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Sports Global Market Opportunities And Strategies To 2022

  • ID: 4770417
  • Report
  • Region: Global
  • 390 Pages
  • The Business Research Company
UP TO OFF
until Dec 31st 2019
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The Global Sports Market Reached a Value of Nearly $488.5 Billion in 2018, Having Grown at a CAGR of 4.3% Since 2014

FEATURED COMPANIES

  • AC Milan
  • Aston Villa
  • Dallas Cowboys
  • Formula 1
  • Liberty Media
  • Maruhan
  • MORE

Sports Global Market Report 2019 from the author provides the strategists, marketers and senior management with the critical information they need to assess the global sports market.

Reasons to Purchase

  • Outperform competitors using accurate up to date demand-side dynamics information.
  • Identify growth segments for investment.
  • Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market.
  • Create regional and country strategies on the basis of local data and analysis.
  • Stay abreast of the latest customer and market research findings
  • Benchmark performance against key competitors.
  • Develop strategies based on likely future developments.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Gain a global perspective on the development of the market.

Description:
Where is the largest and fastest growing market for the sports market? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The global sports market report to 2022 report from the author answers all these questions and many more.

The report covers the following chapters

  • Executive Summary – The executive summary section of the report gives brief overview and summary of the report.
  • Report Structure – This section gives the structure of the report and the information covered in various sections.
  • Introduction – This section gives the segmentation of the sports market by geography, by type of engagement, and by revenue source covered in this report.
  • Market Characteristics – The market characteristics section of the report defines and explains the sports market. This chapter includes different products and services covered in the report and basic definitions.
  • Product Analysis – The product analysis section of the report describes the leading products and services along with key features and differentiators for those products and services.
  • Supply Chain – The supply chain section of the report defines and explains the key players of the sports industry supply chain
  • Customer Information – This chapter covers recent customer and service providers’ trends/preferences in the global sports market.
  • Trends And Strategies – This chapter includes some of the major trends shaping the global sports market. This section highlights likely future developments in the market and suggests approaches companies can take to exploit these opportunities.
  • AR And VR In The Sports Industry – This chapter provides details on the adaptation of augmented reality and virtual reality technologies in the sports industry.
  • PESTEL Analysis – This chapter provides a PESTEL analysis of the global sports market.
  • Major Sporting Events – This section provides the economic impact of the major international sporting events that have been conducted recently and are to be held in the forecast period.
  • Premier Leagues Case Studies – This section gives a list and short description of the biggest sports premier leagues around the world.
  • Esports Timeline – This chapter provides major events that took place in the development process of the esports industry in a chronological order.
  • Global Market Size And Growth – This section contains the global historic (2014-2018) and forecast (2018-2022) market value, and drivers and restraints that support and control the growth of the market in the historic and forecast period.
  • Regional Analysis – This section contains the historic (2014-2018), forecast (2018-2022) market value and growth and market share comparison by region.
  • Segmentation– This section contains the market value (2014-2022) and analysis for different segments.
  • Global Macro Comparison – The global sports market comparison with macro-economic factors gives the sports market size, percentage of GDP, and average sports market expenditure.
  • Regional Market Size and Growth – This section contains the region’s market size (2018), historic (2014-2018) and forecast (2018-2022) market value, and growth and market share comparison of major countries within the region. Industry metrics covered in this section include: per capita average sports expenditure, number of enterprises and average revenue per enterprise, and number of employees and average revenue per employee. This report includes information on all the regions (Asia Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa) and specific countries (China, India, Japan, UK, USA).
  • Competitive Landscape – This section covers details on the competitive landscape of the global sports market, estimated market shares and company profiles for the leading players.
  • Key Mergers And Acquisitions – This chapter gives the information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
  • Market Background – This section describes the recreation market of which the sports market is a part. This chapter includes the global recreation market 2014-18 and 2018-22 values, and regional and country analyses for the recreation market.
  • Opportunities And Strategies – Opportunities and strategies are based on findings of the research. This section also gives information on growth opportunities across countries, segments and strategies to be followed in those markets. It gives an understanding of where there is significant business to be gained by competitors in the next five years.
  • Conclusions And Recommendations - Conclusions and recommendations are based on findings of the research. This section also gives information on what players in the market should consider implementing in terms of product, place, price, promotion and people.
  • Appendix – This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.

Markets Covered:

  • By Type: Participatory Sports, Spectator Sports
    • Spectator Sports is further segmented by type into Sports Teams & Clubs, Racing & Individual Sports
    • Participatory Sports is further segmented by type into Fitness And Recreational Sports Centers, Golf Courses And Country Clubs, Others - Participatory Sports, Marinas, Bowling Centers, Skiing Facilities
  • By Revenue Source: Media Rights, Merchandising, Tickets, Sponsorship
  • Companies Mentioned: Life Time Fitness, Inc., Maruhan, Dallas Cowboys, Futbol Club Barcelona, Manchester United Football Club
  • Countries: China, Japan, India, Australia, USA, Brazil, UK, Germany, France, Spain, Italy, Russia
  • Regions: Asia Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
  • Time series: Five years historic and forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • AC Milan
  • Aston Villa
  • Dallas Cowboys
  • Formula 1
  • Liberty Media
  • Maruhan
  • MORE

1. Sports Market Executive Summary

2. Table Of Contents

3. List Of Figures

4. List Of Tables

5. Report Structure

6. Introduction
6.1.1.Segmentation By Geography
6.1.2.Segmentation Of The Sports Market

7. Sports Market Characteristics
7.1. Market Definition
7.2. Segmentation By Revenue Source

8. Sports Market Product Analysis – Product Examples

9. Sports Market, Supply Chain Analysis
9.1.1.Resources
9.1.2.Sponsors
9.1.3.Sports Organizers
9.1.4.Media Entities
9.1.5.Distributors
9.1.6.End Users

10. Sports Market Customer Information
10.1. American Football Is The Favorite Spectator Sport For Americans
10.2. Rise In Competitive Sportsmanship Is The Main Reason For Availing Club Membership
10.3. Cricket Is A Vibrant And Popular Sport Popular Among One Billion Fans
10.4. Football And Racing Are The Britain's Two Least Trusted Sports
10.5. Growing Popularity Of Paralympics

11. Sports Market Trends And Strategies
11.1. Mobile Ticketing
11.2. Virtual Reality To Enhance Spectators’ Experience
11.3. Analytics For Pricing Tickets
11.4. Combined Fitness Formats For Better Workouts
11.5. Technology To Elevate Skier Experience
11.6. Mobile Training Apps
11.7. Personalized Fan Engagement
11.8. Emerging Markets Are Investing In Sports
11.9. Fusion Of Sports And Entertainment
11.10. Rise Of The Esports Industry
11.11. Sponsorships To Partnerships
11.12. Corporate Social Responsibility And Sustainability
11.13. Focusing On Different Demographic Groups
11.14. Technology Utilization In Bowling Centers
11.15. Combining Other Activities With Bowling

12. Emergence Of Augmented Reality And Virtual Reality In The Sports Industry
12.1. Augmented Reality (AR)
12.1.1. AR Used By Officials
12.1.2. AR In Practicing Sports
12.1.3. AR During Tournaments
12.1.4. AR Used By Sports Broadcasters
12.1.5. AR For Spectators
12.2. Virtual Reality (VR)
12.2.1. VR For Athletes
12.2.2. VR For Spectators
12.2.3. Broadcasting Through VR

13. Sports Market Opportunity Assessment, PESTEL Analysis
13.1. Political
13.2. Economic
13.3. Social
13.4. Technological
13.5. Environmental
13.6. Legal

14. Major Sporting Events And Their Economic Impacts

15. The Sports Market - Premier Leagues Case Studies
15.1. English Premier League (EPL)
15.2. National Basketball Association (NBA)
15.3. National Football League (NFL)
15.4. Major League Baseball (MLB)
15.5. National Hockey League (NHL)
15.6. Chinese Super League (CSL)
15.7. Indian Premier League (IPL)
15.8. Pro Kabaddi League (PKL)

16. The Sports Market - Esports Timeline
16.1. Origin Of Esports
16.2. Growth And Development Of Esports
16.3. Future Of Esports

17. Global Sports Market Size And Growth
17.1. Historic Market Growth, Value ($ Billion)
17.1.1. Drivers Of The Market 2014-2018
17.1.2. Restraints On The Market 2014-2018
17.2. Forecast Market Growth, Value ($ Billion)
17.2.1. Drivers Of The Market 2018-2022
17.2.2. Restraints On The Market 2018-2022

18. Sports Market, Regional Analysis
18.1. Global Sports Market, 2018, By Region, Value ($ Billion)
18.2. Global Sports Market, 2014 – 2022, Historic And Forecast, By Region
18.3. Global Sports Market, Growth And Consumption Share Comparison, By Region

19. Sports Market Segmentation
19.1. Global Sports Market, Segmentation By Type, 2014 - 2022, Value ($ Billion)
19.2. Global Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)

20. Sports Market Segments
20.1. Global Spectator Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
20.2. Global Participatory Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)

21. Global Sports Market Comparison With Macro Economic Factors
21.1. Sports Market Size, Percentage Of GDP, Global
21.2. Per Capita Average Sports Market Expenditure, Global
21.3. Per Capita Average Spectator Sports Market Expenditure, Global
21.4. Per Capita Average Participatory Sports Market Expenditure, Global

22. Asia-Pacific Sports Market
22.1. Asia-Pacific Sports Market Overview
22.1.1. Region Information
22.1.2. Market Information
22.1.3. Background Information
22.1.4. Government Initiatives
22.1.5. Associations And Regulatory Bodies
22.1.6. Taxes Levied
22.1.7. Corporate Tax Structure
22.1.8. Investments
22.2. Asia-Pacific Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.3. Asia-Pacific Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
22.4. Asia-Pacific, Sports Market, 2018, By Country, Value ($ Billion)
22.5. Asia-Pacific, Sports Market, 2014 - 2022, Historic And Forecast, By Country
22.6. Asia-Pacific, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
22.7. Asia-Pacific, Sports Market Metrics
22.7.1. Per Capita Average Sports Expenditure, 2018, Asia-Pacific Countries
22.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, Asia-Pacific Countries
22.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, Asia-Pacific Countries
22.8. Asia-Pacific Sports Market: Country Analysis
22.9. China Sports Market
22.10. China Sports Market Overview
22.10.1. Region Information
22.10.2. Market Information
22.10.3. Background Information
22.10.4. Government Initiatives
22.10.5. Associations And Regulatory Bodies
22.10.6. Taxes Levied
22.10.7. Corporate Tax Structure
22.11. China Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.12. China Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
22.13. Australia Sports Market
22.14. Australia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.15. Australia Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
22.16. Hong Kong Sports Market
22.17. Hong Kong Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.18. India Sports Market
22.19. India Sports Market Overview
22.19.1. Country Information
22.19.2. Market Information
22.19.3. Background Information
22.19.4. Government Initiatives
22.19.5. Associations And Regulatory Bodies
22.19.6. Taxes Levied
22.19.7. Corporate Tax Structure
22.19.8. Investments
22.20. India Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.21. India Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
22.22. Indonesia Sports Market
22.23. Indonesia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.24. Japan Sports Market
22.25. Japan Sports Market Overview
22.25.1. Country Information
22.25.2. Market Information
22.25.3. Background Information
22.25.4. Government Initiatives
22.25.5. Associations And Regulatory Bodies
22.25.6. Taxes Levied
22.25.7. Corporate Tax Structure
22.25.8. Investments
22.26. Japan Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.27. Japan Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
22.28. Malaysia Sports Market
22.29. Malaysia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.30. New Zealand Sports Market
22.31. New Zealand Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.32. Philippines Sports Market
22.33. Philippines Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.34. Singapore Sports Market
22.35. Singapore Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.36. South Korea Sports Market
22.37. South Korea Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.38. Thailand Sports Market
22.39. Thailand Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
22.40. Vietnam Sports Market
22.41. Vietnam Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)

