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Proximity Marketing - Market Analysis, Trends, and Forecasts

  • ID: 4805430
  • Report
  • 107 pages
  • Global Industry Analysts, Inc
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FEATURED COMPANIES

  • Apple
  • Bluvision, Inc.
  • Estimote, Inc.
  • Google
  • Microsoft Corporation
  • Qualcomm
  • MORE
The Proximity Marketing market worldwide is projected to grow by US$71.3 Billion, driven by a compounded growth of 28.7%. Indoor, one of the segments analyzed and sized in this study, displays the potential to grow at over 29.2%. The shifting dynamics supporting this growth makes it critical for businesses in this space to keep abreast of the changing pulse of the market. Poised to reach over US$48.7 Billion by the year 2025, Indoor will bring in healthy gains adding significant momentum to global growth.

Representing the developed world, the United States will maintain a 32% growth momentum. Within Europe, which continues to remain an important element in the world economy, Germany will add over US$2.2 Billion to the region's size and clout in the next 5 to 6 years. Over US$3.3 Billion worth of projected demand in the region will come from the rest of the European markets. In Japan, Indoor will reach a market size of US$3.4 Billion by the close of the analysis period. As the world’s second largest economy and the new game changer in global markets, China exhibits the potential to grow at 27.5% over the next couple of years and add approximately US$11.9 Billion in terms of addressable opportunity for the picking by aspiring businesses and their astute leaders.

Presented in visually rich graphics are these and many more need-to-know quantitative data important in ensuring quality of strategy decisions, be it entry into new markets or allocation of resources within a portfolio. Several macroeconomic factors and internal market forces will shape growth and development of demand patterns in emerging countries in Asia-Pacific. All research viewpoints presented are based on validated engagements from influencers in the market, whose opinions supersede all other research methodologies.

Competitors identified in this market include:
  • Apple, Inc.
  • Bluvision, Inc.
  • Estimote, Inc.
  • Google LLC
  • Microsoft Corporation
  • Qualcomm, Inc.
  • Scanbuy, Inc.
  • Shopkick, Inc.
  • Swirl Networks, Inc.
  • Unacast
  • Zebra Technologies Corporation
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Apple
  • Bluvision, Inc.
  • Estimote, Inc.
  • Google
  • Microsoft Corporation
  • Qualcomm
  • MORE

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Global Competitor Market Shares

Proximity Marketing Competitor Market Share Scenario Worldwide (in %): 2019 & 2025

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

4. GLOBAL MARKET PERSPECTIVE

TABLE 1: Proximity Marketing Global Market Estimates and Forecasts in US$ Million by Region/Country: 2018-2025

TABLE 2: Proximity Marketing Market Share Shift across Key Geographies Worldwide: 2019 VS 2025

TABLE 3: Indoor (Location) World Market by Region/Country in US$ Million: 2018 to 2025

TABLE 4: Indoor (Location) Market Share Breakdown of Worldwide Sales by Region/Country: 2019 VS 2025

TABLE 5: Outdoor (Location) Potential Growth Markets Worldwide in US$ Million: 2018 to 2025

TABLE 6: Outdoor (Location) Market Sales Breakdown by Region/Country in Percentage: 2019 VS 2025

TABLE 7: Wi-Fi (Technology) Geographic Market Spread Worldwide in US$ Million: 2018 to 2025

TABLE 8: Wi-Fi (Technology) Market Share Distribution in Percentage by Region/Country: 2019 VS 2025

TABLE 9: BLE Beacons (Technology) World Market Estimates and Forecasts by Region/Country in US$ Million: 2018 to 2025

TABLE 10: BLE Beacons (Technology) Market Share Breakdown by Region/Country: 2019 VS 2025

TABLE 11: NFC (Technology) World Market by Region/Country in US$ Million: 2018 to 2025

TABLE 12: NFC (Technology) Market Share Distribution in Percentage by Region/Country: 2019 VS 2025

TABLE 13: GPS Geofencing (Technology) World Market Estimates and Forecasts in US$ Million by Region/Country: 2018 to 2025

TABLE 14: GPS Geofencing (Technology) Market Percentage Share Distribution by Region/Country: 2019 VS 2025

TABLE 15: Other Technologies (Technology) Market Opportunity Analysis Worldwide in US$ Million by Region/Country: 2018 to 2025

TABLE 16: Other Technologies (Technology) Market Share Distribution in Percentage by Region/Country: 2019 VS 2025

III. MARKET ANALYSIS

GEOGRAPHIC MARKET ANALYSIS

UNITED STATES

Market Facts & Figures

US Proximity Marketing Market Share (in %) by Company: 2019 & 2025

TABLE 17: United States Proximity Marketing Market Estimates and Projections in US$ Million by Location: 2018 to 2025

TABLE 18: United States Proximity Marketing Market Share Breakdown by Location: 2019 VS 2025

TABLE 19: Proximity Marketing Market in US$ Million in the United States by Technology: 2018-2025

TABLE 20: United States Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

CANADA

TABLE 21: Canadian Proximity Marketing Market Estimates and Forecasts in US$ Million by Location: 2018 to 2025

TABLE 22: Proximity Marketing Market in Canada: Percentage Share Breakdown of Sales by Location for 2019 and 2025

TABLE 23: Proximity Marketing Market Analysis in Canada in US$ Million by Technology: 2018-2025

TABLE 24: Canadian Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

JAPAN

TABLE 25: Japanese Market for Proximity Marketing: Annual Sales Estimates and Projections in US$ Million by Location for the Period 2018-2025

