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The Indian residential water purifier market was valued at $ 391.4 million in 2019 and is projected to grow at a CAGR of 13.3% and reach $ 818 million by 2024. Anticipated growth in the market can be attributed to growing concern towards water borne disease due to water pollution, industrial development leading to water pollution and rising disposable income of Indians. Moreover, rising health awareness among people is further pushing the demand for water purifiers across the country. On the basis of devices, the market has been divided into POU (point of usage) and POE (point of entry), POU accounted the maximum market share and is expected to continue its dominance during the forecast period as well owing to affordability and low maintenance cost of the system.
Years considered for this report:
- Historical Years: 2014-2017
- Base Year: 2018
- Estimated Year: 2019
- Forecast Period: 2020-2024
Objective of the Study:
- To analyze and forecast the Indian residential water purifier market size.
- To define, classify and forecast the Indian residential water purifier on the basis of technology, product category, sales channel and regional distribution.
- To identify tailwinds and headwinds for the Indian residential water purifier market.
- To examine competitive developments such as expansions, new product launches, supply contracts and new policies in the Indian residential water purifier market.
- To strategically profile leading players operating in the Indian residential water purifier market.
Some of the major players operating in the Indian residential water purifier market are Eureka Forbes Ltd., Kent RO Systems Limited, Hindustan Unilever Limited, AO Smith, Ion Exchange (India) Limited, Tata Chemicals Limited, Livpure Pvt Ltd, Havells India Limited, Usha International Limited, Bajaj Electronics, among others.
The author performed primary as well as exhaustive secondary research for this study. Initially, they sourced a list of residential water purifier installers in India. Subsequently, conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, they were able to include companies that could not be identified due to the limitations of secondary research. They analyzed product offerings, end-users and regional presence of all major residential water purifier manufacturers across India.
The author calculated the Indian residential water purifier market size by using a bottom-up approach, wherein manufacturers’ value sales data for different product types was recorded as well as forecast for the future years was made. Secondary sources such as company annual reports, Ministry of Corporate Affairs, Ministry of Water, World Bank, Press Releases, Industry Magazines, Industry Reports, News Dailies, Credible Paid Databases, Proprietary Databases, etc., were also studied.
Key Target Audience:
- Residential water purifier manufacturers, suppliers, major end-users and other stakeholders
- Associations, organizations and alliances related to residential water purifier
- Government bodies such as regulating authorities and policy makers
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as residential water purifier manufacturers, distributors, dealers and policy makers. The study would also help them in deciding which market segments should be targeted over the coming years in order to strategize investments and capitalize on growth of the market.
Report Scope:
In this report, the Indian residential water purifier market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
Market, by Technology Type:
- Ultraviolet
- RO
- Activated Carbon
- Ultrafiltration
- Nanofiltration
- Others (Ion Exchange and Softener)
Market, by Product Category:
- Purifier
- Dispenser
- Others (Boiling Taps and Filtration)
Market, by Device Type:
- POU
- POE
Market, by Sales Channel:
- Direct
- Distributor
Market, by Region:
- North
- South
- East
- West
Market, by Installer Company:
- Eureka Forbes Ltd.,
- Kent RO Systems Limited
- Hindustan Unilever Limited
- Ion Exchange Pvt Ltd.
- Tata Chemicals
- Others
Competitive Landscape
- Competition Benchmarking: Benchmarking of leading 10 players on the basis of type.
- Company Profiles: Detailed analysis of the major companies present in the Indian residential water purifier market.
Available Customizations:
With the given market data, the author offers customizations according to a company’s specific needs. Please contact the customer service team for more enquires
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Eureka Forbes Limited
- Kent RO Systems Ltd.
- Hindustan Unilever Limited
- AO Smith
- Ion Exchange India Ltd.
- Tata Chemicals Limited
- Livpure Pvt Ltd
- Havells India Limited
- Usha International Ltd
- Bajaj Electricals Ltd.