23. Western Europe Sports Market
23.1. Western Europe Sports Market Overview
23.1.1. Region Information
23.1.2. Market Information
23.1.3. Background Information
23.1.4. Major Gyms/Fitness Centers
23.1.5. Government Initiatives
23.1.6. Associations And Regulatory Bodies
23.1.7. Corporate Tax Structure
23.1.8. Investments
23.2. Western Europe Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.3. Western Europe Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
23.4. Western Europe, Sports Market, 2018, By Country, Value ($ Billion)
23.5. Western Europe, Sports Market, 2014 - 2022, Historic And Forecast, By Country
23.6. Western Europe, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
23.7. Western Europe, Sports Market Metrics
23.7.1. Per Capita Average Sports Expenditure, 2018, Western Europe Countries
23.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, Western Europe Countries
23.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, Western Europe Countries
23.8. Western Europe Sports Market: Country Analysis
23.9. Austria Sports Market
23.10. Austria Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.11. Belgium Sports Market
23.12. Belgium Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.13. Denmark Sports Market
23.14. Denmark Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.15. Finland Sports Market
23.16. Finland Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.17. France Sports Market
23.18. France Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.19. France Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
23.20. Germany Sports Market
23.21. Germany Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.22. Germany Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
23.23. Ireland Sports Market
23.24. Ireland Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.25. Italy Sports Market
23.26. Italy Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.27. Italy Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
23.28. Netherlands Sports Market
23.29. Netherlands Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.30. Norway Sports Market
23.31. Norway Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.32. Portugal Sports Market
23.33. Portugal Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.34. Spain Sports Market
23.35. Spain Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.36. Spain Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
23.37. Sweden Sports Market
23.38. Sweden Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.39. Switzerland Sports Market
23.40. Switzerland Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.41. UK Sports Market
23.42. UK Sports Market Overview
23.42.1. Country Information
23.42.2. Market Information
23.42.3. Background Information
23.42.4. Government Initiatives
23.42.5. Associations And Regulatory Bodies
23.42.6. Corporate Tax Structure
23.42.7. Investments
23.43. UK Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
23.44. UK Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)

24. Eastern Europe Sports Market
24.1. Eastern Europe Sports Market Overview
24.1.1. Region Information
24.1.2. Market Information
24.1.3. Background Information
24.1.4. Government Initiatives
24.1.5. Associations And Regulatory Bodies
24.1.6. Corporate Tax Structure
24.2. Eastern Europe Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
24.3. Eastern Europe Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
24.4. Eastern Europe, Sports Market, 2018, By Country, Value ($ Billion)
24.4.1. Eastern Europe, Sports Market, 2014 - 2022, Historic And Forecast, By Country
24.5. Eastern Europe, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
24.6. Eastern Europe, Sports Market Metrics
24.6.1. Per Capita Average Sports Expenditure, 2018, Eastern Europe Countries
24.6.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, Eastern Europe Countries
24.6.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, Eastern Europe Countries
24.7. Eastern Europe Sports Market: Country Analysis
24.8. Czech Republic Sports Market
24.9. Czech Republic Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
24.10. Poland Sports Market
24.11. Poland Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
24.12. Romania Sports Market
24.13. Romania Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
24.14. Russia Sports Market
24.15. Russia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
24.16. Russia Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)

25. North America Sports Market
25.1. North America Sports Market Overview
25.1.1. Region Information
25.1.2. Market Information
25.1.3. Background Information
25.1.4. Major Gyms/Fitness Centers
25.1.5. Associations And Regulatory Bodies
25.1.6. Corporate Tax Structure
25.1.7. Investments
25.2. North America Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
25.3. North America Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
25.4. North America, Sports Market, 2018, By Country, Value ($ Billion)
25.5. North America, Sports Market, 2014 - 2022, Historic And Forecast, By Country
25.6. North America, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
25.7. North America, Sports Market Metrics
25.7.1. Per Capita Average Sports Expenditure, 2018, North America Countries
25.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, North America Countries
25.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, North America Countries
25.8. North America Sports Market: Country Analysis
25.9. Canada Sports Market
25.10. Canada Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
25.11. Mexico Sports Market
25.12. Mexico Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
25.13. USA Sports Market
25.14. USA Sports Market Overview
25.14.1. Country Information
25.14.2. Market Information
25.14.3. Background Information
25.14.4. Associations And Regulatory Bodies
25.14.5. Corporate Tax Structure
25.14.6. Investments
25.15. USA Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
25.16. USA Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)

