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Personal Luxury in Brazil

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    Report

  • 33 Pages
  • October 2023
  • Region: Brazil
  • Euromonitor International
  • ID: 4825101
Personal luxury retail sales grew by 8% in current value terms to reach BRL17.8 billion in 2023, supported by growth being recorded by leading players like Puig Brasil Comercializadora de Perfumes S/A, LVMH Fashion Group Brasil Ltda and Procosa Produtos de Beleza Ltda. Sales in 2023 were boosted by investment in luxury goods such as designer apparel and footwear (ready-to-wear) and luxury eyewear as an alternative asset class.

The Personal Luxury in Brazil report offers a comprehensive guide to the size and shape of the Personal Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Personal Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2027 illustrate how the market is set to change

Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Luxury Eyewear, Luxury Jewellery, Luxury Leather Goods, Luxury Timepieces, Luxury Wearables Electronics, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Personal Luxury market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

PERSONAL LUXURY IN BRAZILKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Personal luxury records rising current value sales in 2023
  • Designer apparel (ready-to-wear) dominates designer apparel and footwear (ready-to-wear)
  • Luxury eyewear continues recording double-digit current value growth in 2023
  • Luxury jewellery retail value sales continue to rise in 2023
  • Luxury leather goods continues growing in 2023
  • Luxury timepieces sees increasing value sales
  • Value sales of writing instruments and stationery on the up in 2023
  • Value sales of super-premium beauty and personal care on the rise
  • Puig leads personal luxury in 2022
PROSPECTS AND OPPORTUNITIES
  • Value sales expected to increase at 2023 constant prices over the forecast period
  • Diverse digital strategies reveal there is no “one size fits all” strategy
  • Luxury brands deal with the challenge of attracting younger audiences and sustainability issues
CATEGORY DATA
  • Table 1 Sales of Personal Luxury by Category: Value 2018-2023
  • Table 2 Sales of Personal Luxury by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Personal Luxury: % Value 2018-2023
  • Table 4 LBN Brand Shares of Personal Luxury: % Value 2019-2023
  • Table 5 Distribution of Personal Luxury by Format: % Value 2018-2023
  • Table 6 Forecast Sales of Personal Luxury by Category: Value 2023-2028
  • Table 7 Forecast Sales of Personal Luxury by Category: % Value Growth 2023-2028
LUXURY GOODS IN BRAZIL
EXECUTIVE SUMMARY
  • Luxury goods in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for luxury goods?
MARKET DATA
  • Table 8 Sales of Luxury Goods by Category: Value 2018-2023
  • Table 9 Sales of Luxury Goods by Category: % Value Growth 2018-2023
  • Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2018-2023
  • Table 11 NBO Company Shares of Luxury Goods: % Value 2018-2023
  • Table 12 LBN Brand Shares of Luxury Goods: % Value 2019-2023
  • Table 13 Distribution of Luxury Goods by Format and Category: % Value 2023
  • Table 14 Forecast Sales of Luxury Goods by Category: Value 2023-2028
  • Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources