Global Proximity Marketing Market to Reach $208.5 Billion by 2027
In the changed post COVID-19 business landscape, the global market for Proximity Marketing estimated at US$37.3 Billion in the year 2020, is projected to reach a revised size of US$208.5 Billion by 2027, growing at a CAGR of 27.9% over the analysis period 2020-2027. Indoor, one of the segments analyzed in the report, is projected to record 29% CAGR and reach US$131.9 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Outdoor segment is readjusted to a revised 26.1% CAGR for the next 7-year period.The U.S. Market is Estimated at $10.6 Billion, While China is Forecast to Grow at 26.7% CAGR
The Proximity Marketing market in the U.S. is estimated at US$10.6 Billion in the year 2020. China, the world's second largest economy, is forecast to reach a projected market size of US$35.5 Billion by the year 2027 trailing a CAGR of 26.7% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 25.2% and 23.9% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 19.5% CAGR.Select Competitors (Total 44 Featured) -
- Apple, Inc.
- Bluvision, Inc.
- Estimote, Inc.
- Google LLC
- Microsoft Corporation
- Qualcomm, Inc.
- Scanbuy, Inc.
- Shopkick, Inc.
- Swirl Networks, Inc.
- Unacast
- Zebra Technologies Corporation
What's New for 2022?
- Global competitiveness and key competitor percentage market shares
- Market presence across multiple geographies - Strong/Active/Niche/Trivial
- Online interactive peer-to-peer collaborative bespoke updates
- Access to digital archives and Research Platform
- Complimentary updates for one year
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Report Attribute | Details |
---|---|
No. of Pages | 224 |
Published | October 2022 |
Forecast Period | 2020 - 2027 |
Estimated Market Value ( USD | $ 37.3 Billion |
Forecasted Market Value ( USD | $ 208.5 Billion |
Compound Annual Growth Rate | 27.9% |
Regions Covered | Global |
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERS3. MARKET TRENDS & DRIVERSIII. MARKET ANALYSISIV. COMPETITION
1. MARKET OVERVIEW
4. GLOBAL MARKET PERSPECTIVE
UNITED STATES
CANADA
JAPAN
CHINA
EUROPE
FRANCE
GERMANY
ITALY
UNITED KINGDOM
REST OF EUROPE
ASIA-PACIFIC
REST OF WORLD
Companies Mentioned
A selection of companies mentioned in this report includes:
- Apple, Inc.
- Bluvision, Inc.
- Estimote, Inc.
- Google LLC
- Microsoft Corporation
- Qualcomm, Inc.
- Scanbuy, Inc.
- Shopkick, Inc.
- Swirl Networks, Inc.
- Unacast
- Zebra Technologies Corporation