26. South America Sports Market
26.1. South America Sports Market Overview
26.1.1. Region Information
26.1.2. Market Information
26.1.3. Background Information
26.1.4. Government Initiatives
26.1.5. Associations And Regulatory Bodies
26.1.6. Taxes Levied
26.1.7. Corporate Tax Structure
26.2. South America Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.3. South America Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
26.4. South America, Sports Market, 2018, By Country, Value ($ Billion)
26.5. South America, Sports Market, 2014 - 2022, Historic And Forecast, By Country
26.6. South America, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
26.7. South America, Sports Market Metrics
26.7.1. Per Capita Average Sports Expenditure, 2018, South America Countries
26.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, South America Countries
26.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, South America Countries
26.8. South America Sports Market: Country Analysis
26.9. Argentina Sports Market
26.10. Argentina Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.11. Brazil Sports Market
26.12. Brazil Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.13. Brazil Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
26.14. Chile Sports Market
26.15. Chile Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.16. Colombia Sports Market
26.17. Colombia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.18. Peru Sports Market
26.19. Peru Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
26.20. Venezuela Sports Market
26.21. Venezuela Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)

27. Middle East Sports Market
27.1. Middle East Sports Market Overview
27.1.1. Region Information
27.1.2. Market Information
27.1.3. Background Information
27.1.4. Government Initiatives
27.1.5. Associations And Regulatory Bodies
27.1.6. Taxes Levied
27.1.7. Corporate Tax
27.2. Middle East Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
27.3. Middle East Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
27.4. Middle East, Sports Market, 2018, By Country, Value ($ Billion)
27.5. Middle East, Sports Market, 2014 - 2022, Historic And Forecast, By Country
27.6. Middle East, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
27.7. Middle East, Sports Market Metrics
27.7.1. Per Capita Average Sports Expenditure, 2018, Middle East Countries
27.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, Middle East Countries
27.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, Middle East Countries
27.8. Middle East Sports Market: Country Analysis
27.9. Saudi Arabia Sports Market
27.10. Saudi Arabia Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
27.11. Israel Sports Market
27.12. Israel Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
27.13. Turkey Sports Market
27.14. Turkey Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
27.15. UAE Sports Market
27.16. UAE Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)

28. Africa Sports Market
28.1. Africa Sports Market Overview
28.1.1. Region Information
28.1.2. Market Information
28.1.3. Background Information
28.1.4. Government Initiatives
28.1.5. Associations And Regulatory Bodies
28.1.6. Corporate Tax Structure
28.2. Africa Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
28.3. Africa Sports Market, 2014 - 2022, By Revenue Source, Value ($ Billion)
28.4. Africa Sports Market, 2018, By Country, Value ($ Billion)
28.5. Africa, Sports Market, 2014 - 2022, Historic And Forecast, By Country
28.6. Africa, Sports Market, 2014 - 2022, Growth And Market Share Comparison, By Country
28.7. Africa, Sports Market Metrics
28.7.1. Per Capita Average Sports Expenditure, 2018, Africa Countries
28.7.2. Estimated Number Of Enterprises And Average Revenue Per Enterprise, Sports Market, 2018, Africa Countries
28.7.3. Estimated Number Of Employees And Average Revenue Per Employee, Sports Market, 2018, Africa Countries
28.8. Africa Sports Market: Country Analysis
28.9. Egypt Sports Market
28.10. Egypt Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
28.11. Nigeria Sports Market
28.12. Nigeria Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)
28.13. South Africa Sports Market
28.14. South Africa Sports Market, 2014 – 2022, Segmentation By Type, Value ($ Billion)

