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United Kingdom Home Decor Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

  • ID: 4763906
  • Report
  • May 2021
  • Region: United Kingdom
  • 130 pages
  • Mordor Intelligence
UP TO OFF
until Sep 30th 2021

FEATURED COMPANIES

  • Beaumont and Brown
  • Burleigh Pottery
  • DFS Group
  • Duresta Upholstery Ltd
  • JYSK
  • Villeroy & Boch
The United Kingdom home decor market is growing at a faster rate than other home retail markets, as customers opt for affordable options to give their homes a new look. As home decor is more resilient than other United Kingdom homeware markets after Brexit, it is imperative for retailers to ensure that investment is directed to growing and improving trend-led and seasonal collections, as well as improving in-store marketing and better-showcasing products online. Decorative accessories may drive the market ranges through their trend-led, cost-efficient options for updating the look of a home. The new luxury is all about having unique experiences, gaining new skills, being eco-friendly, and showing connectivity. Customers want products that add to their knowledge and sense of identity, as well as products that give meaning and significance to their experiences.

COVID-19 is an incomparable global public health emergency that has affected almost every industry, so for and, the long-term effects projected to impact the industry growth during the forecast period. The Online Home decor industry in United Kingdom is expected to continue to benefit from growing demand for online shopping over the next five years, particularly following the surge in e-commerce during the COVID-19 (coronavirus) pandemic. Increased time spent time at home prompted consumers to prioritise spending on their households.

Key Market Trends

Rise in Expenditure on Furniture and Furnishings

The rise in consumer demand and choices is a major factor that is contributing to the manufacturer's growth in the market. The product demand is fueled by consumer preferences for fancy items to decorate in homes, particularly wooden flooring, and furniture. These fancy and premium products help in providing spiritual and aesthetic pleasure, which also adds to the sophistication of consumers living in the house. Household consumption expenditure is the market value of all goods and services, including durable products purchased by households. It excludes purchases of dwellings but includes imputed rent for owner-occupied dwellings.

Online Channel is Expected to Grow Fastest

Factors such as globalization, access to the internet, rising users shopping from online channels are going to support the e-commerce channel of home Decor distribution in the market, the offline channels still dominate the market. Popular online stores in the United Kingdom furniture market include John Lewis, Wayfair Co, Argos, Amazon, and Next. Wayfair is trying to capture market share in the United Kingdom’s home décor category and investing in logistics infrastructure. It is also leading the market by deepening its product categories and reaching online to customers. Dunelm is popular in the market in terms of dining tables with its pine or folding table highly regarded in the market.

Competitive Landscape

The report covers major international players operating in the United Kingdom Home Decor Market. In terms of market share, few major players currently dominate the market. However, with technological advancements and product innovation, mid-size to smaller companies are increasing their market presence by securing new contracts and by tapping new markets.

Reasons to Purchase this report:
  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

This report will be delivered within 2 business days.
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Beaumont and Brown
  • Burleigh Pottery
  • DFS Group
  • Duresta Upholstery Ltd
  • JYSK
  • Villeroy & Boch
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS AND DYNAMICS
4.1 Market Overview
4.2 Drivers
4.3 Restraints
4.4 Opportunities
4.5 Trends in the United kingdom Home Decor market
4.6 Value Chain Analysis
4.7 Porter's Five Forces Analysis
4.8 Technological Innovations
4.9 Impact of COVID 19 on the Market

5 MARKET SEGMENTATION
5.1 By Product
5.1.1 Home Furniture
5.1.2 Home Textile
5.1.3 Flooring
5.1.4 Wall Decor
5.1.5 Tableware and Cookware
5.1.6 Lighting and Lamps
5.1.7 Sanitaryware
5.1.8 Home Accessories
5.1.9 Other Products
5.2 By Distribution Channel
5.2.1 Supermarkets and Hypermarkets
5.2.2 Home Decor Stores
5.2.3 Gift Shops
5.2.4 Direct to Consumer
5.2.5 Online
5.2.6 Others

6 COMPETITIVE LANDSCAPE
6.1 Competitive Landscape Overview
6.2 Company Profile
6.2.1 Manufacturers
6.2.1.1 Inter Ikea group
6.2.1.2 Victoria PLC
6.2.1.3 Villeroy & Boch
6.2.1.4 Denby
6.2.1.5 Duresta Upholstery Ltd
6.2.1.6 Burleigh Pottery
6.2.1.7 Beaumont and Brown
6.2.1.8 Yorkshire Linen Co.
6.2.1.9 The Victoria Linen Co., Ltd
6.2.2 Retailers
6.2.2.1 Wayfair Inc.
6.2.2.2 Dunelm Group plc
6.2.2.3 DFS Group
6.2.2.4 Steinhoff United kingdom Retail Ltd
6.2.2.5 JYSK
6.2.2.6 British Home Store

7 FUTURE OF THE UK HOME DECOR MARKET

8 DISCLAIMER
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Inter Ikea Group
  • Victoria PLC
  • Villeroy & Boch
  • Denby
  • Duresta Upholstery Ltd
  • Burleigh Pottery
  • Beaumont and Brown
  • Yorkshire Linen Co.
  • The Victoria Linen Co., Ltd
  • Wayfair Inc.
  • Dunelm Group plc
  • DFS Group
  • Steinhoff United kingdom Retail Ltd
  • JYSK
  • British Home Store
Note: Product cover images may vary from those shown

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