Transformation of the Lighting Market in Asia-Pacific, 2019

LED Revolution, Smart Technology, and New Business Models Propelling a Paradigm Shift

From traditional incandescent lamps to compact fluorescent lamps (CFL) to light-emitting diodes (LED) and laser diodes (LD), the lighting market has come a long way in the last 10 years. With growing LED adoption and increasing smart solutions, leveraging the Internet of Things (IoT) and Light Fidelity (LiFi), the lighting market is going through a phase of enormous transformation. This transformation is not restricted to technological advancements. There is a paradigm shift that has been observed in the entire lighting market dynamics, directly impacting product offerings, competitive landscape, distribution channels, and business models. From quitting the traditional lighting business to pulling out from certain geographies, stakeholders in the lighting market are fighting hard to combat the pace at which the market has been transforming. This study discusses how the lighting market has been evolving and enlists what lighting manufacturers can do to surge ahead in this rapidly changing and competitive market.

While the market continues to evolve, it also presents several significant growth opportunities for companies that are open to tapping this transformation. The research considers 14 opportunities for growth in this market, highlighting both vision and strategy and brand and demand growth opportunities. For each of these identified growth levers, key context and opportunities, along with a call to action, have been discussed.

Research Highlights

The study highlights the applicable visioning scenarios with their macro-to-micro implications. The scenarios included are; social and demographic trends, industry Mega Trends, new business models, disruptive technologies, and competitive landscape trends. The study also explains the key drivers and restraints impacting the market, along with insights on how each stage of the lighting market has evolved. Case studies that highlight recent best practices by lighting companies in the Asia-Pacific region have been included to demonstrate initiatives taken by top market participants to stay ahead of the competition.

Key Issues Addressed

• How has the lighting market evolved in the last few years? What direction is it heading towards?
• Is the market growing, and if so, at what rate? What is the expected growth rate for this market during 2019–2023?
• What are the new business models and disruptive technologies?
• What are the impacts of social and demographic trends, industry Mega Trends, disruptive technologies, new business models, and competitive landscape on the market?
• What are the key growth levers influencing the lighting market?
• How can lighting companies use these to gain a competitive advantage?