North American Enterprise BYOD Solutions Market, 2019

Customer Demands, Market Leaders and Growth Opportunities

This study examines the North American Enterprise BYOD solutions market. Key wireless carrier providers are profiled. Trends and issues, drivers and challenges, the competitive landscape, and potential growth opportunities are defined and discussed. Relevant results from the 2018 Mobile Business Solutions Survey of U.S. and Canadian companies are also included, including a breakdown of current BYOD support by country and by company size.

The bring-your-own-device phenomenon is strong in North America, with a majority of companies currently supporting an environment in which employees use their personally-owned mobile devices for work communications. Two major drivers behind instituting BYOD are worker convenience and company cost savings.

While these drivers are compelling, there are challenges inherent to dual-use situations that must be addressed and neutralized by the companies and their BYOD solution providers. Too often, companies allow BYOD but do not offer a clear arrangement for how to govern work versus personal usage. The lack of wireless communications policy and the absence of an enterprise-grade solution that addresses evolving security, operational and legal risks can present a number of business challenges, including:

• Ensuring communications privacy and security
• Creating a clear process for reimbursement accounting
• Providing solution affordability
• Prioritizing ease of use
• Maintaining company control of the customer interface and relationship

The Enterprise BYOD Solutions market is currently in flux, with the future of BYOD still a hotly contested outcome. The research indicates strong business support for personal devices in the workplace and a sizeable market opportunity for communications and management solutions that directly address the risks inherent in these dual-use environments.

Key Issues Addressed

• Which wireless carriers are proactively participating in this market and providing enterprise-grade solutions to directly address these risks?
• How are market participants innovating and differentiating?
• What are the major trends that have emerged around Enterprise BYOD communications and management solutions?
• Are vertical-specific offerings available?
• What are the near-term growth opportunities in the Enterprise BYOD Solutions market for today's providers?
• Which criteria should be used by companies to evaluate potential solutions?