This report provides a worldwide strategic overview of the paints and coatings market, including:
- Sales forecasts for major market segments.
- Sales forecasts for key geographic regions: North America, Europe, Asia Pacific, Latin America, Africa, Mideast.
In addition, the report reviews the major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the paints and coatings industry during the next five years, including discussion of such key issues as industry consolidation, market globalization, environmental regulations and others.
The companies analyzed in the report include: AkzoNobel, Asian Paints, Axalta, BASF, Kansai Paint, Nippon Paint, PPG, RPM, and Sherwin-Williams.
The company profiles include:
- Specific business, new product development and marketing strategies.
- Major strengths and weaknesses, e.g., managerial, organizational, marketing and product development.
- Anticipated acquisitions, joint ventures and divestitures.
- Promotional tactics.
- Distribution approaches.
- Product service and support.
- Customer relations.
Contains 122 pages and 3 tables
