This guide helps in making well-informed business decisions, primarily regarding the latest market trends and product developments. Extensive secondary and primary researches/interviews are conducted as a part of the market analysis.
The Thailand Ice Cream market registered a growth of 8.44% to reach 19847 THB Mn in 2018.Water Based-Single Serve constitute the leading segment in Impulse Ice Cream category, which recorded a per capita consumption of 0.1954 liters in 2018. On the other hand, Multi Packs (Water Based) is the fastest growing segment in the Take-Home Ice Cream category. The Impulse Ice Cream category is expected to reach 24360.251752999997 by 2023, witnessing a healthy CAGR of 9.06%. Among distribution channels, Supermarkets and Hypermarkets are the preferred destination among the populace.
Some of the Key Takeaways
Water Based-Single Serve was the fastest growing segment in the last five years, with a CAGR of 9.06%.
Thailand Ice Cream sales through On-line Retail channel recorded an impressive CAGR of 11.74% during 2010-2018.
The Dairy Based-Bulk Ice Cream segment is expected to dominate the Take-Home Ice Cream category sales during the forecast period.