29. Global Sports Market Competitive Landscape
29.1. Company Profiles
29.2. Life Time Fitness, Inc.
29.2.1. Company Overview
29.2.2. Products And Services
29.2.3. Business Strategy
29.2.4. Financial Overview
29.3. Maruhan
29.3.1. Company Overview
29.3.2. Products And Services
29.3.3. Financial Overview
29.4. Dallas Cowboys
29.4.1. Company Overview
29.4.2. Products And Services
29.4.3. Business Strategy
29.4.4. Financial Overview
29.5. Futbol Club Barcelona
29.5.1. Company Overview
29.5.2. Products And Services
29.5.3. Business Strategy
29.5.4. Financial Overview
29.6. Manchester United Football Club
29.6.1. Company Overview
29.6.2. Products And Services
29.6.3. Business Strategy
29.6.4. Financial Overview

30. Key Mergers And Acquisitions In The Sports Market
30.1. Detroit Tigers Acquired Major League Baseball (MLB) Catcher Cameron Rupp
30.2. NBC Sports Group Acquired All-American Bowl
30.3. Private Investors Acquired Tainted Minds
30.4. Hinduja Group Acquired Ultimate Karate Leagues Mumbai Franchise
30.5. OverActive Media Acquired Splyce
30.6. Discord Acquired Blitz Esports
30.7. Washington Esports Ventures Acquired A Washington DC-Based Team
30.8. Heritage Sports Holdings (HSH) Acquired Shares Of Rimini
30.9. Appaloosa Management Acquired Carolina Panthers
30.10. Liberty Media Acquired Formula 1
30.11. Rossoneri Sport Investment Lux Acquired Ac Milan
30.12. Recon Group Acquired Aston Villa
30.13. Steve Ballmer Acquired Los Angeles Clippers

31. Market Background: Recreation
31.1. Recreation Market Characteristics
31.1.1. Market Definition
31.1.2. Key Segmentation
31.2. Global Recreation Market, 2014 - 2022, Segmentation By Industry, Value ($ Billion)
31.3. Global Recreation Market, 2018, By Region, Value ($ Billion)
31.4. Global Recreation Market, 2014 - 2022, Historic And Forecast, By Region

32. Global Sports Market Opportunities And Strategies To 2022
32.1. Global Sports Market In 2022 - Countries Offering Most New Opportunities
32.2. Global Sports Market In 2022- Segments Offering Most New Opportunities
32.3. Global Sports Market In 2022- Growth Strategies
32.3.1. Market Trend Based Strategies
32.3.2. Competitor Strategies

33. Conclusions And Recommendations
33.1. Conclusions
33.2. Recommendations
33.2.1. Product
33.2.2. Place
33.2.3. Price
33.2.4. Promotion
33.2.5. People

34. Appendix
34.1. Market Data Sources
34.2. NAICS Definition Of Industry Covered In This Report
34.3. Research Methodology
34.4. Currencies
34.5. Research Inquiries

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FEATURED COMPANIES

  • AC Milan
  • Aston Villa
  • Dallas Cowboys
  • Formula 1
  • Liberty Media
  • Maruhan
  • MORE

This report describes and evaluates the market for sports globally. It covers two five-year periods, 2014 to 2018, termed the historic period, and 2018 through 2022, the forecast period.

The global sports market reached a value of nearly $488.5 billion in 2018, having grown at a compound annual growth rate (CAGR) of 4.3% since 2014, and is expected to grow at a CAGR of 5.9% to nearly $614.1 billion by 2022.

Growth in the historic period resulted from the emerging markets growth and rapid urbanization. Factors that negatively affected growth in the historic period were unfavorable climate changes and shortages of sports professionals. Going forward, increasing sports sponsorships, growing popularity of esports, economic growth, an increase in the number of Internet accessible devices and the emergence of multiple sports channels to capture viewership will drive growth. Factors that could hinder the growth of this market in the future are an increasing threat from home entertainment and increasing regulations on sports.

The sports market is segmented by type of engagement into participatory sports and spectator sports. The participatory sports market accounted for the largest share of the sports market in 2018 at 56.4%. The spectator sports market is expected to be the fastest-growing segment going forward at a CAGR of 5.9%.