TABLE 26: Japanese Proximity Marketing Market Share Analysis by Location: 2019 VS 2025

TABLE 27: Japanese Medium & Long-Term Outlook for Proximity Marketing Market in US$ Million by Technology: 2018-2025

TABLE 28: Japanese Proximity Marketing Market Percentage Share Distribution by Technology: 2019 VS 2025

CHINA

TABLE 29: Chinese Proximity Marketing Market Growth Prospects in US$ Million by Location for the Period 2018-2025

TABLE 30: Chinese Proximity Marketing Market by Location: Percentage Breakdown of Sales for 2019 and 2025

TABLE 31: Proximity Marketing Market Estimates and Forecasts in China in US$ Million by Technology: 2018-2025

TABLE 32: Proximity Marketing Market in China: Percentage Share Analysis by Technology for 2019 and 2025

EUROPE

Market Facts & Figures

European Proximity Marketing Market: Competitor Market Share Scenario (in %) for 2019 & 2025

TABLE 33: European Proximity Marketing Market Demand Scenario in US$ Million by Region/Country: 2018-2025

TABLE 34: European Proximity Marketing Market Share Shift by Region/Country: 2019 VS 2025

TABLE 35: European Proximity Marketing Market Estimates and Forecasts in US$ Million by Location: 2018-2025

TABLE 36: European Proximity Marketing Market Share Breakdown by Location: 2019 VS 2025

TABLE 37: European Proximity Marketing Market Assessment in US$ Million by Technology: 2018-2025

TABLE 38: Proximity Marketing Market in Europe: Percentage Breakdown of Sales by Technology for 2019 and 2025

FRANCE

TABLE 39: Proximity Marketing Market in France by Location: Estimates and Projections in US$ Million for the Period 2018-2025

TABLE 40: French Proximity Marketing Market Share Analysis by Location: 2019 VS 2025

TABLE 41: French Proximity Marketing Market Estimates and Projections in US$ Million by Technology: 2018-2025

TABLE 42: French Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

GERMANY

TABLE 43: Proximity Marketing Market in Germany: Recent Past, Current and Future Analysis in US$ Million by Location for the Period 2018-2025

TABLE 44: German Proximity Marketing Market Share Breakdown by Location: 2019 VS 2025

TABLE 45: German Proximity Marketing Latent Demand Forecasts in US$ Million by Technology: 2018-2025

TABLE 46: German Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

ITALY

TABLE 47: Italian Proximity Marketing Market Growth Prospects in US$ Million by Location for the Period 2018-2025

TABLE 48: Italian Proximity Marketing Market by Location: Percentage Breakdown of Sales for 2019 and 2025

TABLE 49: Proximity Marketing Market Estimates and Forecasts in Italy in US$ Million by Technology: 2018-2025

TABLE 50: Proximity Marketing Market in Italy: Percentage Share Analysis by Technology for 2019 and 2025

UNITED KINGDOM

TABLE 51: United Kingdom Market for Proximity Marketing: Annual Sales Estimates and Projections in US$ Million by Location for the Period 2018-2025

TABLE 52: United Kingdom Proximity Marketing Market Share Analysis by Location: 2019 VS 2025

TABLE 53: United Kingdom Medium & Long-Term Outlook for Proximity Marketing Market in US$ Million by Technology: 2018-2025

TABLE 54: United Kingdom Proximity Marketing Market Percentage Share Distribution by Technology: 2019 VS 2025

REST OF EUROPE

TABLE 55: Rest of Europe Proximity Marketing Market Estimates and Forecasts in US$ Million by Location: 2018-2025

TABLE 56: Rest of Europe Proximity Marketing Market Share Breakdown by Location: 2019 VS 2025

TABLE 57: Rest of Europe Proximity Marketing Market Assessment in US$ Million by Technology: 2018-2025

TABLE 58: Proximity Marketing Market in Rest of Europe: Percentage Breakdown of Sales by Technology for 2019 and 2025

ASIA-PACIFIC

TABLE 59: Proximity Marketing Market in Asia-Pacific by Location: Estimates and Projections in US$ Million for the Period 2018-2025

TABLE 60: Asia-Pacific Proximity Marketing Market Share Analysis by Location: 2019 VS 2025

TABLE 61: Asia-Pacific Proximity Marketing Market Estimates and Projections in US$ Million by Technology: 2018-2025

TABLE 62: Asia-Pacific Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

REST OF WORLD

TABLE 63: Rest of World Proximity Marketing Market Estimates and Forecasts in US$ Million by Location: 2018 to 2025

TABLE 64: Proximity Marketing Market in Rest of World: Percentage Share Breakdown of Sales by Location for 2019 and 2025

TABLE 65: Proximity Marketing Market Analysis in Rest of World in US$ Million by Technology: 2018-2025

TABLE 66: Rest of World Proximity Marketing Market Share Breakdown by Technology: 2019 VS 2025

IV. COMPETITION

APPLE

BLUVISION, INC.

ESTIMOTE, INC.

GOOGLE

MICROSOFT CORPORATION

QUALCOMM

SCANBUY

SHOPKICK, INC.

SWIRL NETWORKS

UNACAST

ZEBRA TECHNOLOGIES CORPORATION

V. CURATED RESEARCH

Note: Product cover images may vary from those shown
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  • Apple
  • Bluvision, Inc.
  • Estimote, Inc.
  • Google
  • Microsoft Corporation
  • Qualcomm
  • Scanbuy
  • Shopkick, Inc.
  • Swirl Networks
  • Unacast
  • Zebra Technologies Corporation
Note: Product cover images may vary from those shown
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