Continuous Delivery - Global Strategic Business Report

The global market for Continuous Delivery was estimated at US$3.0 Billion in 2024 and is projected to reach US$8.7 Billion by 2030, growing at a CAGR of 19.1% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Continuous Delivery market.

Global Continuous Delivery Market - Key Trends and Drivers Summarized

How Does Continuous Delivery Reinvent Software Development?

Continuous delivery (CD) is a software development practice where code changes are automatically built, tested, and prepared for a release to production. It expands upon continuous integration by deploying all code changes to a testing environment and/or a production environment after the build stage. This practice allows developers to ensure that software can be released reliably at any time and speeds up the feedback loop with users, significantly enhancing the agility of the software development process. By integrating and automating the entire software release process, from development to deployment, continuous delivery enables companies to deliver new features, updates, and bug fixes to customers at a higher velocity and with lower risk. This methodology is a critical component of modern DevOps practices that emphasize collaboration, monitoring, automation, and continuous improvement.

What Technologies Enable Effective Continuous Delivery?

Continuous delivery relies heavily on automation tools that manage the complexities of integrating new code and deploying it seamlessly to the production environment. Tools like Jenkins, Bamboo, and CircleCI automate the testing and integration of code, ensuring that new commits do not disrupt existing functionality. Configuration management tools such as Puppet, Chef, and Ansible, as well as containerization technologies like Docker and Kubernetes, play crucial roles in maintaining consistency across environments, managing deployments, and scaling applications effectively. Additionally, version control systems like Git help track changes and manage code bases efficiently, which is fundamental for teams practicing CD. These technologies collectively ensure that the deployment of new features can be done with minimal human intervention, reducing the likelihood of errors and increasing the pace of releases.

What Challenges Do Organizations Face With Continuous Delivery?

Implementing continuous delivery presents several challenges, particularly in organizations not originally structured to support such agile practices. Cultural resistance to change can be significant, as CD requires a shift from traditional development practices to a more collaborative and fast-paced approach. There is also the technical challenge of establishing a robust automated pipeline that can handle the complexities of modern applications. Ensuring the security and quality of automated deployments is another critical concern, as the increase in release frequency can potentially lead to vulnerabilities if not managed correctly. Moreover, organizations must invest in training and tools, which can be costly upfront though they typically offer long-term savings in terms of reduced downtime and quicker turnaround.

What Drives the Growth in the Continuous Delivery Market?

The growth in the continuous delivery market is driven by several factors, including the increasing demand for higher software development speed among businesses striving to gain competitive advantages. As markets evolve more rapidly, the ability to update and deploy software quickly becomes a crucial asset. Technological advancements that support scaled automation and sophisticated deployment techniques also contribute significantly to the adoption of continuous delivery practices. Additionally, the rise of the DevOps philosophy, which integrates development and operations teams to streamline IT and software development, has greatly promoted the use of CD. As consumer expectations for timely and continuous product enhancements grow, companies across various sectors are adopting continuous delivery methods to meet these demands efficiently. This adoption is further facilitated by the growing reliance on cloud technologies, which provide the infrastructure and services necessary to implement and scale continuous delivery practices effectively. Together, these factors underscore the increasing importance and expansion of continuous delivery in the global software development landscape.

SCOPE OF STUDY:

The report analyzes the Continuous Delivery market in terms of units by the following Segments, and Geographic Regions/Countries:

• Segments: Deployment (On-Premise, Cloud); Vertical (Media & Entertainment, Retail & eCommerce, Telecommunications, Other Verticals)
• Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Media & Entertainment segment, which is expected to reach US$3.7 Billion by 2030 with a CAGR of a 18.1%. The Retail & eCommerce segment is also set to grow at 21.8% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, valued at $829.3 Million in 2024, and China, forecasted to grow at an impressive 18.2% CAGR to reach $1.3 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Continuous Delivery Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Continuous Delivery Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Continuous Delivery Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Accenture PLC, appLariat, Appveyor Systems Inc., Atlassian, Bitrise Limited and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 41 companies featured in this Continuous Delivery market report include:

• Accenture PLC
• appLariat
• Appveyor Systems Inc.
• Atlassian
• Bitrise Limited
• CA Technologies, Inc.
• Chef Software, Inc.
• Circle Internet Services, Inc.
• Clarive Software Inc.
• CloudBees, Inc.
• Electric Cloud, Inc.
• Flexagon LLC
• Heroku Inc.
• IBM Corporation
• Kainos
• Micro Focus International PLC
• Microsoft Corporation
• Puppet, Inc.
• Red Hat, Inc.
• Shippable Inc.
• Spirent Communications PLC
• Vmware, Inc.
• Wipro Ltd.
• XebiaLabs, Inc.

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

• Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
• Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
• Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
• Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
• Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
• Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
• Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.