The spectator sports market is segmented by type into sports teams and clubs, and racing and individual sports. The sports teams and clubs market accounted for the largest share of the spectator sports market in 2018 at 72.5%. It is expected to grow the fastest going forward at a CAGR of 6.8%.

The participatory sports market is segmented by type into fitness and recreational sports centers, golf courses and country clubs, and others - participatory sports, marinas, bowling centers, and skiing facilities. The fitness and recreational sports centers market accounted for the largest share of the participatory sports market in 2018 at 39.8%. The others - participatory sports market is expected to grow the fastest going forward at a CAGR of 8.4%.

The sports market is also segmented by type of revenue source into gate revenue, media rights, sponsorship and merchandising. The sports market by media rights was the largest segment of the sports market in 2018 at 23.7%. The sports market by merchandising is expected to be the fastest-growing segment going forward at a CAGR of 7.0%.

North America was the largest market for the sports industry, accounting for 30.50% of the global market. It was followed by Western Europe, Asia-Pacific and then the other regions. Going forward, Asia-Pacific and the Middle East will be the fastest growing regions in this market, where growth will be at CAGRs of 9.04% and 6.2% respectively. These will be followed by North America and South America where the markets are expected to grow at CAGRs of 6.0% and 5.30% respectively.

The sports market is highly fragmented, with a large number of small players. The top ten competitors in the market made up 1.66% of the total in 2018. Players in the market include Life Time Fitness, Inc., Maruhan, Dallas Cowboys, Futbol Club Barcelona, and Manchester United Football Club.

The global recreation market, of which the sports market is a segment, reached a value of nearly $1,435.4 billion in 2018, having grown at 4.5% since 2014. It is expected to grow at a compound annual growth rate (CAGR) of 6.0% to nearly $1,809.8 billion by 2022. The sports market was the second largest segment in the global recreation market in 2018, accounting for 34.0% of the recreation market. The amusements market was the largest segment of the recreation market accounting for 35.6% of the recreation market, and was worth $511.3 billion globally, having grown at a CAGR of 4.5% during the historic period. It is expected to grow the fastest at a CAGR of 6.3% during the forecast period.

The top opportunities in the sports market will arise in participatory sports, which will gain $70.17 billion of global annual sales by 2022. The sports market size will gain the most in the USA at $31.83 billion. Market-trend-based strategies for the sports market include offering mobile ticketing facility to reduce costs associated with ticketing and facilitate faster access, providing virtual reality technology to enhance spectator experience at stadiums, expanding/establishing sports businesses in emerging markets and acquiring or establishing esports teams to lay a footfall in the emerging esports industry. Players adopted strategies in the sports industry include expanding business by building new facilities in cities globally, increasing revenue sources by investing in infrastructure for training and other recreational purposes, increasing revenue by investing in new infrastructure and improving brand name and international presence, increasing revenue through increasing sponsor portfolios and merchandise sales.

To take advantage of the opportunities, the author recommends the sports companies to consider adopting mobile technologies at the supply and demand sides, adding elements of entertainment to sports events, combining different sports formats to keep customers entertained, expanding in emerging economies, offering competitive pricing, partnering with big brands, and offering goods and services to women among others.

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  • AC Milan
  • All-American Bowl
  • Appaloosa Management
  • Aston Villa
  • Blitz Esports
  • Carolina Panthers
  • Dallas Cowboys
  • Detroit Tigers
  • Discord
  • Formula 1
  • Futbol Club Barcelona
  • Heritage Sports Holdings (HSH)
  • Hinduja Group
  • Liberty Media
  • Life Time Fitness, Inc.
  • Los Angeles Clippers
  • Manchester United Football Club
  • Maruhan
  • NBC Sports Group
  • OverActive Media
  • Recon Group
  • Rimini
  • Rossoneri Sport Investment Lux
  • Splyce
  • Tainted Minds
  • Ultimate Karate Leagues
  • Washington Esports Ventures
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