023 (%)
Exhibit 34: South America - Market size and forecast 2018-2023 ($ millions)
Exhibit 35: South America - Year-over-year growth 2019-2023 (%)
Exhibit 36: Key leading countries
Exhibit 37: Market opportunity
Exhibit 38: Impact of drivers and challenges
Exhibit 39: Vendor landscape
Exhibit 40: Landscape disruption
Exhibit 41: Vendors covered
Exhibit 42: Vendor classification
Exhibit 43: Market positioning of vendors
Exhibit 44: Apple Inc. - Vendor overview
Exhibit 45: Apple Inc. - Business segments
Exhibit 46: Apple Inc. - Organizational developments
Exhibit 47: Apple Inc. - Segment focus
Exhibit 48: Apple Inc. - Key offerings
Exhibit 49: Esri - Vendor overview
Exhibit 50: Esri - Product segments
Exhibit 51: Esri - Organizational developments
Exhibit 52: Esri - Key offerings
Exhibit 53: Localytics - Vendor overview
Exhibit 54: Localytics - Service segments
Exhibit 55: Localytics - Organizational developments
Exhibit 56: Localytics - Key offerings
Exhibit 57: Simpli.fi - Vendor overview
Exhibit 58: Simpli.fi - Product segments
Exhibit 59: Simpli.fi - Key offerings
Exhibit 60: Thumbvista - Vendor overview
Exhibit 61: Thumbvista - Service segments
Exhibit 62: Thumbvista - Organizational developments
Exhibit 63: Thumbvista - Key offerings
Exhibit 64: Validation techniques employed for market sizing
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Apple Inc.
  • Esri
  • Localytics
  • Simpli.fi
  • Thumbvista
  • MORE
Global Geofencing Market 2019-2023

The analyst recognizes the following companies as the key players in the global geofencing market: Apple Inc., Esri, Localytics, Simpli.fi, Thumbvista.

Commenting on the report, an analyst from the research team said: “The latest trend gaining momentum in the market is the growing applications of geofencing.”

According to the report, one of the major drivers for this market is the rising need for assets tracking.

Further, the report states that one of the major factors hindering the growth of this market is the rising privacy and security concerns among customers.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Note: Product cover images may vary from those shown
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  • Apple Inc.
  • Esri
  • Localytics
  • Simpli.fi
  • Thumbvista
Note: Product cover images may vary from those shown
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