The Global Digital Respiratory Solutions Market 2009-2023 report is the first attempt to provide a comprehensive quantitative and qualitative analysis of the global market for digital respiratory solutions. The study concentrates on sizing the global digital respiratory solutions market, analyzing the digital strategies of key players, discussing and evaluating trends, and providing a two-scenario outlook for the future market developments. It also provides guidance as to what is needed to create more value for patients and eventually establish daily use for digital respiratory solutions.
Asthma and COPD are one of the most dangerous global epidemics, which affect an increasingly large number of people in the world. Both diseases are responsible for a high economic burden in terms of disability, production loss, and premature mortality. Pharma, med-tech, and start-ups are now positioning themselves to be ready when the digital respiratory solutions market will take off. According to the World Health Organization (WHO), there were approximately 334M diagnosed asthma patients in the world in 2017, which amounted to 4.4% of the entire global population in the same year. At the same time, the estimated number of COPD-affected people amounted to 250M globally in 2017, constituting 3.3% of the global population.
The digital respiratory market is still at an emerging stage and the size of the opportunity is huge. Its key players such as Propeller Health, Adherium, Cohero Health, MIR, NuvoAir, AsthmaMD, Kaia Health Software, Tactio Health, AstraZeneca and Novartis are strengthening their positions in the digital respiratory solutions market to capture some of its enormous potential in the future. The new “Global Digital Respiratory Solutions Market 2009-2023” report pays special attention to analyzing top market players, their perceived strategies and digital respiratory offerings.
A digital respiratory solution can consist of a connected device (such as an inhaler and/or a spirometer), an app, and additional services and web portals for healthcare professionals (HCPs), patients and/or caregivers.
The global digital respiratory solutions market report provides a comprehensive quantitative and qualitative analysis of the digital respiratory market identifies major barriers that hinder the market’s development and suggests how to overcome them to get on the growth track. It covers the time frame between 2009 and 2018 to illustrate both the current status and the history of the market. Based on actual market sizes and future trends, the report also gives a five-year forecast for the period from 2019 to 2023.
The analysis highlights key market KPIs, including the following:
- The size of the addressable market for digital respiratory solutions.
- Various metrics that show the size and development of the demand and supply side of the market: the number of downloads, active users, apps, publishers.
- The breakdown of current and future revenue streams from digital content, connected devices, services (including coaching), bundles, technology licensing, and advertising and promotion.
The questions the report answers:
- What are the strategies of leading market players?
- How many downloads and users are there now and will be in the future?
- How big will the market be by 2023?
- What are the current and future main revenue sources?
- Which market entry strategies work best?
- Which countries offer the biggest market potentials?
The report pays special attention to evaluating the trends that have shaped the industry over the last 2-3 years. It gives guidance as to what is needed to create more value for patients and eventually establish daily use for digital respiratory solutions. Finally, three principle market entry strategies are discussed and evaluated.
The analyst has been monitoring the digital health market since 2010. This report will act as a baseline for the future analysis of the digital respiratory solution market.
Table of Contents
1 Scope of the report2 Management summary
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Executive Summary
This report is a comprehensive factbook about digital solutions that address patients affected by chronic lung diseases (such as asthma and COPD) and their caregivers. It analyses in detail the current status of the market, looks at current trends and discusses how it will evolve in the next five years. Major attention is paid to demonstrating service offerings and strategies of key players.
Digital respiratory solutions comprise of connected devices (e.g. inhalers or spirometers), mobile applications, additional services (e.g. coaching or training), and HCP/caregivers portals.
This report evaluates possible market entry options based on a profound market deep dive, assessment of competitor strategies, and insights from other digital health market segments, such as diabetes and weight loss.
The size of the opportunity is enormous and potentially even bigger than the digital diabetes care market.
The Addressable Target Group is Enormous and Set to Grow
Out of 500M asthma & COPD patients worldwide, 210M can be targeted with digital respiratory solutions already today.
The Market is 3-5 Years Behind Other Digital Health Markets, Such as Diabetes, Weight Loss or Fitness
• There are 400+ digital respiratory solutions available worldwide.
• Usage of digital is still low: Solutions reach to <1% of the addressable target group.
• Current business models of digital respiratory solutions focus on connected device sales, mostly inhaler sensors and spirometers.
No company has yet gained a dominant market position. Market shares still vary significantly from year to year. There is still room to enter!
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Adherium
- AsthmaMD
- AstraZeneca
- Cohero Health
- Kaia Health Software GmbH
- Medical International Research (MIR)
- Novartis
- NuvoAir
- Reciprocal Labs (Propeller Health)
- Tactio Health
