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Tissue and Hygiene in Myanmar

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    Report

  • 34 Pages
  • May 2022
  • Region: Myanmar
  • Euromonitor International
  • ID: 4764636
In 2021, demand towards tissue and hygiene products has remained stable. This is due to urbanisation and the acceleration of the pace, meaning that demand for convenience is rising which supports positive growth across retail tissue and hygiene. However, sales have not recovered to pre-COVID-19 levels as the post-coup economy continues to decline. Moreover, distribution shifts have been witnessed as consumers are increasingly adopting e-commerce.

This Tissue and Hygiene in Myanmar report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Tissue and hygiene in 2021: The big picture
  • Country background
  • Socioeconomic trends
  • Logistics/infrastructure
  • What next for tissue and hygiene?
MARKET DATA
  • Table 1 Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
  • Table 2 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021
  • Table 3 NBO Company Shares of Retail Tissue and Hygiene: % Value 2017-2021
  • Table 4 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2018-2021
  • Table 5 Distribution of Retail Tissue and Hygiene by Format: % Value 2016-2021
  • Table 6 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2021
  • Table 7 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2021-2026
  • Table 8 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2021-2026
SANITARY PROTECTION
  • 2021 Developments
  • Prospects and Opportunities
  • Category Data
  • Table 9 Retail Sales of Sanitary Protection by Category: Value 2016-2021
  • Table 10 Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021
  • Table 11 NBO Company Shares of Retail Sanitary Protection: % Value 2017-2021
  • Table 12 LBN Brand Shares of Retail Sanitary Protection: % Value 2018-2021
  • Table 13 Forecast Retail Sales of Sanitary Protection by Category: Value 2021-2026
  • Table 14 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2021-2026
NAPPIES/DIAPERS/PANTS
  • Table 15 Retail Sales of Nappies/Diapers/Pants by Category: Value 2016-2021
  • Table 16 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2016-2021
  • Table 17 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2017-2021
  • Table 18 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2018-2021
  • Table 19 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2021-2026
  • Table 20 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2021-2026
ADULT INCONTINENCE
  • Table 21 Sales of Retail Adult Incontinence by Category: Value 2016-2021
  • Table 22 Sales of Retail Adult Incontinence by Category: % Value Growth 2016-2021
  • Table 23 NBO Company Shares of Retail Adult Incontinence: % Value 2017-2021
  • Table 24 LBN Brand Shares of Retail Adult Incontinence: % Value 2018-2021
  • Table 25 Forecast Sales of Retail Adult Incontinence by Category: Value 2021-2026
  • Table 26 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2021-2026
WIPES
  • Table 27 Retail Sales of Wipes by Category: Value 2016-2021
  • Table 28 Retail Sales of Wipes by Category: % Value Growth 2016-2021
  • Table 29 NBO Company Shares of Retail Wipes: % Value 2017-2021
  • Table 30 LBN Brand Shares of Retail Wipes: % Value 2018-2021
  • Table 31 Forecast Retail Sales of Wipes by Category: Value 2021-2026
  • Table 32 Forecast Retail Sales of Wipes by Category: % Value Growth 2021-2026
RETAIL TISSUE
  • Table 33 Retail Sales of Tissue by Category: Value 2016-2021
  • Table 34 Retail Sales of Tissue by Category: % Value Growth 2016-2021
  • Table 35 NBO Company Shares of Retail Tissue: % Value 2017-2021
  • Table 36 LBN Brand Shares of Retail Tissue: % Value 2018-2021
  • Table 37 Forecast Retail Sales of Tissue by Category: Value 2021-2026
  • Table 38 Forecast Retail Sales of Tissue by Category: % Value Growth 2021-2026
AWAY-FROM-HOME TISSUE AND HYGIENE
  • Table 39 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
  • Table 40 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021
  • Table 41 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2016-2021
  • Table 42 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2021
  • Table 43 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2021-2026
  • Table 44 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2021-2026